Social Media Marketing

Soulmates.ai launches to help brands find compatible influencers using AI

Influencer marketing is increasing in popularity, but the question of who to engage with raises an interesting quandary.<p>Brands are finding that employing celebrities and mega-connectors comes with a high risk, and it doesn’t necessarily translate into a reasonable return. These placements also tend …

Influencer Marketing

What the Fidget Spinner Craze Can Teach You About Viral Marketing

Fidget spinners are a viral trend that’s taken the internet by storm.<p>What started as a tool positioned to help children channel their nervous energy, …

Marketing

Yosemite waterfalls are booming this Memorial Day and the crowds know it

The snow piled on mountaintops is melting, the rivers are roaring high, and the meadows are turning brilliant green and blooming with wildflowers.<p>After a winter of unrelenting storms, Yosemite National Park is waking up, flaunting its natural beauty and moving full-speed into its busy season.<p>The …

National Parks

Should Doctors and Nurses Check Patients' Social Media?

Here’s an interesting ethical question: let’s say a patient is working with a medical team to manage his diabetes. The patient swears he is following …

Health Care

How Is Dark Social Affecting Your Brand? – Convince and Convert: Social Media Consulting and Content Marketing Consulting

The term “dark social” is kicked around every so often by marketers. But what is it, how does it affect your brand, and how you can measure …

Google Analytics

Social Media and Home Protection: 3 Tips to Stay Safe While Sharing

Daily social media activities can expose us to another more displeasing world of stalkers, burglars and other nefarious people. To stay safe, we’ll …

Kaspersky Lab

Content Creation for Bloggers: 14 Kinds of Shareable Content #h2e

In this increasingly social world, where the effectiveness of your book marketing can seem to be a matter of metrics—hits, shares, likes, re-tweets, …

Digital Marketing

Hospital social media activity mostly tied to maternity, recovery

San Francisco-based startup HYP3R announced a new geosocial index that ranks some 6,000 hospitals based on social media activity. Patients in …

Health Care

Startup Spotlight: Saving Money, Influencer Marketing and Smoothie Blenders

Saving money is always popular, especially when it’s convenient. Each week, Tech.Co searches the web to uncover interesting new companies across all …

Influencer Marketing

Behind the scenes: What goes into the making of an Indian cricketer’s social media identity?

If Indian cricketers are creating a storm on Twitter nowadays, they have their social media managers to thank.<p>Earlier this week, Sachin Tendulkar was …

Viral Marketing

4 Best Practices for Influencer Marketing

<b>By</b> <b>Jay Baer</b><p><b>Jay:</b> Influencer marketing is more important than ever. And it’s just harder and harder to break through with your content, with your …

Influencer Marketing

Social Media Success Can Be A Poisoned Chalice | Articles | Digital Publishing

Having spoken to many digital marketing executives, it seems commonly accepted that it is fundamentally difficult to gauge the efficacy of a social …

Viral Marketing

THROWBACK FRIDAY: Post Production Workflow - Understand it or DIE!

<b>Please note: Throwback Fridays are archival episodes from the Indie Film Hustle Podcast. After many requests from the IFH Tribe to bring back some of</b> …

Filmmaking

How to Get More Social Media Followers: 26 Strategies, Ideas & Tips

It’s a common question – how do I get more followers for my business’ social media profiles?<p>More followers means more potential customers to market …

Influencer Marketing

How to Increase Your Instagram Followers by 7X in 30 Days

Case study: How one writer increased his Instagram followers from 212 to 1,400 in one month.<p><b>Special thanks to</b> <b>Bill Phillips</b> <b>for editing this post.</b><p>If …

Viral Marketing

The state of influencer marketing

As more money is flowing into influencer marketing, there’s much confusion in the space with questions like: How do social stars get paid? And how …

Influencer Marketing

How to Write Facebook Status Updates That Will Leave Your Audience Coming Back for More

Ever feel like you don’t get that much attention on Facebook?<p>Every marketer wants more attention.<p>After all, that’s the goal of social media …

Business

Why Influencer Marketing Needs to Grow Up

Most Popular<p>Influencer<p>marketing is all the rage among marketers. There's just one tiny problem.<p>It's grossly underutilized.<p>According to a recent …

Influencer Marketing

Using Social Media to Promote Your Service Business: 5 Dos and Don’ts

According to research from The Drum, Facebook influences more than one-half of people’s online and offline purchases. Social media has become such a …

Business

Local Social Media Marketing With Facebook and Instagram

How do you promote your business locally? Are you using Facebook and Instagram? To explore how to reach a local customer base on social media, I …

Viral Marketing

4 Must-Have Technical Skills for Online Solopreneurs

Being an online solopreneur is truly commendable. It takes guts to charge into the treacherous world of entrepreneurship, even more so if you plan to …

Digital Marketing

2 Effective Social Media Marketing Strategies for Your Business

Posted By Francis Rey on May 25, 2017 | 0 comments<p><i>S</i><i>ocial media marketing</i> differs from <i>social media</i>. Some of the main differences include the …

Viral Marketing

Deep Secrets of Successful Blogging

May 25, 2017<b>in</b> SEONo Comments 22<p>Dark Deep Secrets of Successful Blogging<p>Let me present you the <b>Ultimate Promo SEO Guide to Blogging</b>! Whether you’re …

Digital Marketing

State of Content, DM Ads on Twitter & Google Attribution

<b>Content Marketing Stats: The State of Content Marketing in 2017 [Infographic]</b> <br>This infographic from our friends at MarketingProfs uncovers top …

Digital Marketing

Why Instagram Is the Worst Social Media for Mental Health

Instagram is the worst social media network for mental health and wellbeing, according to a recent survey of almost 1,500 teens and young adults. …

Mental Health

Leadership with Social Media: 7 Essential Tips for The New Leaders

Here’s the thing: social media has completely changed how communication works.<p>While brands and businesses are using social media channels to their advantage, leaders are not left far behind in this regard. After all, communication is the key to being a good leader.<p>They use social media as a tool in …

Digital Marketing

6 More Reasons You Can’t Ignore Social Media Marketing

Social Media is one of the top online activities. Social Media updates and searches direct more traffic to websites than Google search and over 70% …

Viral Marketing

What Are the Best Ways to Use Content Marketing to Grow Your Business? Watch This Facebook Live June 1.

Entrepreneur.com's insights editor and social media editor will discuss best practices for content marketing on the next #AskEntrepreneur Facebook Live.<p>Anyone can have a blog, but how do you create and promote content that actually gets customers interested in your business?<p>The latest Ask …

Marketing

8 Key Tips to Improve Your Instagram Marketing Efforts

Here are eight key tips to help you boost your branded Instagram presence.

Viral Marketing

Social Media Metrics: How to Choose and Track What Matters

Interested in building a dashboard to track key social media metrics? Wondering which data and metrics to include? With a little strategic planning …

Analytics