Wouter Osinga

6 Flips | 1 Magazine | @wosinga | Keep up with Wouter Osinga on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Wouter Osinga”

5 Little Changes that Can Take Your Small Business to the Next Level

Data from the U.S. Bureau of Labor Statistics has revealed that “<i>49 percent of establishments survive 5 years or more; 34 percent survive 10 years or</i> …

Small Business

PR isn't rocket science. Just ask Keith Rabois

For someone running a company, dealing with the media is tricky. Keith Rabois, Square’s former COO and newly minted venture capitalist with Khosla …

Pricing Rules You Need to Know | Inc.com

Pricing is notoriously hard. Simply asking your customers what they would pay sounds sensible, but often doesn't work. People frequently don't know what things are worth, and their stated preferences frequently don't match their real-world actions. But simply taking your best guess and slapping a …

Customers

7 Signs You're Not Self-Aware | Inc.com

Being in the advice giving game isn't all it's cracked up to be. It's not like you get to sit on a mountaintop and just rain down pearls of wisdom on your clients. When it comes to executives and business leaders, it's almost never that black and white.<p>Granted, there are times when people are …

Self-help

New Products: 3 Ways to Get Inside Your Customer's Head | Inc.com

Video Transcript<p><b>00:11 Amy Chowdhry:</b> Whenever a company is looking to launch a new product, it is critical to do what I call "getting in the mind of your customer". We've seen over the years that far too often, a company will launch a new product, and say, "Well, now, let's research it and see what …

Customers