Tanujflipped into The Pretentious GrouchKFC KFC becomes the Netflix of chicken wings with $75 subscription offerAd Age - Jessica Wohl. KFC has cooked up a $75 offer to promote its wings that suggests the American consumer’s love of subscription services knows no limits. Starting …
Adweekflipped into Top StoriesAdvertising Industry Apple, Google and Amazon Remain Top Brands While Facebook FallsAdweek - Ryan Barwick For the first time, Facebook fell out of the Top 10 in Interbrand’s 2019 list of Best Global Brands, dropping from No. 9 to 14 after a year of bad …
Ad Ageflipped into Ad AgeAdvertising Industry New 'Journey Map' for marketers that tracks path to purchase could benefit video, branded contentAd Age - Jack Neff. Under a third of marketers use multi-touch attribution—the process of measuring the value of each consumer touch point on the path to purchase—to …
Business Insiderflipped into RetailBusiness There are the 20 most valuable brands in the world - Business InsiderBusiness Insider - Bethany BironApple, Google, and Amazon are once again the most valuable brands in the world, according to Interbrand's annual survey. On Thursday, the brand consultancy released its 20th annual "Best Global Brands"
tknuewerflipped into kpunktnull Tech & Marketing NewsInstagram Customizable Templates Roll Out for Stories Ads on Facebook, Instagram, MessengerAdweek - David Cohen Facebook released a series of customizable templates for Stories ads across Facebook, Instagram and Messenger. The social network said in a blog post …
The New York Timesflipped into OpinionOpinion Tech Companies Are Destroying Democracy and the Free PressThe New York Times - By MATT STOLLERAs the presidential election approaches, the cracks in the digital facade are once again showing. Facebook just removed an “I Love America” page, run by Ukrainians, which pushed recycled pro-Trump imagery
Ad Ageflipped into Ad AgeLexus Watch the newest commercials on TV from Progressive, Lexus, Jimmy John’s and moreAd Age Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by iSpot.tv, the always-on TV ad measurement and attribution company. …
Adweekflipped into Top StoriesAdvertising Industry GYK Antler CEO Travis York Founds York Creative CollectiveAdweek - Erik Oster Clients looking for independent solutions with greater scale just got another option. Travis York, CEO of GYK Antler, based in Manchester, N.H., …
Fox Newsflipped into Top StoriesTaco Bell Taco Bell customers file suit, claiming overcharge for chalupasFox News - Michael HollanA couple in New Jersey have some serious beef with Taco Bell. Nelson and Joann Estrella, from Middlesex, are suing the fast-food company over alleged false advertising, claiming that they were charged
IMANIMANflipped into AdvertizingSnapchat Snap launches dynamic ads to draw more advertisersyahoo.com - By Sheila Dang (Reuters) - Snap Inc. said on Thursday it is introducing dynamic advertising that automatically create ads and target audiences in …
IMANIMANflipped into AdvertizingSaatchi & Saatchi I Don’t Want To Be An Angel by Saatchi & Saatchithedrum.com - Saatchi & Saatchi To pay tribute to the defiant spirit of children and young adolescents with cancer, The Kids' Cancer Project has launched ‘I Don’t Want To Be An …
Digiday flipped into DigidaySnapchat Snapchat’s targeting direct-response advertisers with new dynamic ads productDigiday - Deanna Ting With Snapchat’s new dynamic ads product, the company is targeting direct-response advertising spending from retailers and direct-to-consumer …
THE Oregonianflipped into Oregonian NewsPortland, OR Standard TV and Appliance soldoregonlive.com - Mike Rogoway Portland retailer Standard TV and Appliance has new owners with Portland ties. The retailer describes the new owners as local businesspeople – Chip …
Reuters UKflipped into BusinessFacebook Facebook's Zuckerberg hits pause on China, defends political ads...Reuters - David Shepardson, Katie PaulWASHINGTON (Reuters) - Facebook Inc (FB.O) Chief Executive Mark Zuckerberg on Thursday defended the social media company’s political advertising policies and said it was unable to overcome China’s strict
IMANIMANflipped into AdvertizingJuul Juul agrees to restrict youth advertising in 'victory' for fight against teen vapingThe Guardian - Kari Paul in San FranciscoNew guidelines will set limits on how the embattled e-cigarette company can target young people with its product Juul has agreed to a settlement restricting its youth advertising practices, the first binding
The Wall Street Journal.Money Democratic Presidential Hopefuls Spent Over $50 Million This Year to Raise More MoneyThe Wall Street Journal. - Julie BykowiczOne former candidate was spending $55 to lure each new $5 donor Democratic presidential candidates spent $335 million in the first nine months of the year—and a big chunk of it went to raising more money.
