Internet Marketing

If You Aren't Doing Content Marketing, You're Missing The Boat

The Content Marketing Institute together with Marketing Profs and Curata released an essential study recently.<p>You need to read it.<p>Why? Because it found that 75% of companies are increasing their investment in content marketing, and 43% are increasing staff levels. Content marketing works, and I’ll …

Content Marketing

Five Ways To Attract More Customers To Your Website

In a sea of never-ending changes to the digital landscape that we call the internet, there seems to always be a new way to market your business and attract new customers to your website. While newcomers to the field of online marketing seem to chase one strategy after another, the veterans in the …

Content Marketing

How to increase organic traffic by 300% in 3 months

OVERVIEW AND BACKGROUND<p>Welcome SEO ninja, to this guide on <b>how to increase organic traffic</b>.<p>The not-so-secrets revealed in this guide are 100% valid, …

SEO

This chart shows how much more expensive 'brand-safe' video ads are versus YouTube videos

A growing number of global brands have pulled their advertising campaigns from YouTube over the past week after finding their ads had appeared next to extremist content.<p>Google, which owns YouTube, has vowed to tackle the issue by working on toughening up its policies, making its advertiser controls …

Business (UK)

Tips for Building a Small Business Through Branding

When you launch a small business, no matter the industry it’s in, it is important to spend a lot of time and energy on marketing. This is the way to …

Small Business Marketing

Experience Doesn’t Matter in Digital Marketing

Experience in traditional marketing or being a digital native doesn’t mean you will be good at digital marketing.

Digital Marketing

Starbucks and Walmart join growing list of advertisers boycotting YouTube

Major companies pulling adverts a sign that many doubt Google’s ability to prevent marketing campaigns from appearing alongside repugnant videos<p>PepsiCo, Walmart and Starbucks on Friday confirmed that they have suspended their advertising on YouTube, joining a growing boycott in a sign that big …

Digital Advertising

How to Create Mobile-Friendly Lead Generation Forms

Keep it simple, and consider alternative calls-to-action.<p>Customer onboarding is by far the most important goal of online presence. The problem is that when dealing with mobile traffic, you are limited to small screens and mobile device functionality. Creativity becomes necessary to get around the …

Digital Marketing

How Scheduling Instagram Content Can Actually Make You More Spontaneous

If your business’ cross-platform social media strategy involves simply re-sizing and re-purposing your Facebook content for Instagram, consider this …

Social Media Marketing

New Book to Help Businesses Harness SEO to Drive Leads and Sales in 2017

Bonnyrigg, Australia -- (SBWIRE) -- 03/24/2017 -- As businesses begin strategizing new ways to attract leads, traffic and revenue in 2017, author …

SEO

How to Get More Clicks on Your Facebook Ads

The network that more and more marketers (myself included) are turning to these days is Facebook.<p>Facebook Ads is fast becoming the go-to platform for …

Digital Marketing

Facing Digital Marketing’s Biggest Challenges in 2017

With all the developments in the marketing industry, there’s a lot of excitement to look forward to this year and in the coming years. However, the …

Marketing Strategy

SEO Services Delhi, India, Website Design Company

delivering.results<p>Award-winning website design, development & digital marketing services.<p>We pride ourselves to offer customer satisfactory and result …

Digital Marketing

China marketing: Five Keys For A Crowded Market

1) THINK DIGITAL. Chinese ad spending is shifting away from traditional media like TVand into digital marketing, for a straightforward reason: that’s where the customers are. Chinese consumers spend a large amount of their leisure time online—up to 70 percent, according to a McKinsey survey. This …

Marketing

Top 10 Affiliate Marketing Tracking Software Platforms

Affiliate marketing is one of the most popular means of making some extra income online and letting people know about your business/products.<p>Affiliate marketing is one of the most popular means of making some extra income online and letting people know about your business/products. To make …

Small Business Marketing

YouTube’s Ad Problems Finally Blow Up in Google’s Face

Late last year, Israel-based entrepreneur Matan Uziel saw a notification he’d never seen before pop up on YouTube’s backend—the part of the site …

Digital Advertising

4 Reasons Why B2B Marketers Should Use LinkedIn

B2B social media isn’t the easiest of tasks. LinkedIn has become one of the most popularly used and important social networks to reach out to …

Social Media Marketing

Is Native Advertising's Fail on Brands or Publishers?

<i>PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both</i> <i>iTunes</i> <i>and</i> <i>Stitcher</i><i>.</i><p>In this episode, Robert and I dissect the latest …

Content Marketing

After a worldwide advertising boycott, it’s time for Google to face up to its responsibilities

On St. Patrick’s Day, executives at ad buying giant Havas filed into their London offices for another day at work — and discovered some very …

Google

Facebook launches collection ad format for retailers - Mobile Marketing

Facebook has launched a new ad format, called 'collection', intended to let retailers display their wares.<p>The ads feature a video or image-based ad, …

Mobile Marketing

Content Drives Awareness: Marketing Morsels 59

5 Things You Can Fix On Your Website In The Next Week To Improve Your Business<p><b>Stop wasting time on the Internet!</b><p>Here are <b>five</b> things you can do in the …

Marketing

Apps YouTube Channels in United States

YouTube statistics in United States - Apps<p>Largest Audience<p>YouTube Channels Stats in United States<p>1<p>Subscribers<p>Subscribers 893 001<p>Total uploaded video …

Digital Marketing

When Exact Match Isn’t Exact Match and What It Means in Practice

On what should have been a quiet Friday afternoon, folks on Twitter suddenly started shifting from the traditional TGIF updates to sharing a link …

SEO

Facebook will start testing a GIF button for comments

We have long been using memes to express ourselves in Facebook, and very often we do miss the option that could have let us leave a fitting GIF in comments. Looks like Facebook has realised that, and if everything goes well, we will soon be using those animated images to comment on people's …

Facebook

Marketing School | Digital Marketing | Online Marketing: Are LinkedIn Ads Worth It? | Ep. #237

00:27 – Today’s topic: <i>Are LinkedIn Ads Worth It?</i><p>00:43 – Make sure that you test the ads<p>00:51 – LinkedIn ads are more expensive<p>01:06 – Eric pushed …

Digital Marketing

Facebook Live via Desktop Rolls Out Globally: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that …

Facebook

Is social media destroying the news?

Thinkstock by Getty ImagesAccording to a 2016 study from the Pew Research Center, 62 percent of U.S. adults get news on social media, and 18 percent …

Journalism

Facebook Management Tools

Tools to Manage Multiple Facebook Pages<p>Sprout’s Facebook integration includes publishing, reputation and response management tools for Pages and …

Social Media Marketing

#SocialSkim: Apple Takes On Snapchat, LinkedIn Beefs Up Lead Generation: 11 Stories This Week

This week: Apple's Snapchat-inspired video-editing app; LinkedIn's big news for its Sales Navigator, and its new retargeting tools; Foursquare's plot …

Social Marketing

Feds Shut Down “Risk-Free” Online Marketing Scheme Peddling Golf, Kitchen Products

As we’ve mentioned before, many companies try to lure consumers into purchasing products — be it skincare treatments or weight-loss supplements — by …

Viral Marketing