Return on Investment

Energy Sector: Cheap For A Reason?

The cheapest sectors are: Financials, Healthcare and Energy.<p>But, a sector can be cheap for a reason.<p>A sector with higher growth rates, higher …

Investing

The state of addressable TV in 4 charts

Interest in addressable TV, which lets TV advertisers target viewers based on factors like location, income and technology usage, has grown in the …

Advertising

10 Value-Adding Home Interior Tips

Whether you’re looking to sell your home or are simply ready for a change and looking long-term, there are certain renovations you can make to your …

Renovations

Shopify Capital: Returns Of 20% To 25%

Shopify Capital can provide 20%-25% annual return.<p>While we would prefer Shopify spend its cash on innovative services and M&A, Shopify Capital can …

SaaS

US Chamber: Higher ed and industry can collaborate to improve student experience

Dive Brief:<p>A new report issued by the U.S. Chamber of Commerce Foundation details the best takeaways for educators and administrators engaged in …

Education

Memorize This Simple Phrase in Order to Obtain Sustainable Success

Over time, genuinely supporting others will deliver the most stunning return on investment. Give the most value instead of scheming to extract it, and ironically you'll end up with a bigger bounty in the end.<p>In our world of quick fixes and success hacks, there's an old school approach that wins …

in order to

5 Instagram power tips to reach any demographic

Instagram has more than 700 million monthly active users, and 32 percent of all internet users have an Instagram profile.<p><b>It’s not just younger</b> …

Marketing

Nostalgia nation: Almost half of Brits think the UK was better 20 years ago

Almost half of British people think the country was better 20 years ago than, according to a new survey.<p>Some 48 per cent of Britons believe the UK …

Business (UK)

Public art: the feel-good hit that makes us linger - and spend money

More visitors, better productivity and free publicity are an easy return on investment for art. Property developers and city planners are taking notice<p>Now that Vivid Sydney, the yearly festival of lights, music and ideas, has drawn to a spectacular close, I am waiting with anticipation on a much …

Public Art

User Research: What It is and Why You should do It

When thinking about user research, many people primarily think of classic usability testing. While usability testing to ensure that your design is …

UX Design

Take Me Out to the Pill Game

For perspective on the national angst over drug prices, let’s pay a visit to the ballpark. The average Major League Baseball player earns an annual salary of more than $4 million (plus $100 a day in meal money)—far more than it takes to lead a comfortable, well-appointed life. Let’s say the team …

Opinion

Here's Why You Shouldn't Travel In Your Early 20's

Millennials seeking a sense of purpose while living in the moment, especially one captured by social media, have made travel a higher priority than saving for a home, car or even paying off debt according to a 2016 study by the marketing research firm Gfk in conjunction with Airbnb. <br>In fact, over …

Travel

Appearance Isn't Everything: A Checklist To Make Sure Your Website Is Functional, Not Just Beautiful

, CommunityVoice<p>Shutterstock<p>Many years ago, I was speaking at an event with Aaron Kahlow, a social media marketing expert. In his presentation, Aaron spoke about the investment in and return of a website. Specifically, he discussed the analogy of companies designing and furnishing their corporate …

SEO

2 Leading Quality ETFs

Stocks selected based on quality have outperformed the market over long time intervals.<p>This article looks at the performance and composition of the …

Investing

Simple steps to create an effective Facebook ad

With more than 1 billion active users per day, Facebook has become an important platform for businesses to promote their products and services. But …

Digital Marketing

Can the CIO Rise to Digital Policy Leadership?

Copyright: pichetw / 123RF Stock PhotoCreating and maintaining digital policies is, by nature, a team endeavor. After all, it’s hard to think of a …

Wedding Planning

Analyzing Fortress Biotech (FBIO) and Sonoma Pharmaceuticals (SNOA)

Sonoma Pharmaceuticals (NASDAQ: SNOA) and Fortress Biotech (NASDAQ:FBIO) are both small-cap medical companies, but which is the better stock? We will …

Stocks

Make better security buying decisions with use cases

For new security practitioners, deciding which security products are the best investment can be overwhelming, especially with so many vendors making …

Tech Takeaways: AI Usage Light, Email Heavy In Salesforce Study

On a morning when they announce that Amazon is buying Whole Foods for $13.7 billion, how can your keep your mind on mere technology?<p>Actually, it’s …

Marketing

What Show Cancellations Tell Us About Netflix's Content Strategy

, Contributor<p>Recently Netflix announced that few of its shows – such as <i>Sense 8</i> and <i>The Get Down</i> – will not return for another season. While the streaming giant is not known for cancelling shows, its CEO believes that it is time for the company to be more calculating about shows, which will lead to a …

Netflix

IDG Contributor Network: Cybersecurity spend: ROI Is the wrong metric

Think about what your network defenders do throughout the day, every day, in the course of getting their jobs done. Can you describe it in one …

Cybersecurity

Liquidation Terms: Senior Preference Makes A Comeback

Over the past few years, as startups have stayed in the private markets for longer, raising down rounds and in some cases, seeing down exits, one of …

Venture Capital

Almost half of all small businesses lack a website: CNBC/SurveyMonkey survey

Many small-business owners do things the old-school way when it comes to gaining customers: They rely on word of mouth. It's still the No. 1 …

Small Business

How Utilities Can Avoid Complacency and Boost Customer Satisfaction

Steve Ballmer’s first reaction to the Apple iPhone was not his best moment.During a TV appearance in 2007, the then-Microsoft CEO and current owner …

Energy Efficiency

Finding Alpha In Reliable Dividend Banks

The holy grail of investing is finding stocks that perform better than the S&P 500 over the short and long term while exhibiting low volatility.<p>While …

Investing

Do Organic Rankings Really Matter in SEO?

Every successful company should strive to be number one, right? Wrong! By focusing on your organic rankings, you can miss the big picture and lose …

SEO

Warriors Championship Marks Historic Return On Investment

When the Golden State Warriors were crowned NBA champions Monday they absolved themselves of a Finals collapse the previous year and allowed the discussion of whether this team deserved consideration for the best ever to begin.<p>The Warriors, who became just the 13th team to win at least 67 games in …

Basketball

In defence of actively managed portfolios: Value investing works, in multiple ways

George Athanassakos is a professor of finance and holds the Ben Graham Chair in Value Investing at the Richard Ivey School of Business, University of Western Ontario.<p>A new study from Arizona State University, titled Do Stocks Outperform Treasury Bills?, is turning heads and gives ammunition to …

Investing

A Guide to Getting the Most Out of Your Content Marketing

By engaging visitors, you build trust, which makes it easier to snag qualified leads and close sales.<p>As content curators and marketers strive to keep up with this rapidly evolving industry, it is critical to produce pieces that both resonate with the audience and provide a return on investment. By …

Digital Marketing

QOTD: Technology is the New Macro

Bill’s firm, Epoch, manages $47 billion in assets. The firm focuses on the generation and reinvestment of free cash flow, which gives him a unique …

Investing