The DrumZulu Libresse, HSBC, Huawei, Universal, Tim Hortons: The Drum Advertising Awards 2019 finaliststhedrum.com - Danielle Gibson Libresse, IrnBru, HSBC, BT Sport, Warner Bros, Huawei, Diageo, Universal, Women's Aid, Warbutons, Vimto, Whiskas and Tim Hortons are some of the …
Jorge J Takahashiflipped into ... En MARcomAdvertising Industry ‘Clients have unrealistic expectations’: Media buyers sound off on Amazon, hiring and talent retentionDigiday - Kristina Monllos Media buyers are not exempt from agencies’ talent woes, especially when it comes to retention. Younger talent is hard to keep around when there isn’t …
Adweekflipped into Top StoriesAdvertising Industry Arnold Splits With CEO Kiran Smith After 15 MonthsAdweek - Erik Oster Arnold Worldwide split with chief executive Kiran Smith after just 15 months, the Havas-owned agency confirmed. “Kiran brought many good insights to …
Icon version of the Flipboard logoCBD It's Only Advertising (And We Won!)mediapost.com - Larissa Faw Bernstein-Rein is tapping a select group of industry luminaries to help amplify the news of the agency's partnership with new client Bluebird …
TravelUpdateflipped into TravelUpdateCredit Cards Need Southwest Companion Pass 2020 Help? Here Is One Way to Earn 15,000 Extra Points - Running with Milesboardingarea.com - Charlie Southwest announced today their new changes for the Southwest Companion Pass in 2020 and there has already been some blowback about the extra 15,000 …
IMANIMANflipped into AdvertizingMarketing The tyranny of big numbers: Why more isn't always better in marketingAd Age - Todd Morgano. If I were to offer you a choice between one slice of pizza or three slices of pizza, which would you choose? Seems like a no-brainer, right? But what …
Business Insiderflipped into RetailChick-fil-A Chick-fil-A faces backlash for anti-LGBTQ ties as it expands into UK - Business InsiderBusiness Insider - Kate TaylorChick-fil-A is facing backlash in the aftermath of opening its first location in the UK, as the chain's relationship to a major Christian charity is under scrutiny. Last week, Chick-fil-A opened its first
eMarketerMobile Mobile In-Game Advertising - eMarketer Trends, Forecasts & StatisticseMarketer With gaming shifting to mobile, developers are looking to monetize their games through advertising, and advertisers are realizing that mobile games …
IMANIMANflipped into AdvertizingBotox A fine line - the dos and don’ts of advertising Botoxasa.org.uk - Advertising Standards Authority | Committee of Advertising Practice More and more of us are considering the cosmetic effects of Botox or similar products, all of which temporarily relax facial muscles to smooth out …
IMANIMANflipped into AdvertizingCircus Richard Avedon’s Advertising Work Is The Focus Of A New BookForbes - Blue CarreonSay Richard Avedon and iconic images instantly come to mind: Dovima in an elegant Dior gown juxtaposed with gargantuan circus elephants, a space age Jean Shrimpton on the cover of Harper’s Bazaar, a snake
Olivierflipped into MetalOzzy Osbourne This Clown Strips Down OZZY OSBOURNE's "Crazy Train" Into Saddest Song Evermetalinjection.net The 7-foot-tall sad clown just recorded a beautiful and subdued cover of Ozzy Osbourne's seminal 1980 classic "Crazy Train," and, oh boy, is it …
IMANIMANflipped into AdvertizingMedia Industry New York Times: ‘To Save Democracy & Free Press’ We ‘Must Eliminate Google, Facebook’s Control’mediaite.com - Charlie Nash The New York Times published an article, Thursday, arguing that Google and Facebook’s control over digital journalism needs to be eliminated to “save …
IMANIMANflipped into AdvertizingAdvertising (UK) Recommended reading: Fixing the crisis in creative effectiveness and challenging mediocracymarketingweek.com - By Charlotte Rogers Lemon: A repair manual to reverse the crisis in creative effectiveness Based on the premise that advertising has lost its humanity and its ability to …
dnongbriflipped into CMO DailyWWE WWE Inspires Wild Office Brawl in Fox’s Friday Night SmackDown SpotsAdweek - Jason Lynch Earlier this month, Fox Sports successfully relocated WWE SmackDown from USA to its new home at Fox, where the program is now called Friday Night …
