Internet Marketing

This New Data Will Make You Rethink How You Write Headlines

Here are 10 ways to write headlines that will melt your heart, give you goosebumps, or make you cry tears of joy.<p>Every day, people are working really hard to create quality content. But then they shoot themselves in the foot by slapping on some crappy headline onto that great content.<p>It's mind …

Digital Marketing

5 Things to Consider When Choosing Marketing Automation Software

Aspects such as price, list building, workflow design can have a huge impact on how your software performs. Read this article to learn more about the …

Digital Marketing

7 Ways to Find Readers and Subscribers When No One Knows You Yet

The early days of a new blog, podcast, or video channel are actually a sort of magical time.<p>It’s quiet. No one has shown up yet. You can say or do …

Digital Marketing

5 Ways to Build Your Business Brand on LinkedIn

LinkedIn can be an important part of your social media marketing mix. Consider it a primary lead generation and connection-creating tool that also …

Marketing

The 5 Ingredients of Content That Supercharges Your Advertising Effort

Content optimization is taking over as the more effective advertising medium.<p>Now, more than ever before, brands are on constant lookout for content integration opportunities. Advertisers have learned that it’s no longer enough to educate the content consumer. They have realized that it pays to …

Marketing

Is Your Influencer Marketing Platform an Asset or a Liability?

Influencer marketing’s recent surge in popularity has spawned a variety of platforms designed to help brands manage and run effective influencer …

Influencer Marketing

Google's Advice on Preparing for the Mobile-First Index

Google’s Gary Illyes recently tweeted some unsolicited advice on how to prepare for the impending mobile-first index.<p>While the mobile-first index is …

SEO

17 Dos and Don'ts for Using Social Media at Weddings

These days, most weddings aren't complete without an original Instagram hashtag or a customized geofilter on Snapchat—both of which encourage wedding …

Weddings

4 LinkedIn Mini Case Studies

Are you looking for new ways to make LinkedIn work for your business? Wondering what other businesses are doing with LinkedIn? In this article, …

Digital Marketing

Snapchat falls farther behind Instagram with fashion brands

Snapchat’s days in the fashion industry seem to be numbered. As Instagram continues to co-opt and improve its premiere features, many of the brands …

Digital Advertising

If you thought Facebook ads were creepy before, we've got some bad news

While I’m someone who actually appreciates targeted advertising, there’s no denying that Facebook’s ads can be a little… uncanny. For better or for worse, they’re about to get a whole lot smarter.<p>The company today announced that marketers can now target <i>entire households</i> instead of single persons. …

Viral Marketing

Getting To Know Adam Eli, An LGBTQ Activist Making Waves

Leave no gay stone unturned<p>At 24 years old, New York City’s Adam Eli is on the forefront of activism in the LGBTQ community. Always busy organizing a rally, march, or a gathering, Eli's involvement with this year’s Pride Month is no exception: Along with the newly revamped Grindr, he has taken on …

Social Media Marketing

New Social Media Features And Tactics To Add To Your Strategy In 2017

One of the most exciting things about managing social media as part of your digital marketing strategy is the opportunity it presents to experiment with new features and technologies. More than any other channel or area of digital marketing, social media is an a constant state of flux. Social …

Social Media Marketing

Facebook Ads vs Google Adwords: 7 Key Criteria to Decide

Consider these facts:<p>Recommended for You<p>Digital ad revenue in the U.S. grew by more than 20% last year to a record $72.5 billion. (IAB)<br>• Google and …

Google AdWords

Traffic Funnel UX: Keeping It Real

Like an enigma wrapped in a mystery, effective traffic funnel User Experience (UX) design – <i>that actually converts –</i> is the most crucial and yet least …

Digital Marketing

This Former Math Teacher Now Gets Paid to Travel the World and Take Pictures of Her Meals

<i>In this series, Instagram Icon, Entrepreneur speaks with the individuals behind popular Instagram accounts to find out the secrets of their success.</i><p>It’s June 28, 2017: Jessica Hirsch’s last day of school. She’s spent the last seven years as a full-time math teacher.<p>As a teenager, she thought …

Social Media Marketing

Tanner Vaughn - Essential Tips of Internet Marketing

Tanner Vaughn has actually promoted the idea of implementing the professional help for any business which wants to go online. The recruited professionals know how to develop a web content conforming to the aspects of SEO, pay per clicks, increasing the traffic etc.

