Viral Marketing

Tai Lopez Reveals the Secrets He Used to Make Millions From Social Media

<b>Content Partner</b> Where brands share their insights. What's This?<p>It's easier than you think to transform your social media profile into a lucrative business.<p>The Oracles • Content Provider<p>Think about how you use social media. Is it simply a method to connect with people? A distraction from boredom at …

Social Media Marketing

5 Simple Tricks to Vastly Increase Your Email Open & Conversion Rates

Make your emails work harder for your business with these simple tips.<p>Email marketing can be one of the most effective and cheapest forms of digital marketing. However, that's only if you're able to use it correctly.<p>Many people slap together a newsletter and push it out to their list without much …

Digital Marketing

How Long Does it Take to Become a Top Ranked Result on Google? (Infographic)

New data looks at the circumstances that will catapult you to the top.<p>You want your company’s name to be one of the first results that they see. So what it does it take to achieve a high ranking on Google?<p>In an infographic assembled by The Website Group, a U.K.-based digital marketing agency, and …

SEO

Follow This 7-Step Process to Implement the Strategy Amazon, Apple, and Netflix Are Using to Grow

Your content doesn't have to look like a Hollywood movie, or read like a Pulitzer Prize-winning author wrote it to get the results you desire.<p>Original content is the strategy companies like Amazon, Apple, and Netflix are using to grow their businesses over the long-term. That's why each of them are …

Digital Marketing

Google Freshness Algorithm: Everything You Need to Know

<i>Editor’s note: This post is part of an ongoing series looking back at the history of Google algorithm updates. Enjoy!</i><p>Google’s Freshness, or “fresher …

SEO

18 Marketing Trends to Watch in 2018

Marketing is becoming more analytical and more focused on digital marketing through organic search, voice and social media.<p>This year saw the release of new technologies like Google Home and the iPhone X. Digital advertising expanded gains made last year over television advertising, and markets …

Marketing

Want to get more followers on Instagram? Don’t make these 21 Mistakes

It has been 16 months since I started my Entrepreneur’s quote Instagram account.<p>At that time, I had no idea that 16 months later, the account will …

Social Media Marketing

The Essentials You Need to Know to Set up an Effective Remarketing Campaign

Find out how to set up a remarketing campaign in your Google AdWords account so you can reach out again to every person who visits your website, long after they've left.<p><i>The following excerpt is from Perry Marshall, Mike Rhodes and Bryan Todd’s book</i> Ultimate Guide to Google AdWords<i>. Buy it now from</i> …

Digital Marketing

Top 4 Greatest Challenges With Content Marketing (And How to Overcome Them)

These four common content marketing challenges are easily overcome with the right approach.<p><i>By Syed Balkhi, co-founder of OptinMonster.</i><p>Are you struggling to get tangible results using content marketing? You're not alone. Content marketing is challenging and it takes a lot of effort and resources to …

Digital Marketing

Top 5 Digital Marketing Trends For 2018 | Articles | Chief Digital Officer

As 2017 starts winding down, we can begin to look back at a year that, while perhaps not as turbulent and unpredictable as 2016, has been an exciting …

Digital Marketing

The 4 Secrets Successful Brands Use to Grow Their Facebook Fan Bases

While a handful of other social networking platforms have emerged over the years, Facebook still remains the staple of the bunch. If you want to be …

Marketing

BMW Test Drives Snapchat Lenses In First 3D Car Ad

BMW designed a car inside Snapchat that almost looks real enough to drive.<p>The carmaker became the first brand to create a 3D augmented-reality …

Advertising Industry

8 Tips For Creating Successful Email Marketing Campaigns

One of the key touch points between organizations and customers is email. Organizations have been exploiting this touch point since Gary Thuerk of …

Digital Marketing

What Were the most important Local SEO Trends In 2017?

