Conversion

5 Huge Benefits of Using Offline Conversion For Your Marketing Strategy

One of the greatest challenges of most digital marketers is how to track their offline conversions that occur as a result of an online marketing …

eCommerce

Bing Ads now supports call conversion imports

Call-tracking system integrations enable advertisers to attribute and optimize campaigns based on call performance.

Bing

Using UX to increase conversion – Muzli -Design Inspiration

<b>Disclaimer: the pink area in the following images depicts the position of the module on the screen.</b><p>This sticky narrow module is one of the less …

Design

Your mobile conversion rate may fall this holiday season, and that may be a good thing

With the holidays approaching, we often hear retailers say they want to increase their mobile conversion rate this season compared to 2016. On the …

eCommerce

How To Design Your Website For Conversion Rate Optimisation

So, you have created a business plan and decided to build a website for it. Way to go! But make sure you don’t miss an important process as you go …

Digital Marketing

🚨 Behold: The Most Powerful Conversion Rate Optimization Hack of All Time! (Increase Conversion Rates by 200–300%!)

Over the last six months or so, one of my colleagues and I have been able to cut the cost of conversion by 2–3x, from over $325 per conversion to …

Digital Marketing

59 Conversion Rate Optimization Tools for a Crazy Conversion Increase

Looking for a way to instantly boost conversion? We found 59.<p>More conversions mean more cash. But if you’re an entrepreneur, you know it’s not that …

Digital Marketing

Adobe: E-Commerce Holiday Sales To Reach $107.4 Billion

Conversion rates reach their yearly peak during the last hour of Cyber Monday (11 pm to 12 am local time), <b>reaching 4X the annual average</b>.<p>Mobile To …

eCommerce

8 Steps to Setting Up Ad Conversion Tracking the Right Way

Get it right from the start by following this Google AdWords expert's advice for tracking your ad spend.<p><i>The following excerpt is from Perry Marshall, Mike Rhodes and Bryan Todd’s book</i> Ultimate Guide to Google AdWords<i>. Buy it now from</i> Amazon | Barnes & Noble | iTunes | IndieBound<p>Do you run a …

Analytics

The Design Side Of Conversion Rate Optimization

You're reading The Design Side Of Conversion Rate Optimization, originally posted on Designmodo. If you've enjoyed this post, be sure to follow on …

Digital Marketing

Moving Beyond 2% Conversion Rates: Introducing Big Data | BCW

<b>E-commerce accounts for around 6% of the entire retail industry, which is now at $2 trillion and growing steadily. Yet, this is tough ground, where</b> …

My Conversion Story

Today over at my main blog (which is now located at my newly designed blog-website) I have posted the first published version of my conversion story. …

Anglican Church

5 Key Considerations in Converting Your Nonprofit to a For-Profit

Be prepared for the switch to take up a lot of your time and energy.<p>Deciding to convert Practice Makes Perfect from a nonprofit to a for-profit public benefit corporation was one of the most challenging undertakings of my business career. Not only is restructuring a business incredibly difficult, …

Entrepreneurship

Average Landing page conversion rates for Lead Generation

Chart of the Day: Cross-industry benchmarks for B2B services, Travel, Healthcare, Legal and Education sectors'What does good like?' 'How do we …

Digital Marketing

Report: subscription based apps in $7-$20 price range have highest conversion rates

Dalai Lama

16 Ways B2B Websites Can Optimize Conversion Rates [Infographic]

Conversion rate optimization (CRO) refers to improving the likelihood that a user will complete a defined goal on your website—anything from buying a …

Digital Marketing

Analyzing Conversion Rate Data

Conversion rates are a life and death matter for online businesses.<p>When someone sees your checkout page, how likely are they to open up their credit card and actually buy something? Figuring out what factors cause someone to abandon a purchase is of keen interest to anyone who sells something …

Analytics

Bing Ads now shows potential conversion impact with budget suggestions

Bing Ads advertisers that have the Universal Event Tag (UET) implemented may now see estimated conversion impact when looking at budget suggestions …

Marketing

33 CRO & Landing Page Optimization Stats to Fuel Your Strategy

Main image: Let’s talk optimization.Marketers spend a huge portion of their time planning, implementing, and executing tests, and analyzing the …

Digital Marketing

Quantifying Online Conversion Rates

<i>This post is adapted from the blog of JotForm, a Priceonomics Data Studio customer.</i> <i>Does your company have interesting data? Become a Priceonomics</i> …

Analytics

What’s Y Combinator’s conversion rate?

Code<p>A few months ago, I was walking around Mountain View while chatting with Zapier’s Co-founder Bryan. I wondered, “what’s Y Combinator’s conversion …

6 Steps to Measure Your Social Media ROI [GRAPHIC]

I believe in measuring <i>everything</i>. And if you are investing your hard-earned dollars in social media marketing for your law firm, you should be …

From Social Connection to Conversion

For most marketers, social media is an equally tantalizing and frustrating opportunity. The average consumer spends more time during the day on the …

Marketing

How Instagram Stories Could Change Commerce As We Know It

The option to add links to Instagram Stories could have significant implications for marketers.

Marketing

How to Calculate Your Website Conversion Rate

When looking at managing the return on investment (ROI) or performance of a website, setting up conversion goals is one of the simplest and best ways …

Small Business

Google launches free Google Attribution, hopes to kick last-click attribution to the curb

Multichannel attribution data feeds back into Google AdWords and DoubleClick Search to inform bidding optimizations.<br>Please visit Marketing Land for …

Analytics

Now you can schedule offline conversion imports in AdWords

AdWords advertisers can now schedule imports of offline conversions into AdWords on a regular basis.Google introduced offline conversion importing in …

AdWords

Facebook Lead Ads just got a whole lot more useful with offline conversion data

The new Offline Conversion solution aims to help advertisers tie Lead Ads to downstream conversion activity.<br>Please visit Marketing Land for the full …

Facebook

Lodes Unearthed With Faster Loads

According to a new report from Soasta, with data and delivery solutions from Akamal, retail businesses today face enormous challenges in delivering …

Analytics

HTTP to HTTPS Conversion: An Easy-To-Use Excel Checklist That Protects Your SEO Investment

Security is a top priority for Google and a growing concern for savvy Internet users. HTTPS (HyperText Transfer Protocol Secure) uses encryption and …

SEO