Search Engines

How to Perform Mobile Keyword Research

Here’s a topic I bet you haven’t thought much about: mobile keywords.<p>If you haven’t been focusing on this, don’t beat yourself up over it. It’s only …

SEO

Google My Business is Now Automating Ownership Conflict Resolution

Navigate to Google My Business.<p>Sign in to Google with the account you use to manage your business.<p>Enter the name or address of your business, then …

Google

How to Differentiate Fake News from Real News in the Social Media World

“Fake news” has become a topic of household conversation. It is more important than ever to have a firm understanding of what authentic and reputable …

Journalism

10 Best Google Alternative Search Engines of 2017 - Search Engines List

All of you might have heard that Google is a number one search engine.<p>Well, yes this is absolutely true, the <b>study</b> shows that <b>around 63.9% market use</b> …

Search Engine Marketing

Business Is Spiking for Online Privacy Services Because Congress Sucks

These three privacy-enhancing services have shown significant spikes in demand over the last few months<p>Your internet service provider may want to …

DuckDuckGo

How To Protect Your Privacy On Android

Follow these easy steps to protect the personal data on your Android devices, and don't forget that can include TVs and other dedicated devices as …

DuckDuckGo

7 Strategies for Improving Adwords E-Commerce Performance | SEJ

Improving your AdWords performance can be tough when you start to hit a ceiling. This is a critical time when reviewing your account for areas of …

Digital Advertising

When Exact Match Isn’t Exact Match and What It Means in Practice

On what should have been a quiet Friday afternoon, folks on Twitter suddenly started shifting from the traditional TGIF updates to sharing a link …

Search

Mastering Bing Search With Simple Commands: 10 Advanced Bing Search Tricks You Should Know

A search engine works how you use keywords and phrases but not many people are aware of search operators and how they can be combined to filter …

Search Engine Marketing

Your Daily SEO Fix: Keywords, Concepts, Page Optimization, and Happy NAPs

Howdy, readers! We're back with our last round of videos for this go of the Daily SEO Fix series. To recap, here are the other topics we've covered …

SEO

An answer box experiment (my journey into known and unknown factors)

Many SEOs have sought to obtain placement within a featured snippet or answer box in the search results pages, but how does one achieve that? …

SEO

How To Rank #0 In Google Results (Above #1)

Sometimes, being #1 isn't the best. When it comes to search engine optimization (SEO), it's best to be #0.<p>Yes, there is such a thing as ranking #0 for a keyword.<p>That 0th position in the search engine results pages (SERPs) is also known as the featured snippet.<p>What's a Featured Snippet?<p>A featured …

SEO

Which Content Marketing Strategies Have the Biggest Impact on Keyword Rankings?

The term “content marketing” is a wide umbrella.<p>It encompasses a plethora of different strategies and techniques.<p>But at the end of the day, one of …

Content Marketing

The Benefits of Recruiters Using Semantic Search Engines

<i>Great candidates often remain hidden because recruiters aren’t searching for the right keywords or job titles. Semantic search engines aim to</i> …

Search Engine Marketing

How to Do a Content Audit [Updated for 2017]

This guide provides instructions on how to do a content audit using examples and screenshots from Screaming Frog, URL Profiler, Google Analytics …

SEO

Google: Rate Of Hacked Sites Up 32% & Will Continue To Grow

This comes as no surprise to anyone in our field that when Google published their State of Website Security in 2016 they documented that there was a …

Google

Marketing Video: SEO Basics and Quick Tips

For marketers, publishing content on their company website and guest pieces on others is a priority. But for that content to be found online, it …

Search Engine Marketing

What’s the Difference Between a Rich Snippet and a Featured Snippet?

Rich snippets, rich cards, knowledge graphs and panels, schema.org, JSON-LD, featured snippets, featured features, Richie Rich, KEVIN BACON!<p>Wait, …

SEO

The Effect of Fake News on SEO & How to Add More Facts to a Site

The concept of “fake news” exploded into the public zeitgeist at the end of the 2016 presidential election season. It’s been in the spotlight ever …

SEO

SEO ranking factors analysed: The importance of brand relevancy

<b>There have been some great SEO ranking factor studies over the last year, but I thought it would be a good time to wade in with another opinion</b> …

SEO

Is Your Data Being Sold?

In our last blog post, we showed how to delete your Google Search History.<p>This limits the information that Google has for its advertisers. But, they …

DuckDuckGo

Brand Advertising Drives More Conversions Than You Think

Search marketing is so awesome because it’s efficient — the ROI is measurable and tangible.<p>Those big brand advertisers — the ones spending millions …

Digital Marketing

Eye-tracking Google search results for hotels shows emphasis on ad products

As digital marketers in the travel industry, most of our world revolves around watching every move that Google makes.<p>Even the slightest of changes to …

Search Engine Marketing

Increase Your E-Commerce Conversion Rate Using Google Analytics

A small increase in your website’s conversion rate can mean a giant impact on your company’s bottom line. The best way to affect conversions is by …

Google Analytics

Anna Crowe on Best Practices of SEO Audits [PODCAST] | SEJ

Podcast: Download<p>Subscribe: iTunes | Android | RSS<p><i>Visit our Search Engine Nerds archive to listen to other Search Engine Nerds podcasts!</i><p>SEO audits …

SEO

Bing to Further Remove Restrictions on the Use of Trademarks as Keywords

On March 27, Bing Ads will remove the restrictions it has on using trademarks as keywords in global markets. This change essentially means more …

Bing

Keyword Research Strategy: Search Volume, Competition Relevance

There are 3 primary components to keyword research: <b>search volume, competition, and relevance</b>.<p>Here we’ll explore each factor and its impact on keyword …

SEO

Use This Website Next Time Your Friend Asks to Search for Them

The internet is relatively easy to use and easy place to be as compared to the physical world clouded with harsh realities and no Google, Bing, Yahoo …

DuckDuckGo

How to Track Keywords for Amazon Books Using K Optimizer 2.0

Amazon is a marketing channel worth optimizing because its search engine serves as a gold mine for attracting customers but does so only if those …

Internet Marketing

How Long Does SEO Take To Start Working?

In my line of work, it’s common to get the “how soon can I expect results?” question from new or prospective clients. Many SEOs say that it takes a …

SEO