Data-Driven

Finland’s master plan for platform economy

A couple of weeks ago (October 2017) the Prime Minister’s Office, Ministry of Economic Affairs and Employment and Finnish Funding Agency for …

Innovation

Black Friday’s 4 Best Deals: A Data-Driven Approach to Savings

Wikibuy<p>Empowering people with information.<p>14 hours ago • 3 min read.<p>Black Friday’s 4 Best Deals: A Data-Driven Approach to Savings<p>Wikibuy’s exclusive …

Shopping

It’s called effective altruism – but is it really the best way to do good?

The reduction of morality to a data-driven calculation has proved especially attractive in an age where Stem disciples make so much of the cultural running<p>Giving to charity goes up at Christmas time. Many of us, secretly repulsed by our gluttonous orgy of collective servitude to next February’s …

Harnessing the power of augmented intelligence

ITWeb Business Intelligence & Analytics Summit 2018<p>Register now to attend the ITWeb Business Intelligence & Analytics Summit 2018 at The Forum, …

Intelligence

SoftVu and Discourse Analytics Team Up On Email Messaging

SoftVu and Discourse Analytics have entered a strategic partnership to help companies target on an individual level.<p>Based on cognitive data science, …

Advertising Industry

In pursuit of data-driven creativity and efficiency

<i>Marketing has changed tremendously in the last few years, both organizationally, as a function, and the types of activity involved. Peter Hinssen, in</i> …

What your tweets say about your commute

A UBC postdoctoral researcher has been able to determine areas of the region that might be in need of better transit service simply by tracking …

Determine

Poll: Plurality supports House tax plan, but many expect to pay more

A plurality of voters supports the tax overhaul the House passed last week, though many also believe it will raise their taxes, according to a new POLITICO/Morning Consult poll.<p>Based on what they’ve seen, read or heard about the bill, 39 percent of those surveyed said they “strongly” or “somewhat” …

Politics

The guy in Trivago India's 'creepy' ad: 'My memes help in the ad push of Trivago which is great'

Hotel search engine Trivago, after making headlines in both the UK and US with its unconventional choice of actors in ads, has now extended the …

Hospitality

Survey: Some Predict HR Will Be Automated, Data-Driven and Strategic by 2022

​Nearly half of HR and business leaders who were surveyed believe many core HR functions will be automated by 2022—and while they're optimistic about …

Human Resources

Google details exactly when Thanksgiving traffic isn’t bad — and when ham shops see their peak - MarketWatch

Traffic isn’t bad for most of the day on Black Friday — and it’s almost all smooth sailing on the Saturday after Thanksgiving.<p>That’s the suggestion …

Business

KnowledgeCenter

How Adform Discovered HyphBot<p>White Paper<p>The Total Economic Impact™ of Adform - The Forrester Study<p>White Paper<p>Friend or Foe? Publishers & Walled …

Marketing

Quality over quantity: Steam’s review system is trying to be more ‘helpful’

Valve made some additional changes to the Steam review system in an effort to improve how “helpful” it is at identifying games that readers may want …

Gaming

A Higher Level Of Personalization Requires Moving Beyond Functional Data

AdExchanger |"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s …

Advertising Industry

Cleveland Cavaliers vs. Detroit Pistons odds: Picks from data scientist on 17-10 run - CBSSports.com

Stephen Oh is on an NBA heater using his data-driven approach and locked in his pick for Cavs-Pistons<p>The 9-7 Cleveland Cavaliers go on the road to …

Basketball

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Data-driven sustainability may be the future of urban planning.<p>Ford President and CEO Mark Fields speaks at the Leaders in Technology (LIT) dinner, …

Bill Gates

How to Combine SEO & Content for Bigger Wins

Companies of all sizes – from SMBs to large enterprises – need a cohesive approach to truly dominate the digital marketing front.<p>If you want to …

Digital Marketing

CMOs: What Data And Demographics Can Do For Your Brand

In just under two decades, the big-data industry has grown to mammoth proportions, and is slated to pass $200 billion in 2017, according to research from the International Data Corporation. The rich array of insights provided by data analytics is having an impact on multiple industries, from …

Big Data

Put Data and Analytics at the Heart of your Digital Business

McKinsey suggest (see Why you need a digital data architecture to build a sustainable digital business) that organizations focused on digital …

Gartner Inc.

App Ed Review Roundup – Apps We’re Thankful For! | Emerging Education Technologies

<b>Whether it be turkey, family, friends, health, or edtech, Thanksgiving is a time to reflect on what we are grateful for in our lives.</b><p>How different …

Education Technology

Alibaba goes offline with grocer stake

Part of a wider push into offline retail, Alibaba (NYSE:BABA) will invest $2.9B for a major stake in China's top hypermart operator, Sun Art Retail …

Business

Hooked and booked

At Booking.com, they do a <i>lot</i> of A/B testing.At Booking.com, they’ve got a <i>lot</i> of dark patterns.I think there might be a connection.A/B testing is a …

Usability

What is HR Analytics and Data-Driven Recruiting?

Definition for Data-Driven Recruiting and HR Analytics<p>Similarly to marketing and sales, every step of recruiting and hiring now can be tracked and …

Business Intelligence

'Lewis Hamilton is very data driven' - How data analytics helped Lewis Hamilton win the Formula One drivers' championship

“Lewis Hamilton is very data driven. We walk through this stuff with Lewis all the time,” says Tibco chief analytics officer Michael …

Auto Racing

Introducing the Random CSV Data Set Config Plugin on JMeter

The Random CSV Data Set plugin is a new Apache JMeter™ plugin that I developed (released November 2017), which solves data-driven testing needs. The …

Data Science

CRM Manager

Our client is offering a <b>CRM Manager</b> job opportunity in Malta. As a <b>CRM Manager</b>, you will work closely with the marketing team to drive best practice …

Malta

Increasing Efficiency with AI in Banking

A slew of fintech and regtech companies have entered the financial sphere to help aid banks in their search for cost savings and better efficiencies. …

FinTech

Ops 4.0: Manufacturing’s future, made by people

Digital manufacturing connects massive data pools, smarter machines, and innovative process technologies to help people be more productive.<p><b>Much of</b> …

Innovation

3 Data-Driven Reasons Why Instagram Marketing Works

Marketers can achieve really high organic reach on Instagram. Our analysis of nearly 214,000 Facebook and Instagram posts found that the <b>median</b> …

Social Media Marketing

Why is Finance the Last to Digitize?

<i>By Chris Germann, VP, Cloud Applications Strategist, Oracle</i><p>When the pundits say “digital business,” they must not be talking about finance …