Unlike any year in recent memory, 2017 has generated more dramatic changes for brick-and-mortar businesses seeking to manage their discoverability …

SEO

Facebook will let some of its users see if they interacted with Russian propaganda

• <b>Some Facebook users will be able to see which Russia-linked pages they interacted with on the social network.</b>• <b><br>Facebook still won't tell users whether the propaganda they saw was a paid ad or a post in the News Feed.</b>• <b><br>The move follows in the footsteps of Twitter.</b><p>Facebook said Wednesday that it would …

Facebook

Russia's Yandex Woos Publishers With Quicker Page Load Times

Yandex's latest announcement on Wednesday signals a push to help publishers attract readership from search. On Wednesday the company announced …

Advertising Industry

4 Proven Strategies for Retargeting to Hot Prospects

Once you've gotten your feet wet with some successful Facebook ad campaigns, put these retargeting techniques to work to turn more prospects into customers.<p><i>The following excerpt is from</i> <i>Perry Marshall</i><i>,</i> <i>Keith Krance</i> <i>and Thomas Meloche’s book</i> Ultimate Guide to Facebook Advertising. <i>Buy it now from</i> Amazon …

Marketing

Everything You Wanted to Know About Event ROI But Never Dared Ask

Tracking ROI<p>Before you reach for your calculator, you need to establish exactly what you’re looking for in ROI. People in search of engagement and …

Analytics

10 Google Chrome Extensions for Social Media Marketers

Do you want to streamline your social media marketing tasks? Looking for tools that will improve content quality and boost productivity? In this …

Social Media Marketing

Facebook Advertising for Sales with Page Post Engagement Ads

It’s already 2017, so it’s highly likely that you are running your own site or writing for someone who does (or probably planning to). But, as we all …

Facebook Ads

Google’s top search results promote offensive content, again

Google’s search algorithms have been haphazard for a long time, but over the past year we’ve seen a number of incidents where top results are spreading wildly inaccurate and offensive material. The latest has Google highlighting an offensive meme from the sjwhate subreddit as part of its search …

Technology

Google: Most Sites, Even Large Ones, Don't Use Parameter Handling In Search Console

Google's John Mueller said on Twitter that most sites on the internet do not use the parameter handling feature in Google Search Console.<p>John said …

SEO

How to use the NIST Cybersecurity Framework for the cloud

Most practitioners in the security space are, by now, quite familiar with the NIST Cybersecurity Framework. One...<p>of the primary reasons why it is so …

Cybersecurity

Did You Follow Any Internet Research Agency Facebook Pages or Instagram Accounts?

Facebook users will soon have a way to determine if they liked or followed any pages or Instagram accounts that were aimed at swaying the results of …

Digital Marketing

How Can Small Businesses Compete in the New Age of Email Marketing? 3 Ways.

Automation. Artificial intelligence. Personalization. Those are the three ways. Here are the details.<p>Email marketing isn’t what it used to be. Which is not to say that it's become any less effective. Quite the opposite, actually: Email continues to offer the best return on investment around -- …

Marketing

Brands Losing Nearly 27% of Paid-Search Clicks To Affiliates

Affiliate sites have had a love-hate relationship with advertisers for decades, but recently these marketers are becoming more aggressive in …

SEO

7 Tactics to Create Effective Re-Engagement Emails

It is a fact that 22.5% of your email database decays every year. This can be due to multiple reasons like your subscribers changing jobs or …

Digital Marketing

Thanksgiving Week (and a Great Sale) on Copyblogger - Copyblogger

It’s Thanksgiving week in the U.S.!<p>My creative output this week will be mainly culinary — I’ve got three kinds of pie to bake tomorrow, plus all of …

Content Marketing

Yes, There Is Such a Thing as Posting Too Many Baby Pictures on Social Media ... Are You Guilty?

We get it. You had a baby.<p>OK, hear me out. Your baby is cute, your baby is a miracle, we get it. But you may be suffering from something I just made …

Babies

Google's new #SmallThanks Hub automatically creates digital & printed marketing assets for SMBs

Using content pulled from Google reviews, businesses with verified Google listings can create posters, social media posts, window clings, stickers …

Marketing