CRM

Helpshift’s Salesforce Integration Brings Customer Service In-App

San Francisco-based Helpshift has rolled out an integration with Salesforce Service Cloud that allows service agents to support customers directly …

Customer Service

Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

I’m sure you consider yourself data-driven.<p>You make decisions based on data. Problem is, most companies aren’t using their data to the capacity they …

Marketing Automation

Salesforce to provide apps, CRM platform to Dell customer centers

Salesforce (CRM +1.3%) and Dell Technologies announced a strategic agreement that will see Dell giving its employees access to Salesforce’s sales, …

Fortune 500

B2B Marketers See Most Value in CRM tools

When it comes to marketing technology tools, business-to-business (B2B) marketers have a host to choose from. According to a March 2017 survey of US …

Marketing

In Marc Benioff's Race To $20 Billion, These 4 Engines Are Driving Salesforce's Growth CLOUD WARS

On the verge of topping $10 billion in revenue this fiscal year, Salesforce.com CEO Marc Benioff has laid out four key drivers that he believes will extend his company’s astonishing growth rate and push it past the $20-billion mark within the next few years.<p>On last week’s earnings call—during which …

Marc Benioff

Outreach raises $30 million pitching a tool sales teams can use to sell more and work less

Outreach, a software developer selling services that gives sales forces a needed prompt to more efficiently use their time and optimize sales, along with an organizational tool to manage their pitching process, has just raised $30 million with that very pitch.<p>The company touts its ability to triple …

Startups

Salesforce.com Delivers 25% Revenue Growth

<b>Salesforce.com</b> (NYSE: CRM) reported fiscal 2018 first-quarter results on May 18. The global leader in customer relationship management software continues to enjoy strong demand for its services, prompting management to raise its revenue and earnings outlook for the year.<p>Salesforce.com results: The …

Stocks

How NetSuite + Oracle Quietly Built A CSR Program That Roars

It’s my business to understand how companies are bending capitalism towards corporate philanthropy and achieving a triple bottom line in the process. So I was happy to chat with David Geilhufe, Senior Director of NetSuite + Oracle, and learn more about the genesis of the company’s CSR efforts.<p>Cloud …

Employee Engagement

Are You Making the Most of Automated Email Marketing?

So, after seeing the latest numbers, you finally bit the bullet and signed-up for that spiffy new marketing automation software.<p>The problem now is …

Digital Marketing

Microsoft Banks on AI and LinkedIn Data to Challenge Salesforce

Apr 27, 2017<p>SAN FRANCISCO (Reuters) – Microsoft Corp is rolling out upgrades to its sales software that integrates data from LinkedIn, an initiative …

Satya Nadella

Salesforce.com Now Counts On AI

Salesforce is focusing huge efforts on Artificial Intelligence.<p>Last week, it announced new Commerce Cloud Einstein innovations that will help …

Android Pay

Marketing Cloud Growth Bolsters Salesforce Revenue

Salesforce announced a net loss of $9.2 million for the first quarter after hours on Thursday, a year after the company posted a profit of $38.7 …

Advertising Industry

Boeing challenge of Bombardier 'lousy customer relations': ambassador

OTTAWA -- Canada's ambassador to the U.S. says he was only given an hour's notice by Boeing that it was about to challenge Bombardier under American …

Canadian News

New push for SAP Leonardo might be more about packaging than technology

SAP Leonardo, the treasure trove of next-generation technologies, is now the focus of the vendor's marketing efforts, but questions remain as to what …

SEO

Salesforce, according to Marc Benioff

While Salesforce was hosting the London leg of its World Tour series yesterday – lots of content to come from that over the coming days – , CEO Marc …

Marc Benioff

Release Resources: Release Notes New Features

Lightning for Gmail<p>Experience the power of Salesforce Lightning CRM, now in Gmail.<p>See the power of your Salesforce Lightning CRM and the Lightning …

Android Pay

Salesforce sails into record territory, and analysts see calm waters ahead

Salesforce.com Inc. investors seemed to have mixed feelings on the cloud-software company’s latest earnings report, as the stock hit intraday records early in Friday’s session before falling back to a daily decline.<p>Analysts, though, had no misgivings, and were quite forceful about it.<p>Salesforce …

Markets

Shock And Awe Results By Salesforce

Salesforce beats on the top as well as on the bottom line.<p>Guidance is positive, better than analyst estimates.<p>CRM looks very expensive when we look …

Stocks

Salesforce CEO Marc Benioff says his company is 'crushing Oracle'

After Salesforce reported a 2-cent first-quarter earnings beat and raised its guidance by $100 million for fiscal year 2018, Chairman and CEO Marc …

Marc Benioff

Yes, the airlines do sell refundable tickets. Yes, you should have booked one.

Yolanda Moroz didn’t know that airlines sell refundable tickets. Had she purchased one, she might not be asking our advocates to help her get a …

Airlines

Salesforce satisfies Q1 targets, ups outlook

The CRM giant reported revenue of $2.39 billion, up 25 percent year over year.<p>Salesforce delivered solid first quarter financial results after the …

Markets

Why Choose CRM for Accounting?

We can romanticize it all we want, but the business world comes down to two simple things: customers and revenue. It’s how it always was, and how it …

Small Business

Salesforce Sees Increasing Demand on Expanded Cloud Lineup - Bloomberg

Salesforce.com Inc., attracting more customers with a bigger lineup of products, boosted its annual revenue forecast and bolstered optimism about …

Marc Benioff

Salesforce Rising:: Trumpets Rising Profit Margins, Market Share

Following better-than-expected fiscal Q1 results this afternoon <b>cloud computing</b> titan <b>Salesforce</b> (CRM), and a higher Q2 forecast, and year view, <b>CFO</b> …

Markets

4 Business Lessons Every Restaurant Should Apply

Marketing a restaurant may seem like one of the most challenging job imaginable considering the enormous amount of competition faced in most cities and towns around the country. It’s easy to rely on basic tactics like specials, menu changes, and word-of-mouth. In reality, though, a restaurant could …

Small Business

Artificial Intelligence to Shape the Future of Brand Communications

<i>By Ashu Kajekar, CEO at 7EDGE</i><p>We all know that Artificial Intelligence (AI) making significant contributions towards enhancing the quality of customer …

Artificial Intelligence

What the rise of 'big data' means for homeowners and homebuyers

Most Alaskans enjoy their privacy. We love the lesser-populated spaces and the majestic beauty of remote locations. The respect for privacy is one …

Big Data

Correction to Update of Salesforce Sees Revenue Gains Article

Salesforce.com Inc. posted a 26% jump in deferred revenue for its fiscal first quarter, easing concerns after the company provided a lukewarm forecast for billings three months ago.<p>Results were so much better than it had expected, Salesforce lifted its outlook for revenue for the year by $100 …

Markets

Marc Benioff Touts Amazon as Salesforce’s New Best Friend

Amid all the talk on Salesforce's first quarter earnings call Thursday about huge sales deals with "iconic" customers like fashion design firms Diane …

Marc Benioff

Salesforce marches steadily toward $10B run rate goal

Salesforce is on a steady climb toward a $10 billion revenue run rate. And while it’s not quite there yet, its recent, nearly $2.4 billion quarter puts it squarely in the neighborhood.<p>According to the company’s CEO, Marc Benioff, Salesforce’s revenue growth results give it “the fastest growth of …

Technology