William Palacio

258 Flips | 5 Magazines | 5 Likes | 74 Following | 79 Followers | @williampalacio7 | Keep up with William Palacio on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “William Palacio”

6 Reasons Why Marketers Should Bet on Podcasting

There are so many blogs and so little time to read them. Podcasting is a great way to share marketing information with people on the go. Why should …

How to get a free MBA

Laurie Pickard’s gamble to earn an MBA entirely out of MOOCs is paying off — and not just because she saved six figures by forgoing a traditional …

Business And Marketing Software Trends To Watch Out For In 2015

Software and tech predictions have been the talk of IT town for a good bit of time, particularly when 2014 came to a close. Despite the fact that predictions are just that – predictions – and may either come to fruition or not, they point businesses in the right direction in terms of the trends to …

Mobile Devices

8 People You Should Hire to Grow Your Startup Fast

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Every entrepreneur wants to reach the point where a business is ready to scale and grow as quickly as it can. Growth hacking is a great way to do this, but you need to have the right people on the bus to put these principles into action. …

There's A Hidden Dark Side To Being An Entrepreneur - It Wreaks Havoc On Your Mental Health

The life of an entrepreneur sounds glamorous when you’re on the outside looking in. Setting your own schedule, creating your own rules, and building the type of company you want to work for can be incredibly alluring.<p>In fact, successful entrepreneurs tend to be idolized by the masses as they appear …

Mental Health

Mark Cuban: 19 Inspiring Power Quotes for Success | Inc.com

While many people know Mark Cuban from his role as a "shark" investor on the popular TV show <i>Shark Tank</i>, Mark is a fabulously successful entrepreneur and investor who owns the Dallas Mavericks professional basketball team, Landmark Theatres, and Magnolia Pictures.<p>Consider these powerful words that …

Entrepreneurship

10 Trends Shaping the Future of Branded Content

As we wind down the first quarter of 2015, the discussion around content marketing only continues to grow in volume. And it's moving in so many …

4 Strategies for Marketing Taboo Products

Did you see that viral tweet about the great deal on an STD test? Chances are pretty high that after reading my last sentence your first thought is …

6 Persona-Driven Steps To An Effective Content Marketing Strategy

You’ve spent days, weeks, months building your content marketing strategy, you’ve kicked off your content campaign, predicted a wave of interest, …

Marketing

Success Secrets of the Online Marketing Superstars

Buy From<p>Pages: 324 Format: Paperback ISBN: 9781599185583<p>$21.95<p>Additional Links:<p>Follow These Online Pros to Profits<p>Online entrepreneur Mitch Meyerson spotlights the advancing landscape of online marketing and introduces you to 23 innovators who have redefined it. Handpicked to cover the most …

12 Signs You Have an Entrepreneurial Mindset

This story appears in the March 2015 issue of <i>Startups</i>. Subscribe »<p>If you were pressed to describe the stereotypical entrepreneur, which words would you use? <i>Passionate? Dedicated? Optimistic?</i> Sure, those apply. But <i>insecure</i> and <i>troublemaker</i> are more accurate, according to ’treps who know a success …

5 Management Rules I Swear By (Data Isn't Emotional, But People Are)

<b>“You can’t manage what you can’t measure.”</b> <i><br>—attributed to W. Edwards Deming (disputed)</i><p>In business, <i>data</i> is king. But what should we measure? And how?<p>Human emotion inevitably factors into the ‘what’ and the ‘how’ decisions. The use of data can evoke deep passions and trigger strong disagreements.<p>Data …

Leadership

10 Mindsets That Will Radically Improve Your Performance

Success is something all career-driven individuals desire yet it eludes many people — at least at the levels desired. Why are some businesspeople …

How to Get Your First $1 Million in Sales

This story originally appeared on KISSmetrics<p>Tyler Bosmeny is the co-founder and CEO of Clever, which is a fast growing company in the education space. He recently gave a talk at Sam Altman’s How to Start a Startup class at Stanford University describing how startups can get their first $1 million …

