Google Analytics

Start Making Money With Your Own Online Store in 10 Simple Steps

Everyone wants to make money online. I know I do, and I’m sure you do, too.<p>It’s most people’s dream to find a way to work and earn a living from home.<p>…

Digital Marketing

4 PPC Tips that Can Lift Your SEO

Most people will recommend one or the other.<p>Should you invest in PPC or SEO?<p>You constantly see articles titled “PPC vs. SEO” that compare the two …

SEO

Here’s The Best Time to Post on LinkedIn

<i>With 500 million members in 200 countries, determining the best time to post on LinkedIn can be tricky. Here’s what to do.</i><p>Creating and sharing free, …

Digital Marketing

3 Things Your Competitors Can Teach You About Marketing Automation

Marketing automation has the power to increase sales by 14.5%.<p>But marketing automation goes way beyond what the typical marketer thinks of when they …

Digital Marketing

5 Tools to Supercharge Your Content Marketing Results

Being a content marketer is no easy task. Every day we are battling changing algorithms and chasing more and more data — and this is on top of …

Digital Marketing

How to Automate Your Client KPI Reporting Process: The 11 Step Guide

Learn how to automate your client KPI reporting process with this 11 step …

Analytics

Google Data Studio Makes Dynamic Report Building Easy

In February 2017, Google announced it was making Data Studio, which was formerly included in Google Analytics 360 Suite, available for free to any …

Analytics

How Your Ecommerce Business Can Boost Sales With Discounts

For ecommerce businesses offering discounts in percentage and dollar amount can help drive people through the shopping cart process. However, not all …

eCommerce

Analytics for User Research, excerpt from Researching UX: Analytics by Luke Hay

Looking at the percentage of visitors from each country will help you understand the importance of international visitors to your website.<p>But you …

Analytics

The 15 best Google Chrome extensions for SEO

<b>Google Chrome has taken a dominant position as the world’s favorite desktop browser, with almost 60% market share and rising.</b>Its central role among …

SEO

How Skyrocket Your Traffic by Bring Your Old Content Back From the Dead

It takes over 3 hours to write the average blog post<p>And those blog posts are barely over 1,000 words.<p>Unfortunately, 1,000 words of content just won’t …

Digital Marketing

The Complete Google Analytics Course For Beginners

Google Analytics is one of the most important tool for digital marketers or anybody trying to launch a business. It's essential to gather data on users, financials, and other business aspects in order to make informed decisions, and Google Analytics offers the best tools to do just that. In this …

Analytics

11 Tools & Apps to Improve Your Mobile Marketing Strategy

<i>Of course a mobile marketing strategy is important. We all know that. But are we doing everything we can? And are we doing it right? Shelly Kramer</i> …

Mobile Marketing

The SEO Primer to Learning Data Science Basics

For years, SEOs have faced multiple paths when it comes to career development options.<p>For some, the general options involving web development or …

Data Science

Google AMP is bad for E-commerce

If you are like most merchants you have at least considered using Google AMP on your website. If you are not yet familiar with AMP, it stands for …

SEO

For marketers, virtual reality offers real potential and opportunities

Is Virtual Reality a disruptive technology or all hype? This is the question that launched a thousand think pieces, yet even the most jaded VR cynic must admit that something feels different about this iteration of the VR boom.<p>Perhaps it’s the pervasiveness of the technology in popular media — it …

Virtual Reality

The 7 Most Important Metrics to Track Your Content's Success

I get this question a lot:<p>“Neil, how do you know that your content is performing?”<p>I like this question because I can give a concrete answer.<p>So often, …

Digital Marketing

Debunking the Myths of Dark Social

Buzz + Hazardous… You get it.<p>Like all Marketing related stuff, when a concept starts to become a buzzword, you see a lot of people trying to jump on …

Social Media Marketing

20 courses under $20 that will teach you things you actually want to know

Just to let you know, if you buy something featured here, Mashable might earn an affiliate commission.<p>School can be expensive. From books to tuition to sloppy joes, getting educated isn’t cheap. And you’ll probably never even use most of the things you learned anyway. (Fractals, anyone?) But with …

Game Development

The Top 19 Free SEO Tools [Infographic]

After years of search engine optimization (SEO) experience while utilizing countless SEO tools (free and paid), we have identified the top 19 free …

SEO

Why Do We Track Outbound Link Clicks in Google Analytics?

By Greg Hauser /<p>Analytics<br>• Google Analytics<br>• Google Tag Manager<p>Everyone will leave your website at some point – whether they close their browser, hit the …

Analytics

Analytics for Bloggers: What You Need to Know

Whether you write for yourself or you’re a hired gun, you need to answer a basic question: is your blog successful?<p>The only way to determine the …

Digital Marketing

How to Measure Content Marketing ROI: A Simple 4 Step Process

Knowing how to measure content marketing ROI, like measuring optimization ROI, is hard.And complicated.Or is it?Andy Crestodina, founder of Orbit …

Digital Marketing

A Girl's guide to turning a Blog into a Money Making Machine

Today we will be sharing with you the steps you can take to create the ultimate money making blog. In today’s post you will find a step-by-step guide …

Digital Marketing

Keyword Research: The foolproof method

Keyword research is only a small part of SEO, but it’s an important one. No SEO strategy is complete without this vital portion of research, and …

SEO

Growth Hacking with Digital Marketing Masterclass

New for 2017: The Evolving Culture of Growth Hacking<p>NEW! The Growth Hacking with Digital Marketing Masterclass (v 4.0) Trailer (0:57)<br>• What is Growth Hacking? (1:59)<br>• The Growth Hacking Masterclass Study Guide<br>• The Culture of Growth Hacking in 2017 + Course Logistics (7:57)<p>Let's Define Your Audience and …

Digital Marketing

So you want to be a Luxury Travel Blogger?

<b>PHOTO: My little travel companion, Freddie</b><p>So you want to be a travel blogger? Oh, goodness… not another one! I have messages everyday from wannabe …

Inspiration

Become a Strategic Marketer with 22+ Hours of Training on Google Analytics, AdWords, Email, Social Media & More

<b>Digital Marketing Management</b><p>Create the Ultimate Marketing Strategy with This 10-Course Training<p>This in-depth training includes 10 best-selling …

Web Analytics

4 Ways You Can Attract the Traffic You Want to Your Affiliate Site

Even if your content is already generating traffic, it may not be the right kind.<p>Contributor<p>Is your affiliate site struggling to make money? It’s frustrating to put countless hours of work into your website, only to see little or no return for your effort.<p>Fortunately, in addition to making sure …

SEO