Avatar - Joe Brown
Joe Brown
flipped into IDEO Business Design
Nothing in ecommerce is personal: 76% of retailers customize recommendations. Only 28% base those on your on-site behavior. And, only 6% send reccos by email. http://goo.gl/TS5gBp

eCommerce

Study: Most Top100 retailers still don't recommend products based on customer browsing history

internetretailing.net