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Google logic: why Google does the things it does the way it does

<i>Michael Mace is co-founder of Zekira, and author of Map The Future, a book on how to create better business strategies. He was previously chief</i> …

Qwiki COO: 'It's an Incredible Outcome'

Yahoo snapped up the video sharing app for a reported $50 million. It's clear that Qwiki has a coolness factor--but it's less clear how that will help Yahoo.<p>Yahoo's quest to own the Internet rages on.<p>Yesterday, the company announced it had acquired Qwiki, a video and photo-sharing start-up founded …

Advertising

Sky Deutschland campaign will pipe ads straight into train passengers' skulls

Sky Deutschland, the German wing of TV provider Sky, is testing a marketing concept that may be pure evil genius, or possibly just pure evil. The BBC and others report that Sky Deutschland and advertising company BBDO have tested a concept that would pipe messages directly into the heads of people …

Amazon launches ‘Kindle Unlimited’ subscription option

Amazon.com on Friday launched an e-book and audiobook subscription service, “Kindle Unlimited,” that could make it the Netflix of e-books.<p>The largest …

SuccessFactors Founder And SAP Exec Lars Dalgaard Joins Andreessen Horowitz As General Partner

Andreessen Horowitz is boosting its investing team today with the addition of SuccessFactors Founder and SAP exec Lars Dalgaard as general partner.<p>Dalgaard founded human capital management software giant SuccessFactors, which was acquired for a whopping $3.5 billion by SAP in 2011. As A16Z founder …