Bob Wyman

64 Flips | 1 Magazine | 5 Following | 1 Follower | @wymanb | Keep up with Bob Wyman on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Bob Wyman”

7 business intelligence predictions for 2017

The last couple of years have seen major changes in the growth of data and how it is managed and utilised. In 2015, IBM estimated that 2.5 …

Big Data

How to use cloud BI and analytics to drive innovation

New research report highlights three imperatives for organizations seeking to drive innovation with cloud BI and analytics.<p><b>Exploit cloud advantages</b> …

Simplicity: The Secret to Big Data Success for SMBs

Much has been said about Big Data. In fact, some feel that Big Data, as a buzzword in the boardroom, has already outlived its usefulness. But, before …

One Sign that Marketing Analytics Are Taking Off

One fast-growing area of marketing software investment is analytics, as companies search for the missing link between specific campaigns and revenue …

Why Predictive Analytics and Microtargeting is a Game-Changer for Marketers

If you are immersed in the marketing world, you may have heard the phrases "big data," "predictive analytics," and "microtargeting" tossed around. As …

Your Data Science News Source for AI & Beyond

Accelerate AI View all<p>3 Industries That Can Use AI to Peek into the Future<p>AI can peek into the future of various sectors and foretell outcomes, thus …

Artificial Intelligence

Is Data Visualization The Most Important Stage Of Data Analytics? | Articles | Analytics

A recent Business2community survey of data professionals found that the data science skill with the highest correlation to project success was data …

89% of B2B Marketers Have Predictive Analytics On Their Roadmaps For 2016

• 78% see B2B marketings’ role expanding from demand generation to deal acceleration.<br>• Predictive marketers are 1.8x more likely to consistently exceed shared organizational goals.<br>• Predictive marketers are 2.9x more likely to report revenue growth at rates higher than the industry average and 2.1x more …

The 9 Best Marketing And Sales Analytics - Every Manager Should Know About

Sales and marketing analytics are essential to unlocking commercially relevant insights, increasing revenue and profitability, and improving brand perception. With the help of the right analytics, you can uncover new markets, new audience niches, areas for future development and much more. Let’s …

Marketing

How to Overcome the Great Analytics Gap

This story originally appeared on KISSmetrics<p>Analytics. It’s at the heart of every conversion optimization strategy and online business decision we make. But some studies are showing an ever-increasing gap between the information key-decision makers want, and the actionable insights needed to drive …

Big Data

Sports scientists now have the ability to gather vast amounts of data on players and the action while games are in progress, but they are still …

Critical Capabilities for Business Intelligence and Analytics Platforms

Critical Capabilities Use-Case Graphics<p>Vendors<p>Alteryx<br>• BeyondCore<br>• Birst<br>• Board International<br>• ClearStory Data<br>• Datawatch<br>• Domo<br>• GoodData<br>• IBM<br>• Information …

Big Data

Tableau Software Signals Future Analytics Ambitions

Tableau Software this week acquired HyPer, a provider of an in-memory database platform.

Only 29 Percent of Companies are Using Big Data to Make Predictions

The big data is one of the solutions that will change the future of business. Some companies are already making decisions, developing strategies, and …

5 steps to bringing analytics to life

In today’s digital world, the use of analytics has been recognised as a crucial part of any decision-making process in businesses. The explosion in …

10 Stats That Underscore the Growing Value of Integrated Data Analytics

Marketing has become synonymous with data and analytics. Wait, did I just say that marketing is equivalent to data? Why yes, I did. Marketing is no …

Marketing

#BBBT nice flow from hindsight to insight to foresight from @HPVertica http://t.co/22AcyklHdx

5 Incredibly Costly Big Data Marketing Mistakes | Articles | Big Data

Low-quality big data assets can lead to incredibly costly marketing mistakes. Research by Experian indicates that low data quality has a direct …

Big Data Privacy: What Privacy?

Personal privacy in conjunction with Big Data use is a much-debated topic in every company and country – and rightly so. It is a top global concern …

16 analytic disciplines compared to data science

Without a data-driven culture, big data projects will fail

Looking for a big data project success? Remember this: Culture is king.

Schadenfreude

12 Emerging Trends in Data Analytics

7 Data Visualization Types You Should be Using More (and How to Start)

Unique data visualizations are more memorable, and add variety for the audience — even the most clear and straightforward visualization types lose …

How To Avoid Data Analytics Failure

Analytics programs often flop. And many analytics success stories hide a dirty secret – they’ve been exaggerated, claiming credit for just about anything that went right, whether or not it was really the result of a disciplined data-driven decision process.<p>Why so many failures? Is analytics a …

This Data Expert Shares the Secret to Growing Your Company With Big Data

Data can be powerfully helpful or powerfully destructive to your business. Learn from a data expert how to make data useful.<p>Big data, data analytics, data management--in the past, these were areas of concern for enterprise companies. Today, both large and small companies can benefit from the …

How Data Bonds Sales and Marketing Together

So far in 2016, we’ve heard a lot about Big Data, the Internet of Things, and the hottest new marketing technique on the block: ‘hyper-personalised’ …

Data Valuation – Worth Zero or Trillions?

Almost every entity is, or is becoming, a digital enterprise. Today’s information economy mandates nothing less. Entities are making tremendous …

What Is Predictive Analytics? - MarTech Landscape

Machine Learning

Building a Data-Driven Culture

Very early in the birth of data mining, some statisticians went to a catalog company that was trying to up-sell. The company had been making purchase suggestions to customers based on past experience and intuition: If someone bought a pair of brown slacks, offer them a brown belt.<p>The statisticians …

Customers

Data Science Skills for 2016

<b>By Seamus Breslin, Solas Consulting.</b><p>A Data Scientist is high in demand for 2016. Now that “data scientist” has been named this year’s hottest job, …

Data Science