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What it’s like to set up a new sport franchise: building on home ground, breaking boundaries abroad and winning over the fans

What it’s like to set up a new sport franchise: building on home ground, breaking boundaries abroad and winning over the fans

independent.co.uk - Alan Dymock

Starting a new major sporting franchise, joining global empires from a standing start – it ain’t easy. It can be exhilarating, frustrating and …

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