Social Media Marketing

How Social Media Went From a Distraction to Businesses' Biggest Opportunity

Back in the early aughts, when social media was a domain relegated to angsty teens, the adult workforce would have laughed at the idea of an employer …

Culture

Earn Up to 45,000 Free Marriott Rewards Points Per Year Through Social Media

Through its Connect and Collect program, Marriott Rewards is offering its members an opportunity to earn up to a maximum of 45,000 free points per …

Hospitality

Why Paid Search Still Beats Social

When starting a new company, finding ways to grow your business is a top priority.<p>A lot of people instantly turn to social media marketing as their …

SEO

Social episode 2 update: Rana Daggubati's web series exposes big, bad world of social media

With the second episode out, the Naveen Kasturia starrer <i>Social</i>, builds a strong premise on the buzzing trend of social media crimes across the world. …

Viral Marketing

Inside the big business of being a social media influencer

These days you don't have to be a household name to cash in on the $1 billion social media influencer industry

Technology

Kevin Hart’s Instagram Apology Boosts on Top Comedians Social Media Ranking

Hart maintains his No. 1 on the chart, which ranks the most popular comedians based on data from Facebook, Instagram, Twitter, YouTube and Google …

Kevin Hart

10 Pinterest Advertising Strategies You Should Be Using Today

Pinterest is often overlooked as a successful marketing channel for businesses, but it can be highly effective.<p>96% of all Pinterest users regularly …

Viral Marketing

It's Not Too Late to Build a Following on Facebook and YouTube (Here's How)

Think you missed the boat on developing a following on overcrowded social media platforms like YouTube? These tips might cause you to reconsider.<p>Social media platforms like Facebook, YouTube and LinkedIn are getting more crowded by the day. However, just because you're up against stiff competition …

Marketing

5 Image Editing Tools that Make You Look like a Pro

I’m just going to say it: visual marketing is the wave of the future.<p>There’s no denying the power that images have on gaining traffic, shares, and …

Graphics

Tai Lopez's 7 Steps to Start Your Own Marketing Agency

<b>Content Partner</b> Where brands share their insights. What's This?<p>The social media master builds and scales multimillion-dollar businesses using these strategies.<p>Next Article<p>The Oracles - Content Provider<p>Most people dream of starting their own business and creating a life that lets you travel and have …

Viral Marketing

6 Reasons Why Your Company Needs a Strong Social Media Presence

Your company has been running just fine, growing at acceptable rates- and seemingly continuing to expand for decades now- all without a true social media presence. Why shake things up if they’re moving along just fine, right?<p><b>One word: success.</b><p>And I’m talking more than just “moving along just fine” …

Viral Marketing

Photographers band together to send a message to brands, influencers and bloggers

A bevy of photographers who cover fashion industry events as well as street stylehave formed an “unofficial union” and banded together to stand up against the commercial use of photos they have photographed for editorial outlets, WWD has learned.<p>A group of lensmen — who spoke on the condition of …

Viral Marketing

Learn About Social Media Algorithms, Augmented Reality and More Changing Business Trends

The tools, platforms and methods you use to grow your business are constantly changing. So you need to keep up with all the latest updates and …

Augmented Reality

The Starter Guide to Facebook Groups for Business

How to use a modern forum to grow your audience.<p>Remember forums?<p>Delphi Forums, one of the first, started in 1983. Forums provided an early version of social marketing, gathering together others to discuss common interests and causes. While Delphi still exists today, most forums don’t. They are …

Marketing

Facebook Ads Dynamic Creative, Instagram Visual Backdrops, and YouTube Fan Sponsors

Shares 0<p>Welcome to this week’s edition of the Social Media Marketing Talk Show, a news show for marketers who want to stay on the leading edge of …

Social Media

Video Ads: A Comprehensive Guide To Video For Social Media

Like it or not, we’ve entered an era of marketing absolutely dominated by video ads. And guess what? It’s been a long time coming. For years, video …

Marketing

How To Harness Social Media For More Website Traffic

Every brand has a website, even if it is one that has been left to fester over a number of years. The problem with websites is that some brands feel …

Digital Marketing

Everyday Moments that Matter: Anheuser-Busch InBev Finds Them on Twitter

Sharing a beer is one of America's favorite pastimes: it's how we watch the game, celebrate the end of a long work week, and relax on the porch with …

Anheuser-Busch InBev

Managing audiences across social media platforms: Insights from Dmexco

The state of social media is completely different to what it was five years ago. With the emergence of social networks such as Twitter, Snapchat and …

Marketing

How Mobile Analytics Can Drive Your Overall Analytics Plan

Ask any parent, and you’ll hear plenty of stories about how time seems to fly from the day their children are born until they’re walking, talking and …

Mobile

Ex-Warriors fan favorite critical of Kevin Durant’s social media snafu

Stephen Jackson has a nuanced stance on how to view Kevin Durant’s recent social media activities,<p>On the one hand, Jackson said Friday on ESPN’s The …

Golden State Warriors

Smart Start to B2B Social

<b>A Smart Start for your B2B’s Social Presence</b><p>Like any other Millennial, I’m obsessed with social media. I scroll through Facebook to see who’s engaged …

Viral Marketing

A fascinating script like Social portrays the many aspects of social media: Priya Banerjee

Priya Banerjee, who was last seen in <i>Jazbaa</i> on the big screen, is now all set to take on the digital space. The actress plays the female lead in the …

Bollywood

Lexi Thompson steps away from social media after grandma's death

Lexi Thompson has already had PLENTY of trials to deal with in 2017, but more tough news has arrived.<p>The 22-year-old announced Friday via Instagram …

Golf

Predators' Subban chimes in on social media use: 'Less is more'

It’s almost becoming a daily occurrence: a high-profile athlete posts, tweets or shares their thoughts via social media and madness erupts.<p>Over the …

P. K. Subban

Holiday Gift Searching Happens All Year Round

Holiday retail sales during November and December of 2016 increased 4% over 2015 to $658.3 billion, according to a report from the National Retail …

Advertising Industry

10 Proven Ways to Make Millions on Social Media

Sales and marketing is a numbers game. With 2.5 billion people online and more added every day, the numbers are working for you.7<p>Marketers go where the people are, and marketing dollars follow. Last year, for the first time ever, marketers invested more money in digital advertising than television …

Marketing

19 Tools for Creating Engaging Social Media Videos, Images and GIFs in Minutes

Social Media<p>Creating social media content takes time. And creating great social media content takes even more time.<p>Next Article<p>Alfred Lua<p>Creating social media content takes time. And creating great social media content takes even more time.<p>You don’t just need to think about what types of content …

Marketing

11 Awesome Ways to Get Started on Social Media That Don't Involve Money

Ever wonder how to get started on social media the right way? Use these 11 budget-friendly tips.<p>Social media has gotten a bad rap. Many businesses view it as a waste of time, too costly, or not relevant. But most of that is excuses. Because the truth is, no matter your industry, social media is …

Business

8 Ways to Get More Engagement on Instagram

Did you know, for example, that images of human faces encourage more social connections with your users?<p>Instagram has caught the eye of marketers everywhere. It's relatively new, at least compared to old standbys like LinkedIn and Facebook, and is growing at an incredible rate. It boasts a monthly …

Marketing