Mobile (Pilar Lacasa)

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We ❤️ seeing clients use Braze to power brilliant customer experiences tied to global moments like @FIFAWorldCup! ⚽️ @foodpandaglobal

Still buzzing from our Braze Magazine launch & seeing our name in lights in Times Square. 🌟 Thanks for the shout @Nasdaq & @machiz!!

Perspectives: Emerging Marketing Trends & Thought Leadership

At Appboy, we were weeks away from officially changing our company name and our branding and, well, everything. We held a key check-in meeting for …

Artificial Intelligence

The 10 best quotes from Masterclassing's Digital Marketing Masterclass

<i>At today's (10 July) Masterclassing Digital Marketing Masterclass event in London, members of senior management from B2C brands were brought together</i> …


New Lifecycle Marketing Tools/Features

At Braze (formerly Appboy), we’re focused on building the best customer engagement platform out there, supporting brilliant messaging experiences …


Why a 'Personal' Customer Experience Is Critical to Your Business' Success

Personalization? Customers don't fear it; they expect it. Just be sure to be transparent about how you use their data.<p>7 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>What do some of the world’s most popular and successful websites have in common? While Netflix, Amazon, …

Customer Experience

How one software company rebranded to break down silos

en_GB<p>article<p>When Braze rebranded from Appboy last year, it wasn't just trying to broaden perceptions of its expertise to more than apps, it wanted to …

RT @masterclassing: Marketing that resonates doesn’t focus on channels - it focuses on the customer. James @Braze is talking about how mobile is redefining customer engagement. #MasterclassingUK #DigitalMarketing

Braze Jobs & Careers

<b>Overview</b><p>Braze is pioneering a new vertical in the marketing automation industry with a powerful technology designed for companies looking to build …