Search Engines

Google’s homepage design set for dramatic change

Google’s stripped-back homepage is recognised the world over. The vast white space containing just a simple logo and search box has been in place …

Web Design

The 25 Most Expensive AdWords Keywords (And Why They're So $$$)

You know who makes a lot of money? Google.<p>The funny thing is, most of their considerable profits effectively come in the form of micro-payments – …

SEO

Eight Rules for Data-Driven Marketing

This article will provide some sound advice about getting data-driven marketing right—from think big but start small (and with the basics), to take …

Search Engine Marketing

"SEO Is Always Changing"... Or Is It?: Debunking the Myth and Getting Back to Basics

Recently I made the shift to freelancing full-time, and it’s led me to participate in a few online communities for entrepreneurs, freelancers, and …

SEO

4 Great Apps Built on a Budget You Can Emulate

You don't need Facebook money to make your own app.<p>In the modern marketplace, cultivating a top-notch online reputation is paramount to success. Owners of businesses large and small are quickly learning to pay a great deal of attention to their online presence. For many of these businesses, the …

Apps

Google and Amazon Take a Page From Social Media's Playbook | Investopedia

Google’s (GOOG) search engine will soon start resembling social network news feeds, forming part of the technology giant’s bid to provide more …

Google

9 Easy Ways to Increase Your Authority & Influence as a Marketer

I think it goes without saying that just about everyone in the digital marketing space is looking to become an influencer in one way or …

Digital Marketing

21 Awesome Time-Saving Tips for Content Marketers

Want to increase your productivity and reduce your stress levels?<p>A few simple changes in your work habits can make a huge difference!<p>If you’re a …

Productivity

Google Has a New "Follow" Button in Search Results

Building off the feed feature launched in December, Google is now giving searchers the option to follow specific topics of interest.<p>After searching …

Google

5 Tools That Will Make Your SEO Life Much Easier

<i>This post was sponsored by SE Ranking.</i><p>Working with hundreds of clients and projects on a daily basis, digital agencies and SEO professionals with a …

SEO

2 Things Every SEO & Link Building Champion Must Learn

I’m always looking for new ways to take over Google.<p>I want to rank and bank. I want to find ways to make my sites or my clients shoot to the top.<p>I …

SEO

Large Enterprises Should Focus on These 5 Things for Big SEO Results

<i>Editor’s note: “Ask an SEO” is a weekly column by technical SEO expert Jenny Halasz. Come up with your hardest SEO question and fill out our form.</i> …

Search

3 Visual Content Formats You Should be Using for Link Building

Infographics. Some SEOs and publishers love them; some hate them.<p>Whatever your personal perception is, there’s no denying the fact that they have …

Infographics

Quality Content Is the Most Important SEO Ranking Factor

By now, every website owner is aware that Google penalizes sites that use old-fashioned SEO techniques such as keyword stuffing. The search engine …

SEO

Carl Frederic Sealey’s Thoughts On Digital Marketing And Search Engine Optimization In 2017

<b>Carl Frederic Sealey’</b> If you’re looking to develop a better understanding of digital marketing, then you’ve found the right article. Carl Frederic Sealey has shared a rundown of how digital marketing operates in 2017. Digital marketing or internet marketing as it's popularly understood is a tool to …

Digital Marketing

How to Optimize Your Website for Multiple Keywords

In today’s SEO, where context is more important than keywords, performance measurement often still comes down to specific keyword terms and phrases …

SEO

You Won’t Get Rid Of Your Problems. Best You Can Do Is Trade Up

My 3 year old has a cold again. She coughed all night. Sleep sucked. My head hurts. I have a cold now too. My day also entails trying to figure out …

Gas Station

Back to School PPC: How to Boost Your Sales This Year

Back-to-school shopping season is a busy and exciting time for retailers. It is the second largest retail spending holiday for online and in-store …

Education

The Google exec in charge of designing Search: 'There's always this internal debate about how much functionality should we add'

Google's core business, its search engine, is well-known for being clean and simple. Type in what you want and Google will bring up the most relevant websites. That's how it works.<p>But Google Search doesn't just show websites in its results these days. Now it includes an increasing variety of …

Technology

A New Search Engine Finds Quirky Intersections Across The U.S.

Travelers planning road trips in the U.S. this summer may want to rethink their route now that Crossing.us, a new search engine launched in time for the travel season, finds novelty intersections across America.<p>Crossing.us can search for intersections anywhere in the country by name. Plug in two …

News (U.S.)

Ex-LG Security Officer Targets Ad Privacy with Blockchain Search Engine

A blockchain startup founded by a former chief security officer at LG Electronics is releasing a decentralized search platform he claims will be more …

Blockchain

Your Data is Wrong – Here’s Why

Data-driven?<p>Think again.<p>The sentiment is nice. Makes you sound like an edgy growth hacker who growth hacks, growth hacks… Except there’s only one …

Analytics

How to Use Social Insights to Improve Your Brand’s Content

Let’s face it: the real-time nature of social media is shaking up the role of the content marketer.<p>With 4.75 billion pieces of content shared daily …

Marketing

Traditional SEO is Dying

I recently moved to Boston from Kansas, where I was working as a web developer and SEO specialist. Little did I know this move would turn my …

SEO

How to Get Traffic to Your Website

You’ve built it … but have they come?<p>Getting traffic to your website is an ongoing challenge for small businesses, entrepreneurs, startups and …

Small Business

GoMovies Moves to GoStream.is and Evades Google 'Ban'

Pirate video streaming sites are booming. Their relative ease of use through on-demand viewing makes them a viable alternative to P2P file-sharing, …

SEO

5 of the Best Instagram Tools for E-Commerce

Facebook continues to be the most popular social media platform, but that doesn’t automatically make it the best platform for marketing your …

Social Media Marketing

Google My Business Messaging Coming to All US-based Businesses

Google My Business messaging, a feature that has been in testing since last year, is now rolling out to all US businesses.<p>Mike Blumenthal, an …

Google Allo

What 2 Big Changes to Google AdWords Mean for PPC Marketers

Performance marketing — especially PPC — is a powerful way for marketers to demonstrate their worth.<p>With PPC campaigns, we’ve carved out our place at …

SEO

8 Plugins Every WordPress Website Needs

Make sure you have these essential plugins to keep your site running smoothly and efficiently.<p>As any WordPress user knows, plugins are an important feature to any site, and finding the right ones can be a chore.<p>For those <i>not</i> familiar, WordPress is the most popular content management software (CMS) …

SEO