I've sent more than 200 cold emails over the course of my career and only been rejected 3 times. Here are 6 rules I follow to get the attention of people I admire.

I've never found a "hack" for success more effective than this one, a piece of advice I used to hear all the time from my dad: The best way to get what you want is by getting to know the people who already have it. It's advice I've relied on throughout my career. Over the years, I've reached out to …