Zesha Skop

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Packaging + Design of BioLite- 12.11.14

Such a fun greeting when you open the CampStove!<p>Minimally packaged and packed up in its carrying sack.<p>Graphic detail in the box is lovely!<p>Kick the …

How To Spotlight The Only Truly Unique Piece Of Your Business

Not sure what makes you stand out from the rest? Take these steps to get to the bottom of your company’s uniqueness.<p>Do you know what Donald Trump, Robert Kiyosaki, and Oprah used to grow their businesses to dominance? They created strategic personal media brands and showcased their leadership …

Suffering and the Successful Entrepreneur

Integrating suffering is key to the experience of a healthy entrepreneur.<p>Friedrich Nietzsche famously said that to live was to suffer. Most entrepreneurs have had to learn to work through personal business suffering. I believe that it is a specific and important resource that can and must be …

Entrepreneurship

Employers Want “Critical Thinkers,” But Do They Know What It Means?

Can you hire for a skill that’s so vague?<p>“Critical thinking.” It’s a phrase as vague as “results-oriented individual” or “problem-solver.” Companies call for job applicants that are both worker bees and world-class innovators, prepared to paint outside the lines–but only in the brand’s …

Critical Thinking

Why Whole Foods is doing its first national ad campaign

Organic produce and budget shopping don’t go hand-in-hand, at least as far as Whole Foods’ reputation is concerned. The organic grocer has become …

Advertising Industry

Skymaul.com

Meet Lowe's Newest Sales Associate -- OSHbot, the Robot

Lowe's is set to unleash a retail-ready, multilingual robot. The project is designed to help shoppers navigate stores quickly and easily.<p>"People want …

Lowe's

Mobile Video Advertising Is Taking Off, As Ad Buyers Pile Billions Of Dollars Into Small-Screen Ads

<i>Consider:</i><p>Mobile video ad revenue in the US will top over $4.4 billion in 2018, up by a five-year compound annual growth rate of 73% from 2013.<br>• Mobile video ads will grow almost five-times faster than desktop: For comparison, desktop video ad revenue will grow by a CAGR of only 15% during the same …

Leading Change: Why Transformation Efforts Fail

Over the past decade, I have watched more than 100 companies try to remake themselves into significantly better competitors. They have included large organizations (Ford) and small ones (Landmark Communications), companies based in the United States (General Motors) and elsewhere (British Airways), …

How Emotional Intelligence Landed Mr. Rogers $20 Million

If your project needed $20 million in funding and you had to send someone to appear before the US Senate to get it, would you choose former Microsoft CEO Steve Ballmer or the beloved children’s television show host Fred “Mr.” Rogers?<p>I imagine most people would choose Ballmer for his energy, …

Delicately Embroidered Sculptures Mimic the Fragility of Nature

Australian artist Meredith Woolnough (@meredithwoolnough) celebrates the beauty of nature in her stunning embroidery works. She uses a special sewing process to convey the intricate details of nature through delicate sculptures. “I work with a unique technique that allows me to create embroidered …

THE BEACONS FAQ: It's Time To Set The Story Straight About Beacons And Apple's iBeacon System

There has been a lot of confusion about how beacons actually work, so as part of new research on beacons from BI Intelligence, we've put together an in-depth "Beacons Explainer," with frequently asked questions on beacons. The explainer is paired with our exclusive market forecast, which shows the …

Typographic quotes

Emiliano Aranguren, a designer from Argentina, created this cool images by taking quotes and turning it into typographic pictures.<p>About the …

Taco Bell Sends Mystery Phones To Fans And Asks Them To Complete Secret Missions

To promote its new breakfast menu, fast food chain Taco Bell is mailing Samsung phones to its most loyal fans and influencers.<p>Those who receive the …

Giant Vending Machines Provide Groceries For Neighborhoods Without Local Stores

Developed by electrical engineer Peter Fox, the Speedy Shop is a large vending machine that sells a variety of items like toiletries, groceries like …

Top 10 business ideas & opportunities for 2014

We’ve selected 10 new business ideas that will provide entrepreneurs with plenty of inspiration in 2014. Spotted from countries all around the world, these businesses offer a taste of what’s to come in the year ahead.

An Interactive Museum Ad That Can Be Scratched Off By Commuters

<b>To help promote</b> their latest exhibition, The Museum of Contemporary Art, Chicago came up with a brilliant interactive advertisement that can be …

Philips is using LED lighting to help supermarket customers find products

Wondering where your local supermarket keeps its whole wheat flour? Soon, an app on your smartphone may be able to guide you to it – with a little …

Target has engaged Pinterest’s top pinners in developing partying collections

Target has turned to Pineterst to find a team of aspiring designers for its new product lines. The retailer has teamed up with three active pinners …

Volvo's concept Roam Delivery service brings your groceries right to the trunk of your car

The drive-through, the ultimate in mobile convenience, has finally been bested. Now, thanks to the connected car efforts of Volvo and Ericsson, the food can come to your car, regardless of where it is. At the 2014 iteration of Mobile World Conference in Barcelona this year, the two companies will …

Volvo

5 Things Every Presenter Should Know About People, Animated

<i>“The human brain starts working the moment you are born and never stops until you stand up to speak in public,”</i> George Jessel famously quipped. In <b>100 Things Every Designer Needs to Know About People</b> (<i>public library</i>), Dr. Susan Weinschenk unpacks the secrets of eliciting response from people — the …

Panera Bread 2013 Holiday Packaging

Panera Bread 2013 Holiday Packaging

Building Brand Equity Through Seasonal Packaging