Lena M

20 Flips | 5 Magazines | 21 Likes | 4 Following | 1 Follower | @ymrazek | MBA, blogger, design / art lover, entreprenuer.

Digital Marketing and Traditional Marketing: What’s the Buzz

As marketers, we’re caught between the old and the new — digital marketing, with all it’s promise (but significant risk and uncertainty) and …

DIY Gems: Faux Quartz Crystal Jewelry

Love the look of giant stones in jewelry, but feel weighed down whenever you wear them? This faux quartz crystal jewelry tutorial is the perfect lightweight solution for those too-heavy gems!<p>Pretty neat, right?<p>These fabulous DIY jewelry pieces look just like the real thing, but the sparkling quartz …

11 easy, healthy smoothie recipes to freshen up your breakfast for spring

Healthy? Check. Easy? Check. Portable? Check? Yup: Smoothies are pretty much ideal if you’re looking for a speedy, nutritious breakfast on the go. And then there’s their versatility. Once you spend a little time with your blender, you start to realize that there are just about endless smoothie …

Breakfast

This Blueberry Smoothie Recipe Will Let You Eat Your Way To Healthy Skin

<i>Photo Credit: Courtesy of The Beauty Chef</i><p>The key to healthy skin relies just as much on what you put in your body as what you put on it. So why not eat your way to way to a gorgeous complexion?<p>Carla Oates, founder of Australian organic skincare and wellness brand The Beauty Chef, created a …

Smoothie bowls: Our new favorite healthy breakfast trend

We have a simple rule of thumb when we’re trying to identify a trend: If we can find three credible examples of an idea, then it's a trend. If you’re talking about smoothie bowls, then the trend has been in full swing. It’s almost impossible to not find a gorgeous shot of a dish full of brightly …

Healthy Eating

10 Healthy Smoothie Recipes for Summer

It’s official: Summer’s in full swing — as are the heat and humidity that goes along with it. But chill out. Really. All you need to do is mix up one …

Social Media Engagement: The Surprising Facts About How Much Time People Spend On The Major Social Networks

But as audiences adopt newer social networks, and people's social activity becomes increasingly fragmented, other measures of social network activity become more important, especially for businesses trying to determine where to best allocate time and resources. How much <i>time</i> users spend on each …

Social Media

Elevate Your Social Media Engagement in 5 Easy Steps

In order to effectively maximize your social media presence, you must captivate your target audience. Below are 5 tactics.<p>Improving your social media engagement is the key to earning more fans and followers, but what many forget is that social engagement is also an excellent way to earn feedback. …

27 Formulas That Can Drive Clicks and Engagement on Social Media

This story originally appeared on Buffer<p>You’ve heard it said that storytelling is an essential element to drawing the reader into your content and driving more engagement.<p><b>So how can you add this element to the blogposts you write?</b><p><b>Can you fit a captivating story into a social media update, even one</b> …

10 tips for marketers using social media to increase user engagement

Social media is about people<p><b>Anna Lawlor, journalist, content creator and co-director, Social i Media</b><p>It’s not just about using new platforms and tools for the sake of it, I think it’s important to remember how crucial the old fashioned relationship and business communications are. Relationship …

3 Ways To Engage Customers Through Social Media

Most companies have embraced social media as part of their marketing mix, but they don’t always understand what makes it successful. That means their efforts are often through trial and error.<p>Meanwhile, there’s rising pressure on marketing budgets even as organizations look for ways to identify, …

6 Ways for Authors to Build an Engaging Platform Using Social Media

There's so much out there on platform building for authors. It's a very hot topic right now since traditional publishers are looking to see if your numbers are high enough to reach a significant number of readers before offering you a contract. Some will go past the numbers (although numbers …

Social Media

How to keep customers engaged through social media

Telling stories to customers through social media is key to strong engagement but it is a 'difficult' task, says Dunnhumby's Edwina Dunn<p>The <b>online retail</b> and <b>social media</b> revolution has allowed for masses of consumer data to reach the hand retailers and advertisers.<p>Edwina Dunn, co-founder of customer …

Marketers Struggle to Identify and Engage Social Media Influencers (Report)

Share<p>http://adweek.it/1dIhNq0<p>copy

Engage like a pro with these social media sharing tips

Back in February, I wrote a column about 5 engaging ways to share social media content. I provided examples with a straightforward way, an alternative way and a bit of reasoning to tie it all together. I ended it with the promise of more in a future column.<p>The future is here. Here are 5 more ways …

Non-Profits and Social Media: Turning Offline Events into Online Engagement

One of the most important ways to use social media is to tell your story. You need to connect with your target audience. Share successes and talk through challenges. It is vital to your organization to gain support and excite advocates. But what's better than you telling your own story? OTHER …

5 Unusual Ways to Increase Social Media Engagement

We all know creating quality content is the top strategy for increasing social media engagement. Any article tackling the issue of social media engagement will tell you to regularly post useful content that meets the needs and interests of your audience.<p>But are there other strategies we could be …

Phil Bradley's weblog

I read a very interesting article entitled "Should Google always tell the truth?" which set me to thinking. If you ask a search engine to tell you …

Martin Luther King, Jr.

12 Pasta Salads Just in Time for Spring

Changes to your fashion and beauty looks aren’t the only things that need an overhaul come springtime — your collection of recipes could also use a bit of a kick. Let’s face it: Now that the weather is filled with sunny days and sultry nights, the last thing you want to do is to be stuck slaving …