Lead Generation

What We're Talking About. . . Your Greatest Lead Generation Tool is Your Current Customers

Today, we rely on reviews for everything. I can't even remember the last time I got my oil changed or my falafel fix without first consulting my …

Marketing

3 Ways to Generate Free Leads for Your Business

Marketers around the world wake up each day to new research that confirms the steady decline in the effectiveness of their old playbooks designed to …

Digital Marketing

How to Create a LinkedIn Lead Generation System

As far as social networks go, LinkedIn is in a class of its own – Facebook and Twitter have nothing on LinkedIn. In fact, according to Hubspot, …

Digital Marketing

How to Become the Coca-Cola of Your Industry Practically Overnight

Soon, everything they taught you about Facebook advertising and lead generation will not work. This is why.<p>In the next 24 months, direct lead generation will be inaccessible for most businesses. Soon, everything they taught you about Facebook advertising and lead generation will not work. The …

Marketing

Everything You Need to Build a LinkedIn Marketing Tactical Plan

Over the last five years, we’ve seen an evolution in the way B2B marketers are talking about and using social media. We’ve evolved from asking …

Digital Marketing

Digital Doughnut Surveyed 1,042 Top Executives: 2018 B2B Lead Generation Hacks

This should certainly go down as the biggest and most encompassing survey on the state of lead generation published in the world for the whole of …

Digital Marketing

What does it take to succeed at B2B lead generation? [Infographic]

This Digital Doughnut infographic summarises some of the key findings of our new State of B2B Lead Generation Report, shining a light on what it …

Digital Marketing

A Guide to Facebook Advertising

A Guide to Facebook Advertising written by Guest Post read more at Duct Tape MarketingAs users, we encounter Facebook advertising on a daily basis …

Digital Marketing

10 Ways AI Is Going to Rule Lead Generation in The Near Future

For years, humans feared the robot uprising.Movies like “I, Robot” with Will Smith made us tremble at the thought of creating AI that was too smart …

Chatbots

Need Help to Grow Your Business Faster? Here's Four Ways to "Clone" Yourself

You can only do so much, but the systems you build can do so very much more.<p><i>“Entrepreneurship is connecting, creating, and inventing systems -- be they businesses, people, ideas, or processes. A job is the act of following the operating system someone else created.” - Taylor Pearson, The End of</i> …

Small Business

Everything You Need to Know About Twitter Advanced Search

Although the reports of Twitter’s death have been greatly exaggerated, the social media platform has dipped in popularity, as shiny new toys like …

SEO

A Beginner’s Guide: How to Organize Facebook Ad Campaigns

If you’re new to paid social media advertising, think of Facebook ads as the ideal place to get started — they’re inexpensive, low-pressure, and …

Digital Marketing

Generating Leads Through Digital Marketing : The Masterclass

Marketing is a fast-paced changing industry that requires constantly looking for new and improved ways to attract people to your business. Become a lead generation expert with our lead generation marketing course. Enroll our Lead generation course & build brands, businesses, etc.

Digital Marketing

The Most Effective Way to Lead Generation Z

Here is the leadership style that resonates best with Generation Z and three steps to execute it effectively.<p>Generation Z fact-checking their teachers and parents in real-time on their smartphone represents a clear shift in authority.<p>Because information is disseminated so widely in today's age of …

Leadership

5 ways to generate leads quickly

<b>So, you’re looking to generate new leads and you’d like them generated yesterday? Well you’ve come to the right place. If you’re eager to generate</b> …

Digital Marketing

Tap Into The Brand Marketing Power of An App

Everything you need to know about why I got an app for my podcast, and why you should too.<p>At this point, in our modern business world, if you aren't using technology to propel your business forward, you're doing something wrong. Apps, for example, carry a huge amount of power if they're done right. …

Marketing

How Not to Waste Time Generating Leads on LinkedIn

Lead generation is an indispensable part of business.<p>If you want to have paying customers, you need to gather a reliable stream of leads.<p>That’s the …

Digital Marketing

4 Lesser-Known Ways Artificial Intelligence Is Changing Business Today

Customer acquisition costs money. Did you know that AI is making lead generation cheaper?<p>The rapid growth of technology is transforming businesses every day, and no technology is more poised to revolutionize nearly every industry in the next decade than artificial intelligence (AI).<p>Since 1956, when …

Intelligence

Why Your Website Isn't Driving Leads

Negotiating leads can be tricky. The nature of how information is used relates to the success of your leads, according to a post by <i>LinkedIn</i>. It’s even trickier when you’re trying to do it through a passive communications medium like a website, where more attention needs to be given to visual …

Big Data

Why You’ll Want to Pay Close Attention to This New LinkedIn Feature

When it comes to finding your ideal connections on LinkedIn, one of the fastest and easiest ways to do it is by looking at who’s already paying …

Networking

The Secret To Finding Your Best B2B Prospects on LinkedIn

LinkedIn lead generation is best done using "warm" leads, and some of the best are found on this hidden area of the platform.<p>When it comes to finding warm leads on LinkedIn, one of the fastest and easiest ways to do it is by looking at who's <i>already</i> paying attention to you on the platform.<p>With …

Networking

How Gainsight turned its marketing team into a lead generation machine

<b>Create an invaluable feedback loop</b><p>Before joining Marketing, Gainsight’s SDRs were colocated in St. Louis, over a thousand miles away from the …

Marketing

Snapchat adds 14 ‘Creative Partners’ to help brands produce Snap Ads, post-swipe experiences

Snapchat is expanding the program’s scope to include companies that specialize in producing the content that appears after people swipe up on an ad.

Advertising

Snapchat’s new partners attach instant apps and games to ads

Snap wants its ads to open to something interesting rather than a boring mobile website. Today Snap announced 14 new ad Creative Partners that will help build custom games, interactive videos, gyroscope-powered epxeriences, lead generation campaigns, and pre-loaded Instant Apps as destinations for …

Apps

6 Awesome Lead Generation Techniques That Work

This column is authored by Amberlynn Adam, Blogger, Content Developer & Editor at DataCaptive<p>“Running out of leads”- is a common complaint which a …

Digital Marketing

Learn This Little-Known Twitter Strategy to Sell to Your Competitor's Customers

This Twitter strategy is so good it will leave you wishing you had been doing it much sooner.<p>If you use it right, Twitter can be a massive lead generation tool for your business. The problem is many don't take the time to learn how to use Twitter effectively.<p>They open an account, put out some …

The Minute You Stop Chasing Trends Is When You Will Start Building a Real Business

Being the first to hop on the latest thing gets you nowhere unless you have a plan.<p>If you've been paying attention to the entrepreneur space, you may have noticed something in the last three months. It's a common trend that's not so common in entrepreneurship. You've seen the same entrepreneurs …

Entrepreneurship

A Simple 6 Step Guide to Building a Well-Oiled B2B Lead Generation Funnel

Four salesmen sit amidst brimming ashtrays and unused phones. Their eyes are weary and faces tight. A large green chalkboard full of meaningless …

Digital Marketing

How to Use Facebook Posts with Blog Content to Drive Traffic for Lead Generation

Facebook has just reached over 2 billion monthly active users. Do you know what that means? More than 25% of the earth’s entire population is on …

Digital Marketing

5 Ways to Use White Papers for Lead Generation

Generating white papers or research that can be shared with customers or the public can help give your company credibility in the space and help …

Digital Marketing