Viral Marketing

This Study on the Most Effective Facebook Headlines Will Make You Cry Tears of Recognition

It’s hard to pinpoint exactly when online headlines began to converge on the now-familiar set of tropes that dominate our Facebook feeds, but a good …

Digital Marketing

An Introduction to SEO for Beginners - Red Dot Geek

<b>INTRODUCTION</b><br>SEO : THE “MYTHICAL” SILVER BULLET<p>Welcome to an <b>introduction to SEO for Beginners</b>. SEO is the abbreviation for Search Engine Optimization, …

SEO

These Google Search Results Show Why Europe is Mad - Bloomberg

Europe hit Alphabet Inc.'s Google with a $2.7 billion fine on Tuesday, saying it broke antitrust laws by favoring one of its search services over …

SEO

5 Ways to Generate Word-of-Mouth as a Small Business

Ninety-two percent of consumers trust referrals from people they know, and 77 percent of consumers are more likely to buy a new product when learning about it from friends or family.<p>Humans rely on their network to make decisions about where to go, what to do and what to buy. Ninety-two percent of …

Small Business Marketing

4 Growth Hacking Strategies for eCommerce Businesses

eCommerce industry is dynamic and growing faster than ever. InThe post 4 Growth Hacking Strategies for eCommerce Businesses appeared first on iamwire.

Marketing

6 weird social media behaviors you only do when you have a crush

Back in the day when you had a crush, you’d ~accidentally on purpose~ do tons of weird things to get their attention: Take a route to class that was …

Social Media Marketing

Washington Post employees’ social media accounts may begin dying in darkness

As things currently stand, if a <i>Washington Post</i> reporter tweets something bad about Panda Express and Panda Express happens to be a <i>Post</i> advertiser then that reporter can get fired. That's according to the paper's new social media policy, which is currently being protested by its union. These rules …

Social Media Marketing

'There's nothing to be ashamed about': How publishers approach buying traffic through Facebook

Buying traffic is one of those things that many publishers do but few admit publicly.<p>To bring clarity to this phenomenon, Digiday spoke to six …

Digital Marketing

Rules to Follow When Building Your Brand Online

With this week’s Backstage Guide for How to Start Your Own Podcast, we’re supplying you with all the information an actor needs to embark on the …

Social Marketing

An early Facebook employee shares the secret to growing his business to 8 figures

When it comes to growing a business, many entrepreneurs try to reinvent the wheel:<p>Focusing 90% of energy on getting new customers<br>• Spending money on Facebook ads to generate tons of new leads<br>• Thinking about totally new products to attract more people to the company<p>On the surface, it seems like a …

Small Business Marketing

How to Generate Sales on Social Media This Fourth of July

placeholderSell more this Fourth of July. Here are three easy ways your business can rev up its social media marketing engine.<p>Freedom, fireworks, and barbecues. Three things that go hand in hand with the Fourth of July. And with over 6.7 billion dollars spent, it's easy to see why the Fourth of …

Social Media Marketing

More Marketers Look to AI to Help Develop Content Marketing Strategies

Marketers are investing heavily in content marketing, and many are looking to emerging technologies like artificial intelligence (AI) to help shape …

Digital Marketing

When Traffic Helps Sell Homes

When selling homes, real-estate agents have a few choice words, such as acreage, view, custom, Carrara and penthouse.<p>Luxury real-estate firms are increasingly hiring specialists in search-engine optimization, or SEO, to ensure that keywords used in online descriptions give their listings highest …

Real Estate