5 Traps to Avoid When You’re Raising Money | Inc.com

To bring a great idea to market, you need a combination of many things. It takes a great team, the right market, a unique idea or approach, and ultimately, capital.<p>For many people the hardest part of the journey is raising funding. Getting investors to buy your vision and belief isn't easy. Many …

3 Financial Moves to Make Before Starting a Business | Inc.com

A lot can go wrong when you start a new venture so you want as many things queued up for success as possible. This is particularly true regarding your financial situation, whether you will be bootstrapping or looking for funding. As CEO of Credible, a marketplace for student loan refinancing which …

Accelerate Your Business With A Budget For Proof-Of-Concept Marketing

<i>George Deeb is the Managing Partner at Chicago-based Red Rocket Ventures, a growth consulting, advisory and executive staffing firm based in Chicago.</i><p>It is a sad, but familiar, story in startup land. An entrepreneur raises a limited amount of funds, plows it entirely into building out their product, …

Scientist turned entrepreneur shares his three secrets to success

Back in the mid-nineties, when biologist Edward Quilty realized how technology was disrupting the water monitoring market, he headed back to school for a PhD in hydro-informatics at the University of British Columbia.<p>Instead of collecting samples in bottles for analysis in a laboratory, aquatic …

10 things in tech you need to know today

<b>1. It's the Apple Watch event today.</b><p><b>2. A bunch of details about the Apple Watch may have leaked online.</b> It could be able to handle five hours of heavy app usage.<p><b>3. Snapchat CEO Evan Spiegel met with Saudi Arabia's Prince Alwaleed bin Talal about potential investment.</b> The company's new funding round …

The Secret To Getting Investors To Back Your Vision, Even If You're An Unknown Startup Founder

<i>By Nathalie Lussier</i><p>There’s no better time to be an entrepreneur than right now. Not only is there a low barrier to entry for the business world, startups now have access to what is estimated as a trillion dollar pool of capital. But apart from crowdfunding portals that make money more accessible, …

A new breed of startups is helping hackers make millions — legally

The bug bounty business is booming<p>Shashank Kumar was in seventh grade when he was introduced to computer hacking. At first he had fun breaking in and defacing web sites, something he says he now regrets, but then he learned that he can get paid for reporting the weaknesses he was exploiting. Under …

The Secrets Of How To Jump Jobs And Boost Your 401(k)

<i>Too often, when people switch jobs, they don’t also think about the transition to the new employer’s retirement plan. There’s a smart way to make this financially vital move. Megan Olson, an associate consultant with AdviceIQ network member Wipfli Hewins Investment Advisors, LLC, in Minneapolis,</i> …

2015 Small Business Social Media Trends [Research]

How The Inc 500 Use Social Media In 2015<p><b>93% of the Inc 500 use at least one social media platform or tool</b> based on research by University of …

Marketing

7 Metrics All Entrepreneurs Must Track | Inc.com

When you're running a startup, there's a seemingly-endless list of things you've got to keep track of. But while metrics are important to all founders, the challenge becomes separating out the numbers that are truly important from the other 100 things you could track.<p>Here are seven metrics that …

Product Management

Dreaming of an Apple Car and the inevitable future of 'driving'

Apple changed the way we listen to music and use phones -- so do you really think all of the reports of a so-called Apple Car are really just about it building a car? Even creating an electric vehicle of its own to compete with Tesla doesn't seem bold enough. It is, after all, a company that …

Mobile Devices

Small Business Boot Camp: How to Identify Your Target Market and Create Customer Personas

<i>This is the eighth installment of the #SellMore Small Business Boot Camp series, in which we have already discussed how to find a product niche, how</i> …

Small Business

16 Entrepreneurial Books Successful CEOs Swear By

Browse through the business section at your local bookstore or favorite e-commerce site, and you’re sure to become inundated with a variety of …

Insurers worry self-driving cars could put a dent in their business

A world of robot cars may still be a long way off but that hasn’t stopped some big insurance companies from worrying about them. And not for the reasons you might think.<p>That three insurance companies and an auto parts manufacturer mentioned driverless cars in their annual reports to the Securities …

Insurance Industry