Cannes Lions

Dentsu India appoints 5-time Cannes Lions winner Rahul Sengupta as chief creative officer

Dentsu Aegis Network's Dentsu India has appointed Rahul Sengupta as chief creative officer. He will also be a part of the Dentsu Aegis Network India …

India

Alma DDB Will Help MillerCoors Enter Mexican Import Market

MillerCoors has picked Alma DDB to handle creative duties on Sol, a Mexican brew that the company is taking over from Heineken. Alma's selection …

Advertising Industry

People on the move featuring Twitter, Brilliant Noise, Landor, Deutsch and more

This week has seen another wave of appointments and departures at brands, media owners and agencies. The Drum has rounded up the key moves from the …

Advertising

Do It Day: Alternative Genius offers £5,000 prize fund and an entry into Cannes Lions

Alternative Genius has announced a £5,000 prize fund and an entry into the Cannes Lions for the campaign which makes the best impact on the modern …

Advertising

Another Set Of Lions For Award-Craving Adland

Cannes Lions parent Ascential has added a new set of awards for the 2018 edition of the Cannes Lions International Festival which will honor creative …

Advertising Industry

Rob Kardashian, Blac Chyna settle part of their toxic dispute

An uneasy preliminary peace is settling on the toxic Rob Kardashian-vs-Blac Chyna dispute over custody of their baby and allegations of domestic violence and online revenge porn.<p>It's not over yet, says Blac Chyna's lawyer, Lisa Bloom, but the hearing in the case set for Monday in Los Angeles is off.<p>…

News (U.S.)

Cannes Lions teams up with UN to create sustainability awards category

Cannes Lions has teamed up with the United Nations to launch a new category of 17 awards aimed at supporting and raising awareness of global …

Advertising

Digital Art & Direction: Cannes Lions Imagination Day 2017

It's that time of the year where our friends from Ars Thanea reveal the visuals for their Cannes Lions Imagination Day Conference. Each year, they …

Advertising

New CCO Joins RAPP's Flagship NY Office

Omnicom’s RAPP Worldwide has appointed Moacyr (Moa) Netto as Chief Creative Officer of RAPP’s flagship New York office.<p>Netto will oversee all of the …

Advertising Industry

"Un-Laming" Brands Through Advertising

MullenLowe Group UK's José Miguel Sokoloff likes to cite an infamous quote about how "advertising is the price you pay for having lame products" to …

Advertising Industry

Grey London Breakaway Trio Launch 'Uncommon Creative Studio'

The trio that transformed Grey London from a pedestrian outpost of a global network into one of London's hottest creative shops, and then abruptly …

Advertising Industry

WPP Agency Deeplocal Has Ambitious West Coast Expansion Plans

Pittsburgh-based marketing and innovation shop Deeplocal has established an outpost in San Francisco with the hiring of Chelsey Susin Kantor as …

Advertising Industry

Cannes Lions Interview: Smartpipe Co-Founder And CEO Tobin Ireland

<i>On the occasion of the 2017 Cannes Lions Creativity Festival, I sat down with the Co-Founder and CEO of Smartpipe to discuss the state of mobile marketing technology and his journey to the company’s founding.</i><p>Imagine the extent of the data emanating from the world’s major mobile networks, and …

Entrepreneurship

Procter & Gamble: The Principled Marketer

When Marc Pritchard, Chief Brand Officer of P&G, spoke out on the need for greater transparency at the Interactive Advertising Bureau’s (IAB) Annual Leadership Meeting earlier this year, his call to action started a revolt within the marketing community and prompted a campaign for greater integrity …

Advertising

Does Brand Purpose Drive Great Creative?

Syl Saller, CMO of Diageo, went on record at the Cannes Lions International Festival of Creativity this year to demonstrate how purpose can drive great creative work and ultimately business value as a result.<p>“It’s clear that people want business to have a purpose beyond profit,” she said in her …

Leadership

After Cannes Lions Awards And Millions In Funding, Hammerhead's Piet Morgan Still Just Wants To Bike

A 63-day, cross-country bike trip inspired life-long rider Piet Morgan to develop navigation tech for cyclists. The only problem? He didn’t know how to build hardware. He started prototyping. He built a team. And in time he made his passion into a business. The resulting product, called the H1, …

Entrepreneurship

These Honda Fit Ads Disappear Into the Back of the Car

Honda, which is fond of using visual razzle-dazzle in its ads, is unleashing some new optical tricks as it seeks to inject new life into its …

Advertising Industry

The Tension of Data-Driven Creative

We need both art and science in marketing — the “MadMen” and “MathMen.” I think the most compelling campaigns of the future will bring together the …

Data-Driven

Ron Howard is a Star Wars fan, so there’s no need to worry about the Han Solo movie

Since original directors Phil Lord and Chris Miller have suddenly stepped down from the Han Solo movie (which is the polite way of saying that they …

Star Wars

Inside the Global Event Campaign that Marked AOL and Yahoo Brands Merging as Oath

<b>Now under Verizon, Oath engages customers and employees in a rebranding with industry activations and internal events</b> AOL is one of the internet’s …

Advertising

Cannes Lions Interview: Jason Beckerman Co-Founder And CEO, Unified

<b>On the occasion of the 2017 Cannes Lions Creativity Festival, I sat down with the Co-Founder and CEO of Unified to discuss the state of marketing technology, social media advertising and his journey to CEO</b>.<p>At 34, the Co-Founder and CEO of social advertising data management and business intelligence …

Startups

News Highlights: Top Company News of the Day

Wal-Mart Sales Rise as Retailer Dodges Industry Malaise<p>Wal-Mart Stores Inc. said sales rose in its latest quarter Thursday, showing that the world's largest retailer continues to avoid the malaise that has hit some competitors, but it came at the expense of profits.<p>Facebook Shut Down Employee Chat …

Dow Jones Newswires

Is China's creativity lagging behind other markets?

<i>China had its best year ever at this year's Cannes Lions. The return of China Day, a host of Chinese speakers and companies – particularly tech</i> …

Creativity

I Want Better for Halle Berry

Earlier this summer, Halle Berry downplayed her greatest achievement as an actor.<p>Speaking at a panel at the Cannes Lions International Festival of …

African-American News

Hot Dam: The top 10 creative agencies in Amsterdam (part 2)

Who are the most successful agencies in Amsterdam? In The Drum magazine's latest Creative Cities supplement, we profiled the 10 of the most awarded …

Advertising

Hot Dam: The top 10 creative agencies in Amsterdam (part 1)

<i>Who are the most successful agencies in Amsterdam? In The Drum magazine's latest Creative Cities supplement, we profiled the 10 of the most awarded</i> …

Advertising

Chatbots Are the Future of Meeting and Event Communication and Networking

When any of the IMEX Frankfurt attendees at this year’s annual event for the global meetings industry needed to know the start time for a session, or …

Chatbots

It's Time To Walk The Talk In Gender Balance

This week <i>Advertising Age</i> will celebrate its “2017 Women to Watch” class at a luncheon on August 3 in New York City. The focus on gender equality continues after a robust program of content, speakers and presentations at this year’s Cannes Lions International Festival of Creativity.<p>Since the topic …

Advertising

These Hilarious Videos Show What Happens When a French Auteur Pitches Hollywood

How would 'Blue is the Warmest Color' have fared in Hollywood? Let's just say: the joke's on them.What if, in sort of a highbrow <i>Punked,</i> major …

Filmmaking

After Trump bump, Twitter's US user base tumbles

In its latest earnings call, Twitter reported better-than-expected results, but the troublesome number that stood out was a loss of 2 million monthly …

Anthony Noto