Digital Media

Mashable sale mooted as German media group ProSiebenSat swoops

A sale of digital-media platform Mashable could be in the offing following reports that the site has opened ‘extensive’ negotiations in relation to a …

Media Industry

ESPN combines TV and streaming viewers

<i>This story was delivered to BI Intelligence "Digital Media Briefing" subscribers. To learn more and subscribe, please click here.</i><p>ESPN will begin reporting its linear TV and streaming audiences as a single viewership number starting next week, Variety reports.<p>In conjunction with Nielsen, ESPN will …

Televisions

Washington Post digital subscriptions soar past 1 million mark

The Washington Post is marking a milestone in its transition from being a local print newspaper to a national news website.<p>"Earlier this year, we crossed the 1 million mark for paid digital-only subscribers," the Post's publisher Fred Ryan revealed in an internal memo on Tuesday.<p>The news stood out …

Media Industry

Instagram breezes past two major milestones

<i>This story was delivered to BI Intelligence "Digital Media Briefing" subscribers. To learn more and subscribe, please click here.</i><p>Instagram just passed important advertiser and user growth milestones, TechCrunch reports:<p><b>Two million active advertisers on the platform.</b> Instagram now has two million …

Advertising

Here are more than 85 journalism internships and fellowships for application season

In the dynamic field of journalism and media, internships are a necessary gateway into the industry. A productive internship, whether at a local …

Journalism

The secret cost of pivoting to video

Image via Pixabay<p><b>Mic’s website audience</b> is tanking by millions of readers a month—and if it continues, it just may save online journalism.<p>That’s …

Media Industry

Subscriptions drive much more streaming music revenue

Data: Recording Industry Association of America; Chart: Andrew Witherspoon / Axios<p>Streaming now represents the majority of music revenue in the U.S., …

Business

Plex Adds Curated News on Apple TV, Android TV, Roku and Mobile

Plex Adds Curated News on Apple TV, Android TV, Roku and Mobile<p>Nine months after acquiring the news video startup Watchup, Plex has started to …

Smart TV

Developing Digital News Projects in Private Service Media

How are private sector news organisations developing new digital products? What are the motivations driving investments in new projects?<p>This report …

UK Universities

OpenX Acquires Mezzobit, PubNation To Bolster Publisher Offerings

While “blind programmatic” is often blamed for any number of unwanted online ad adjacencies, programmatic platforms can actually be an ally for …

Advertising Industry

How EU’s ePrivacy law could impact publishers

While media attention has focused on the General Data Protection Regulation, the European Union’s new data protection laws, another privacy measure …

Privacy

New York Dealmaking: Big Media Companies Buy Digital Startups in Bid to Stay Competitive

New York Dealmaking: Big Media Companies Buy Digital Startups in Bid to Stay Competitive<p>Conglomerates prepare for the brave new world of …

Media Industry

RhythmOne SOTI: Innovating against publishing's programmatic challenges - Digiday

The shift from direct buying to programmatic allows publishers more control and automation, but the move brings on new challenges: Publishers need to …

Advertising Industry

‘Programmatic stands for targeted’: Q&A with BuzzFeed’s research and insights vp

After years of eschewing banner ads, BuzzFeed reversed course this summer when it rolled out programmatic advertising across its owned and operated …

Business

THE SOCIAL VIDEO REPORT: Media distribution and monetization in the age of platforms

<i>This is a preview of a research report from BI Intelligence, Business Insider's premium research service. To learn more about BI Intelligence, click here.</i><p>The “pivot to video” is digital media's megatrend of the moment. The average consumer will view 47.4 minutes of online video per day this year, …

Advertising

Unilever CMO: ’We’ve got to be able to see over the walled gardens’

Unilever kicked off its Ad Week New York activity with marketing chief Keith Weed taking to the conference stage to demand more transparency from …

Media Industry

Upcoming Events in Digital Media: Sept. 25 Edition

<i>Each week, MediaShift posts an ongoing list of upcoming events in the digital media and journalism world. These will be a mix of MediaShift-produced</i> …

Media Industry

Facebook unveils visual search, location-based ad tools

<i>This story was delivered to BI Intelligence "Digital Media Briefing" subscribers. To learn more and subscribe, please click here.</i><p>Facebook built on its existing location-based and Canvas advertising offerings by introducing two ad tools that should help marketers reach their intended audience and …

Advertising

Tele München Buys into Georg Ramme’s Load Studios, Ramps Up Digital Efforts (EXCLUSIVE)

The Tele München Group has bought into Load Studios, the digital content business run by former Endemol Beyond chief Georg Ramme.<p>TMG has been in M&A …

Media Industry

Publicis Media Exchange MD Sarah Keith at MCN Homefront

Share Email Comments<p>MCN has gone early this year and has been talking to agencies about its data capabilities, programmatic and content from Network …

Advertising

OpenX Acquires Mezzobit And PubNation To Sweeten Publisher Offering

OpenX acquired two publisher tools, Mezzobit and PubNation, on Monday. By bringing these point solutions in-house, the SSP plans to strengthen its …

Advertising Industry

What you need to know in advertising today

It's Advertising Week — a.k.a. the time of the year that all of AdLand descends on Times Square in New York, making it several notches crazier and more chaotic than it already is.<p>On a more serious note, some of the topics you can be sure are going to come up throughout the week: marketers wrestling …

Advertising

Breaking News From the New Cold War: Facebook Ads Work

Facebook is under scrutiny for (among other things) allegedly selling political ads to the Russians, allowing people to set up fake accounts, and not …

Advertising Industry

Bloomberg Quint aims to capture Indian business audience with its new digital live streaming service

Bloomberg Quint rolled out its digital live streaming service in India to expand its reach among India's growing business audience.<p>The new service …

Media Industry

What's New About The "New" New Media

There’s always been, and there will always be, a “New Media.” With the pace of technological change, news gathering and distribution evolves exponentially faster.<p>The most revolutionary New Media burst onto the scene more than a decade ago with the Internet, appearing as online news. At the time, it …

Entrepreneurship

Which Telco Will Be The First To Challenge Facebook And Google?

<i>"</i><i>Data-Driven Thinking</i><i>" is written by members of the media community and contains fresh ideas on the digital revolution in media.</i><p><i>Today’s column is</i> …

Advertising Industry

In Germany, Millennials' Divided Attention Spans Lead Marketers to Multiscreen Strategies

Millennials in Germany follow their favorite content across screens and platforms throughout their day, and brand marketers perform better if they …

Millennials

How Time Inc. plans to grow its rebranded streaming video play PeopleTV

One year in, Time Inc.’s video streaming channel PeopleTV has a new name and new plans to fund original content.<p>Launched last September as the …

Advertising Industry

Internet key to media and entertainment growth

Johannesburg - The internet is set to be a key growth driver in media and entertainment for the next four years.<p>By 2021, total media and …

Media Industry

Mashable Tests Notion that 'Pivot to Video' Leads to Digital-Media Riches

The new-media company Mashable is about to test how much “pivoting to video” pays off.<p>The company, known for its mix of technology and pop-culture stories, has for months been looking to raise capital from a strategic investor but is now leaning toward an all-out sale, people familiar with the …

Business