Product Management

How to Conduct Usability Testing in 6 Steps

Design-testing will help you build outstanding products that work for people.<p>User-testing is known by many names: product-testing, design-testing, …

UX Design

An Updated Product Management Reading List

Back in 2015, after about a year into my work on this blog, I put together a reading list that encompassed the fundamental books that I thought every …

Management

A Super-Simple Exercise for Solving almost any Product Design Challenge

The Exercise: Lightning Decision Jam (LDJ)<p><i>I know, LDJ sounds weirdly sexual. Come up with a better name, i’ll use it ;)</i><p><b>Total time needed:</b><br>The times …

Management

UX Strategy Canvas: a Handy Tool to Review and Update Your UX Strategy

<b>Every once in a while you should step out of the day-to-day treadmill of product development, take a deep breath, and look at the bigger picture.</b> …

Management

Read the email a Google recruiter sent a job candidate to prepare him for the interview

In August 2015, a friend of mine applied for a job as a product manager at Google. After the initial screening step, he received an email from the …

Management

The Non-Technical Guide to Launching Products & Side Projects

I can’t write a single line of code and I’ve launched 10+ products within the last two years. All of them have been experimental side projects and …

Management

Educate executives and middle-management first | Effective security management part 2

Set common goals with management and executives<p>It rarely happens that engineers themselves don’t want to build security into their products for no …

Leadership

Growth Stories: To Build A Business, Give The Product Away

The story so far: Neo Technology has invented a radical new form of database and come up with an “amazingly magical” name which defines a new product category. Now how do they build a large profitable business? The key strategy turns out, paradoxically, to give the software away. I continue the …

NoSQL

7 Tips How To Recognize Fake Product - NewsHodie - Tech Daily

Packaging<p>The fake gadgets manufacturers, usually not pay much attention on the packaging standards. If the product is original, the package will be …

Management

Know the Importance of Product Packaging Design in Branding & Marketing

Do you want to know the importance of product packaging design in a branding context? Packaging design is the most important factor in marketing as …

Marketing

How to really understand your users’ motivations

As companies look to become more customer-centric, the importance of understanding your users’ motivations is increasing. And it’s our job as …

UX Design

The Art of Describing a Product in One Sentence

Early interviews of Facebook and Uber CEOs illustrate an ingenious way to communicate hard-to-describe products.<p>As a founder, I spent countless hours refining my elevator pitch and practicing it every chance I got. I learned that 'leading with the need' is an extremely effective way to position …

Management

How agile Product Owners are killing development teams

Agile represented a giant leap forward above and beyond stage gate waterfall development practice. Agile is not without its own challenges as we all …

Management

From Engineer to Manager: keeping your technical skills

I became an Engineering Manager over two years ago. One of my main challenges during this time has been to find the balance between my leadership …

Management

Nothing will change until you start building.

1. Define your goal<p>Early on, figure out the main goal of your project. If you want to break out of your usual design style, focus on the design. If …

Management

4 Factors That Lead To a Successful Product Launch

Building a product and launching that product are two different things. How do you launch a new product in the market?<p>Product launch is an intense, stressful time, but careful planning can help reduce your stress and give your team a solid plan to help manage the intensity. If you cover these four …

Management

SaaS Success Stories: Multimillion-dollar SaaS Companies That Started With MVP

SaaS: Software Developers Who Became Rich Thanks to MVP<p><b>Creating a SaaS application has never being a problem. The problem is creating a successful</b> …

Management

Every Week is a Design Sprint

An evil, hipster voice inside me says: I did design sprints before it was cool. But it is true, years ago when there were no books about it, and far …

Management

Designers and developers collaborate better with these 5 adjustments

It’s increasingly understood that design informs technology and technology inspires design.<i></i><i></i> So why do most product development cycles still begin …

UX Design

Executives have assistants, why don't development teams?

It's well known that a good Executive Assistant is indispensable for making an executive more productive and organized. Executives typically have far …

Management

Using A Continuous Delivery Model To Innovate Faster

, CommunityVoice<p>Imagine for a moment that mega-retailer Amazon was like many of the traditional e-commerce companies, working with slow, out-of-date systems and business processes that reduced the stream of growth to a trickle. And what if it was using the classic, non-iterative approach of waiting …

eCommerce

Why Offering a Free Trial Might Be Dangerous For SaaS

For some reason, people tend to be equating SaaS companies with free trials.<p>I find this pretty bad indeed.<p>Here’s why:<p>It’s true that many software …

Small Business

Why product design is like writing a recipe - off on a tangent

While reading a cookbook recently I realized the goal of the cookbook author is not entirely different than a product designer. In both roles, the …

Management

Your Product Idea Already Exists But Is The Competition Really Serving The Market?

Why the world needs more copycat products<p>When we come up with an idea, we’re super excited and think it’s original.<p>Then after a couple conversations …

Management

Why Some Startups Win.

<i>Written by</i> <i>steve blank</i>// <i>Also shared on</i> <i>Startups.co</i><i>.</i><p><i>If you don’t know where you’re going, how will you know when you get there?</i><p>I was having a second …

Management

How 18F Is Innovating the Oldest Organization in the Country: The U.S. Government

<b>Lean Startup Case Study: 18F’s Strategies for Innovating the U.S. Government</b><p><i>Lean Startup Co. shares innovation case studies, tactics, and strategies</i> …

Lean Startups

Five Lessons from Scaling Pinterest

I was involved with Pinterest from 5 employees through 650. Here’s what I learned.<p>When you’re scaling quickly, you get a lot right, but you …

Management

How Providing UX in Agile: Design Lead and Product Owner

Today, I’ll talk about my experience working as UX Lead in an agile company.<p>Just to make sure, I’m not going to talk about using agile during your …

A Certain Ratio

What's the ideal number of engineers for every PM?<p><b>By Ken Norton</b> <br>March 27, 2017 · 2 min read<p>I spend a lot of time with startups, and a good portion of …

Management