Leo Burnett

How Eggo is Playing Up its Moment in the 'Stranger Things' Spotlight

strEggo clearly doesn't want to "L'Eggo" of its tie to "Stranger Things."<p>Leading up to the second season of the popular Netflix series there's an …

Advertising Industry

JWT London Hires Wallace, Schulist Joins Possible

J. Walter Thompson London is appointing <b>Jo Wallace</b> as creative director, one of a number of new creative hires reporting to Executive Creative …

Advertising

‘When it’s done right, there’s real magic’: Beyond the Brief with Michelle Wong, Dailey

<b>To celebrate its 100th Anniversary, the</b> <b>4A’s</b> <b>has partnered with us at The Drum to pull back the curtain and look at an industry full of problem</b> …

Advertising

Accenture hires OMD EMEA boss Mendonça in global role

Accenture has poached OMD's EMEA president Nikki Mendonça for a global role as president of intelligent marketing operations.

Advertising

Fallon CEO Gareth Collins becomes Leo Burnett chief as two agencies 'align'

Fallon London chief executive Gareth Collins has been named as the chief executive of Leo Burnett as the two Publicis Groupe agencies prepare to …

Advertising

Bok protest called off, but SuperSport on notice over broadcast rights

The government and the heads of the South African Rugby Union (SARU) have agreed national rugby games must be available live to all South Africans …

Y&R London CEO Jon Sharpe opens door to successor Paul Lawson with VML move

Y&R London has revealed Paul Lawson to be its incoming chief executive, succeeding incumbent Jon Sharpe who has resigned from his role as CEO in …

Y&R London Poaches Leo Burnett's Chief Exec

Y&R London has announced its new chief executive will be Paul Lawson, who is currently Leo Burnett London's Chief Executive, <i>The Drum</i> reveals.<p>Read the …

Advertising

Media Moves: RADAR joins global giant Leo Burnett, Carat wins Coca-Cola, DAN scores AB InBev account, Molefe honoured

article<p>The Media Online's weekly round-up of moves in the media business, from people and promotions to account and award …

Advertising

Leo Burnett Wins Bedding Giant Serta

Bedding maker Serta, has selected Leo Burnett Group as the company's new lead creative agency, following a review. The incumbent was Doner, part of …

Advertising

Serta Mattress Brand Selects Leo Burnett as Its Lead Creative Agency

Serta Simmons Bedding mattress brand Serta selected Leo Burnett as its lead creative agency.<p>“We are thrilled to be partnering with Serta. The brand …

Advertising

Print advertisment created by Miami Ad School, United States for Oreo, within the category: Food.

screen_shot_2017-02-22_at_11.44.04_am1.png<p>Oreo<p>Oreo Space Dunk<p>Agency Network: 360i<p>View Details<p>2048<p>Oreo Challenge<p>Wn7c02Ki_1Q.jpg<p>Oreo<p>Challenge<p>Agency …

McDonald's

Print advertisment created by DDB, Austria for McCafé, within the category: Food.

Employee Commentary: Cappuccino<p>M5RTOEnxWMQ.jpg<p>McDonald's<p>Employee Commentary - Cappuccino<p>Agency Network: Cossette<p>View Details<p>812<p>Employee Commentary: …

McDonald's

Film advertisment created by Grabarz & Partner, Germany for Porsche, within the category: Automotive.

Porsche "Father's Day"<p>171011747.jpg<p>Porsche<p>Father's Day<p>Agency Network: Solve<p>View Details<p>1210<p>Porsche<p>Marriage<p>Agency Network: Achtung!<p>View …

Advertising

Leo Burnett London Instagram illustrations urge Australians to vote yes on same sex marriage

Ahead of the result on Australia's same sex marriage, Leo Burnett London has pledged its support to the Australian LGBTQ+ community through a number …

Advertising

15 Transformative Creative Ideas That Changed the World Over the Past Year

Purpose-based advertising has delivered some of the most powerful work of the past years, with campaigns like “Fearless Girl” from State Street …

Advertising

These Matches Use A Simple Design To Solve A Common Problem

Designer Leo Burnett may just have designed 'The Perfect Match'

Advertising

Selikow Joins DDB Chicago, Juniper Park/TBWA Hires Lang

DDB Chicago is appointing <b>Colin Selikow</b> as executive creative director on its Miller Lite and Mars Wrigley Confectionery accounts. Selikow is a …

Advertising

What is advertising's most timeless lesson? Creatives to compete over words of wisdom

Screeds upon screeds have been written about advertising, and you can't move for thought leaders dispensing their own unique brand of knowledge at …

Advertising

The Bachelor appeals to Australians to vote yes with real wedding footage of LGBTI community

Ahead of the result on Australia's same sex marriage, reality TV show The Bachelor aired emotional real wedding footage during its finale, featuring …

Same-sex Marriage

Renetta McCann

Renetta McCann has been recognized as one of the leading innovators and most influential executives in the advertising, marketing and media …

Lifestyle

Equality ad featuring real wedding footage airs during Bachelor finale

The Equality Campaign has aired a new TV ad during last night’s <i>The Bachelor</i> finale.<p>An emotional appeal to all Australians, the ad features moving …

Australian News

高盛再挖人 期望扩大网上贷款业务

据知情人士透露,高盛集团这次从网上小企业贷款公司Bond Street Marketplace挖来包括工程师、产品开发人员和风险及市场营销人员在内的约20名员工,高盛期望将贷款业务作为增长来源。<p>ENLARGE<p>Peter Rudegeair / Liz Hoffman<p>据知情人士透露,高盛集团(Goldman Sachs Group Inc., GS)从网上小企业贷款公司Bond Street Marketplace …

Advertising

Allstate’s Chief Marketing Officer Sanjay Gupta Steps Down After 5 Years

America’s largest publicly held insurance company has abruptly parted ways with its marketing chief.<p>Sanjay Gupta, the former Ally Financial executive …

Advertising

People on the move featuring Zambezi, Droga5, Amaze, Adaptive Lab and more

This week has seen another wave of appointments and departures at brands, media owners and agencies. The Drum has rounded up the key moves from the …

Advertising

To Attract New Hires From Out of Town, a Cincinnati Agency Created a Tinder Profile…for Cincinnati – Adweek

Getting to know a new city is a little bit like going on a blind date.<p>After arriving at this insight while trying to think of ways to recruit new …

Advertising Industry

Leo Burnett Helps Coty Relaunch Its Playboy Fragrances Collection

Coty and agency Leo Burnett France are relaunching Playboy Fragrances with the "Never Stop Playing" global campaign designed to empower Millennials. …

Advertising

Dunkin’ Donuts Hires DigitasLBi North America CEO as Its New Marketing Chief

A classic agency switch took place today as Tony Weisman, an industry veteran with more than three decades of agency experience, left his role as CEO …

Dunkin' Donuts

Spotify to host largest ever music quiz as marketers urged to back Grenfell fundraiser

The UK marketing community has been urged to help raise funds for the survivors of the Grenfell Tower fire through what hopes to be the largest ever …

Grenfell Tower

Report: U.S. Creative Agencies Appointed 195 To Leadership Roles In Last 16 Months

New research from agency research firm COMVergence has found that over the last 18 months, major creative agencies in the U.S. have appointed 195 new …

Advertising Industry