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An Early Uber Investor Reveals A Creative Strategy To Build An Irresistible Brand

An Early Uber Investor Reveals A Creative Strategy To Build An Irresistible Brand

Forbes - Carmine Gallo

Before Scott Belsky had a product, he had a brand. Belsky is founder of Behance, an online portfolio company for creatives that he later sold to Adobe for an estimated $150 million. Today, Belsky is Adobe’s chief product officer and a venture capital investor. Belsky developed a “narrative” before …

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