Email Marketing

29 Email Marketing Tips and Advice From Experts [Infographic]

This column is authored by Pawan Kumar, Inbound Marketer and Content Creator at Sarv.com<p>Email is the hottest trend of marketing!<p>Using email as a …

Digital Marketing

14 Growth Hacks That'll Increase Your Online Sales By 40x

r<p>Whether you’ve got a fresh online startup or a long-standing e-commerce store, you have a standing goal that never goes away.<p>You need to increase …

Marketing

Why Small Businesses Should Consider a Best-of-Breed Marketing Stack

Don't be seduced by all-in-one marketing suites. They might be perfect for your company, but they could present trouble. Instead, investigate a …

Small Business

3 Reasons Email Can Make You Amazing at Content Distribution

Email marketing is very effective; in fact, it converts three times better than social. That's why leaders can't solely rely on social shares.<p>Marketers use an average of six different channels to distribute content, and when you look at what those tactics are, you notice most of them are social …

Digital Marketing

How nonprofits can leverage content for maximum impact

Question: Our nonprofit wants to leverage content we created for our organization to get the most marketing impact from it. How would you suggest we …

Digital Marketing

Start Making Money With Your Own Online Store in 10 Simple Steps

Everyone wants to make money online. I know I do, and I’m sure you do, too.<p>It’s most people’s dream to find a way to work and earn a living from home.<p>…

Digital Marketing

Email Validation: A Critical Success Factor in Email Marketing

Unless your goal is to be a spammer, sending emails to defunct addresses is a waste of time.<p>Businesses and consumers alike rely on emails for information and as a primary communication channel. As a result, email marketing is a high priority for businesses of all types and sizes.<p>Despite the …

Digital Marketing

Five Email Tactics To Try This Week

An email marketing message that costs a few dollars to send can lead to tens of thousands of dollars in sales. Here are five tactics that can boost …

Advertising Industry

Lessons for AdTech-From Email Marketing

Marketers working in AdTech would do well to following classic direct marketing and email best practices. An Australian expert sums it up: “No direct …

Marketing

One of Facebook's First Employees Explains Why Email Marketing Is Better Than Social Media Marketing

How you can take advantage when everyone else is focused on social.<p>Noah Kagan was the 30th employee at Facebook, so he knows a little about social media. But, he might surprise you, because he doesn't say Facebook is the best way to market and connect with your audience. It isn't Twitter, Instagram …

Marketing

5 Email Marketing Tips to Try This Week

Email marketing is one of the most powerful tools an ecommerce business can use to increase sales. Depending on who you ask, email marketing can …

Digital Marketing

Is Your Email Marketing Too Robotic?

Robots and automation are all well and good. But what if your email efforts are becoming <i>too</i> robotic? There are ways to personalize your marketing so …

Viral Marketing

Email Marketing Blackjack

A recent report from cross-channel marketing platform Yes Lifecycle Marketing suggests that 21 might be a magical number in email marketing.<p>The vast …

Marketing

Email Marketing: Five ideas to increase your email’s perceived value

There is no perfect formula to keep customers interested in your email marketing. However, there are some tactics and ideas you can use to make them …

Marketing

How to Make Passive Income Amazon Affiliate Store

Week 1 - Introduction<p>Introduction To The Course<br>• Expectations for Cost of Tools and Resources To Build Your Store<br>• Focus & Mindset<br>• Setting Goals<p>Week 1 - Recommended Site Setup & Tools<p>Learning about Wordpress<br>• Becoming an Amazon Affiliate<br>• Organization With Evernote & Google Drive<p>Week 1 - Niche …

eCommerce

Is Your Email Marketing Becoming Too Robotic?

Marketing automation allows businesses to take care many tasks at once. It also helps businesses visualize better what their company is doing right …

Marketing

Automation Dive: Who's Using It -- And How -- In B2B

Most B2B marketers use marketing automation to drive their email programs. But that’s not a good thing.<p>The trouble is that “some companies fall into …

Marketing

How to Build Your Startup Without Hiring a Single Employee

Expectations have never been higher--not just from investors but from talented people, too. Here's how to create your way into business.<p>Ten years ago, I raised money with a PowerPoint presentation. Today, the expectations of investors are much higher. Investors want to see working products with …

Startups

The 5 most popular email marketing systems

A concise list of the most popular email marketing systemsWith a multitude of email marketing systems readily available, it can be hard to find the …

Digital Marketing

Email Benchmarking Report 2017

dotmailer<p>Welcome to the first Digital Doughnut <b>Email Benchmarking Report</b>, produced in partnership with <b>dotmailer</b>. More than 1,500 marketers took part …

Digital Marketing

Your Customer's Second Purchase Is the Most Important

True customer acquisition doesn't end after the first purchase.<p>The first purchase is a necessary step, but the second purchase is really the key to …

Marketing

Do You Have An Annual Email Marketing Calendar?

One of the most helpful tools for email marketers is an annual email marketing calendar. This helps with planning, testing, and innovation in a way …

Digital Marketing

Has your business already violated the world’s strictest anti-spam law? - Digiday

The Canadian Anti-Spam Legislation (CASL) is one of the toughest electronic messaging laws in the world. The Canadian Radio-television and …

Privacy

Master the Art of the Email Marketing Campaign with These 4 Strategies

Having an effective email marketing strategy is an important tool for your personal brand in which your business can connect with your audience. …

Digital Marketing

Digital Marketing is Dead. Here’s why - Digital Leadership Associates

<b>By Tim Hughes | @Timothy_Hughes</b><p>In the blog “Take a Long Hard look at your Social” I make the comments:<p>People don’t read ads anymore<br>• We fast forward …

Digital Marketing

How Email Marketers Can Manage Their Database for Sales Funnel Tracking

<b>An effective B2B email marketing strategy has much less to do with email, per se, than you may think.</b> The best programs nurture and engage leads …

Digital Marketing

Three Surprising Email Marketing Mistakes

Email marketers make three mistakes that can hurt their response, according to a study by Boomerang: Writing above a third grad reading level, …

Marketing

Email Open Rates Continue To Drop: DMA

Email marketing 0pen rates fell from 20% in 2013 to 14.2% last year, according to a study by the Data & Marketing Association (DMA). And click rates …

Advertising Industry

Why CMOs Need To Reengage With Email

A CMO who dumps email marketing on a junior hire is leaving money on the table, Rick Kranz argues. Often, this type of CMO fails to analyze …

Marketing

Powerful formulas to maximise email engagement

Every irrelevant email is a missed opportunity that costs you engagement and conversion.Whether you’re cross-selling, up-selling, fighting cart …

Digital Marketing