Personal Branding

Here's What to Know to Learn How to Build Your Own Personal Brand

In this day in age, you need to build your own brand. Long gone are the days of individuals staying at a job 15 to 20 years. You have got to be an …

Branding

Professional Online Identity | Office of Career Strategy

Social media is a powerful tool allowing you to create connections, but if not managed wisely your online identity could be harmful. When applying …

Branding

How to Build Online Authority When You Have None

Online authority is a powerful concept in the world of online marketing, both as a general idea and as a specific application in the field of search …

SEO

Personal branding for doctors: Being yourself can enhance your practice

<i>A clearly defined and managed brand is important for doctors.</i><p>People draw conclusions from every instance of your name being mentioned. Your brand is …

Branding

LinkedIn Adds Extra Insights to 'Profile Views' Data, Including Keywords Used to Find You

LinkedIn is adding new insights to their 'Who viewed your profile' section.

Branding

Branding for Writers — Storia.me

As we enter one of the more uncertain years in recent memory, the importance of financial stability, as well as the value of side gigs will rise.</b> …

Branding

Personal Branding Sucks

Hey! Get on board with this critically important personal branding advice! You too can become a brand like Nike, Apple, or Tesla. You too can be …

Public Speaking

How to use Storia to explore a product idea — Storia.me

<b>You have a business idea you've been toying around with. Now what? With Storia you can gather and layer informational text, visuals, & media to</b> …

Branding

Top 5 best uses of a Storia profile — Storia.me

Top 5 best uses of a Storia profile<p>Topaz 💎<p>a month ago67 views<p><b>There are so many ways to use the Storia blogging framework.</b> <b>Here are the top five uses</b> …

Small Business

The Marketer’s Checklist for Establishing a Personal Brand

I remember when having a personal brand was reserved solely for big-name celebrities.Back in the 90s, you had to be an Oprah-level figure to have …

Marketing

How to Use Personal Branding Strategies to Grow Your Company Brand

rawpixel / PixabayIn the professional services world, dozens of businesses make the same lazy marketing mistake:They use commoditized statements to …

Branding

Increase Your LinkedIn Profile Views with Images

In a previous post, we talked about getting noticed on LinkedIn by adding color and content. If someone has a good profile, you’re probably spending …

Branding

4 Tips to Branding Yourself Like an Online Rockstar

Your personal brand can be even more important than your company brand, so maximize it.<p>These days, building a strong personal brand online is just as important (if not more) than building your company’s brand. In a sea of digital information, you need to stand out as an expert in your industry.<p>When …

Branding

Sally Hogshead: ‘It’s Good to Be Better, But It’s Better to Be Different’

In this empowering talk, <i>New York Times</i> best-selling author and CEO Sally Hogshead explains that what makes people fascinating are the same things …

Self-improvement

How Short Breaks and Quiet Time Can Fuel Creativity at Work

Personal branding isn't anything mysterious.<p>(iStockphoto)<p>A lot of it has to do with making sure employers, recruiters, professional contacts and just …

Branding

How to Prepare for a Conference

Attending a conference can be overwhelming or very productive. This totally depends on you. If you go there prepared and invest your time and energy, …

Branding

Troubleshooting your personal brand identity: a guide for software engineers

Photo credit: studiostoks / 123RF Stock PhotoThe word “smartphone” is always associated with either Apple or Samsung. Despite being mired in so much …

Branding

Using the Psychology of Persuasion to Boost Your Influence on LinkedIn

By utilizing known psychological principles, you can boost your LinkedIn presence.

Branding

Is Your Personal Brand Generic or Is It Compelling? Here's How to Tell.

Have you violated any norms lately? There's no time like the present to stand out from the crowd.<p>Personal branding is key if you want to build a bigger audience for your blog, find better career opportunities, support your corporate brand or truly achieve online visibility for almost any …

Branding

Create Content for Your Personal Branding That is Engaging

Content that gets noticed is an important tool for your personal brand in which your business can establish itself as an expert in your industry and …

Digital Marketing

Visual Storytelling — Storia.me

<b>You have a DIY idea you've been toying around with. Now what? With Storia you can layer informational text, visuals, & media and actually see what</b> …

Storytelling

Why Investing in Personal Branding Is the Best Investment You Can Possibly Make

Nowadays, everyone is talking about personal branding, wanting to build one. People around the world have understood the importance and advantages of …

Branding

How to Use a Facebook Personal Profile for Business: A Guide for Marketers

Wondering how you can use your Facebook profile to support your business? Looking for tips to help you successfully blend your personal and business …

Facebook

Seven Things Your LinkedIn Profile Says About You -- Like It Or Not

Dear Liz,<p>I’m having a hard time updating my LinkedIn profile. I have great skills (in my opinion) but most of my experience is with tools and technology that are also very common.<p>Part of me wants to stand out, but a lot of my friends have told me “Look, LinkedIn is like a fruit market. You list …

Employment

Create a World-Class LinkedIn Profile in 10 Minutes Per Day

There’s never a perfect time to perfect your LinkedIn profile. When you’re in the middle of a challenging consulting job, your online presence is …

Branding

The Third Step In Your Authority Positioning Strategy: Get In Touch With Key Media

, CommunityVoice<p>Shutterstock<p>Establishing a reputation as an expert, authority and thought leader is extremely valuable to your business. In this article, I explore how getting and leveraging media placements will help you be viewed as an expert.<p>My first and second articles in this series look at …

Marketing

Personal Branding For Service Providers

Personal Branding is about creating a specific image of yourself in the mind of your ideal client, so they can get to know, like and trust you before …

Branding

5 LinkedIn Profile Tips to Boost Your Personal Brand

Whether you're embarking on (or knee-deep in) a job search, or you just want to be prepared for your next move, you likely know how to use LinkedIn, …

Branding

Here's Why You Can't Afford to Skip LinkedIn When Developing Your Personal Brand

Trying to take your personal brand to the next level? This personal branding aficionado tells you how to do it using LinkedIn.<p>This past week, I was fortunate enough to sit down with someone who just might know how to develop your personal brand on LinkedIn better than anybody: Tai Tran.<p>Tran is a …

Branding

And Marketers Were Worried About Millennials Taking Over

For years I’ve heard tales about how companies are going to be in big trouble when the Baby Boomer marketing pros retire, leaving behind a bunch of …

Millennials