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The Seven Most Popular SEO Myths

Ensuring that a website’s rankings are as high as possible is not an easy thing. I’ve noticed over the years that some folklore has crept into the …

SEO

How to Use Google AdWords: 11 Steps to Success [Infographic]

Does your Google AdWords strategy seem to be stagnating? Check out this infographic for 11 key steps to make sure you're using AdWords to its fullest …

Search Engine Marketing

Content Marketing and SEO: How to Build Links in 2017

SEO is a constantly changing industry. However, one thing has remained the same - over the years backlinks remain the most powerful Google ranking …

SEO

DuckDuckGo Gives Business Owners Unique Research Tool

<b>A Look at the DuckDuckGo Search Engine</b><p>The “filter bubble” is a term coined by internet activist Eli Pariser to refer to the selective information …

SEO

How Google for Jobs Will Make Your Job Search Easier

Your job search is about to get a whole lot easier.<p>Google is heading into the career arena with a new product — Google for Jobs. Google CEO Sundar …

Google Search

Best Major Job Search Sites

Once you have written a solid resume and cover letter to use on job applications, it is time to launch a serious job search. One of the best ways to …

Employment

Location Data + Reviews: The 1–2 Punch of Local SEO

My father, a hale and hearty gentleman in his seventies, simply won’t dine at a new restaurant these days before he checks its reviews on his cell …

SEO

Getting to Know Your Online Doppleganger

Platforms should give users the opportunity to experience informational environments as others see them.<p>Much has been made of the existence of “filter bubbles,” the information feedback loop in which our preferences and viewpoints are continually amplified. This can happen in the analog world—how …

SEO

Review Sites Generate Higher Conversions Than Search, Social, Yelp Study Finds

Yelp has commissioned a survey from Nielsen, which argues that review sites drive higher conversions than search and social media.<p>The survey of 2,000 …

SEO

What Consumers Love and Hate About Online Search Marketing

A recent study identifies what brings customers to a site to shop and what can scare the away.<p>The internet has grown into an amazingly versatile tool that business owners can reach target audiences for their products and consumers can search for new things to buy. There are a ways for business …

SEO

How to Develop an Effective Content Strategy by @alextachalova

Many experts will tell you that all you need for a successful online marketing strategy is to simply create high-quality content and the rest, like …

SEO

The crucial steps to include in a VMware DR plan

Data center administrators can choose from a variety of outstanding tools to handle disaster recovery in a VMware...<p>environment. But tools are not …

SEO

Visual Malware Analysis: ProcDOT » CyberPunk

Correlation of Procmon and PCAP data<p>Visualization as an interactive graph<p>Animation mode to easily understand timing aspects<p>Smart following algorithms …

Cyberpunk

7 Survival Basics for ‘Fred’ & Other Recent Google Algorithm Updates

A pretty major Google algorithm update hit the web on March 7. This update, jokingly referred to as “Fred” by Google’s Gary Illyes before the name …

SEO

How AI can help brands reach consumers in search

Digital music service Spotify recently acquired machine learning startup Niland to improve its recommendation and personalization technologies. In …

SEO

A new search engine from WeChat could change China’s internet

China’s already-big WeChat is searching for how to get even bigger. The answer? Search.<p>Today the company publicly unveiled (link in Chinese) a …

SEO

Mobile Searches Related To Mother's Day Rise 41% In 2017

Mobile searches related to Mother's Day -- as well as the amount spent by marketers on campaigns -- have risen by 41% in 2017 compared with last …

SEO

Where to Find Free Online Digital Marketing Training

A local plumbing contractor trying to get his business found online.<p>A recent college grad who just accepted a marketing position in a manufacturing …

Search Engine Marketing

8 Body Language Tips That Will Make You More Likeable

• Smile slowly. If you're too quick to come to a smile or drop one, your expression may not look genuine. Real smiles happen gradually, but remember …

SEO

Backlink Advice: 5 Backlink Myths You Should Completely Ignore in 2017

When it comes to backlinks, everybody seems to have a different set of opinions and advice.<p>It’s a common sight in the very dynamic digital marketing …

SEO

Why Your Website Needs Evergreen Content

More and more, online publications look to publish evergreen content that is always applicable to reader interests and less likely to become …

SEO

Defeating Evil Twin attacks

Evil Twins pose a clear and present danger to wireless users on public and private WLANs. This tip describes steps...<p>that you can take to defend …

SEO

How to Increase Your Pinterest Traffic by 67.65% in 10 Minutes

I was never a big fan of Pinterest.<p>I just thought it wasn’t the right fit for my blog, so I didn’t pay much attention to it.<p>But a huge part of …

Social Media Marketing

Top 9 Benefits of Press Release Distribution

A few years ago, publishing a regular Press Release with the primary keyword in the headline was a technique used by fortune 500 companies to keep …

SEO

Do Search Ads Really Work?

ore than a century ago, the department store magnate John Wanamaker famously complained about his inability to gauge the effectiveness of the money …

SEO

How Many Links Does My Site Need To Rank Well?

Ranking well on Google is key to successful digital marketing. However, Google’s habit of regularly updating its algorithm makes it tough to follow …

SEO

Domain Age – Google Ranking Factor

at is Domain Age?<p>Domain age refers to the length of time the domain has been registered or active on the web.<p>You’ll notice the definition consists of …

SEO

How You Can Rise Above the Social Media Noise

Whether you’re building a brand on social media, marketing a business event, or campaigning for a cause, you’re fighting everyone else for space — …

SEO

#SocialSkim: Facebook Outpacing LinkedIn for B2B, All About Google Lens: 12 Stories This Week

This week: A radical shift pitting Facebook against LinkedIn as the professional's social network; a search revolution with Google Lens; Instagram …

Search Engines

Content Hacking With Your Competitor's Research

It’s amazing what you can learn by analyzing the strategies that are working for your competitors. Best of all, you can incorporate what you learn …

SEO