wilbert pena

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12 documentaries on Netflix that will make you smarter about business

The online movie and TV service has a vast cache of business and tech documentaries that anyone with a subscription can watch instantly. The topics range from profiles of great tech innovators like Steve Jobs to deep dives into industrial design.<p>Each of these 12 documentaries offers an entertaining …

Shake Shack

How to Make Your Brand Irresistible to Millennials

Millennials are one of the hottest topic in marketing. Here's how to really appeal to them.<p>When it comes to understanding younger consumers, there aren't many experts better than Matt Britton. He's the founder and CEO of MRY, the agency devoted to building youth-focused creative marketing solutions …

Public Relations

Blogging as a Business Survival Guide

Blogging is hard. Damn hard.<p>And, not to be the bearer of bad news, but blogging as a business is even worse. In fact, even seven years ago, …

20 Smart Apps For Enterpreneurs To Use

Running a successful business is hard, especially if you don’t have the right tools at hand. Razor sharp time management skills and keeping your …

Eric Ries

10 Uncommon Habits of Extraordinarily Productive People

Do what everyone else does and you get the results they get. Here are ways to be different -- and achieve differently.<p>Whatever your definition of success (each person's definition of "success" is and should be different), one thing is true for everyone: Success means getting things done.<p>Highly …

Time Management

10 Amazing Places You Should Go While The Dollar Is Strong

Having to change dollars into foreign currencies may well be the most tedious part of international travel, but it also that means that budget-­wary travelers can save a lot just by keeping an eye on how the American dollar fares against other currencies.<p>To make that process easier, Hopper's …

Four ways to better market your brand to millennial customers

With the millennial generation representing 25 per cent of the population and more than $200-billion in annual buying power in the U.S. alone, companies from every industry are vying for this generation's attention. But with so many brands trying to break through and with millennials' inboxes and …

Is the Placebo Effect in Your DNA?

Some people feel better after dummy treatments, while others feel no difference unless the drugs are real. A new paper argues that the difference may come down to genetics.<p>The first real, physical proof of the placebo effect came in 1978. Running a study on patients who had recently had their …

Placebos

Evidence of liquid water found on Mars

<b>Nasa's Curiosity rover has found that water can exist as a liquid near the Martian surface.</b><p>Mars should be too cold to support liquid water at the surface, but salts in the soil lower its freezing point - allowing briny films to form.<p>The results lend credence to a theory that dark streaks seen on …

The Costs of Starting a Fashion Brand: Marketing

There are many costs involved in starting a fashion brand, whether it’s monetary or the sacrifices<p>There are many costs involved in starting a fashion brand, whether it’s monetary or the sacrifices you have to make, there are big risks to give up everything and venture on your own. In the first two …

Marketing

The Dark Side Of Entrepreneurship And How To Break Through

Thinking of starting your own business? Join the other 40 percent of people looking to do the same.<p>It seems the workforce has presented us with more tools and freedom to venture out on our own now than ever before. Almost any one has access to creating their own website, selling their goods in an …

Entrepreneurship

Five things Alice in Wonderland reveals about the brain

Lewis Carroll’s popular tales contain some hidden truths about the human brain that are still inspiring neuroscientists to this day. David Robson takes a leap down the rabbit hole.<p>Lewis Carroll was remarkably modest about his masterpiece. “The heroine spends an hour underground, and meets various …

Literature

Bang & Olufsen's latest wireless speaker is a gorgeous lunchbox

Bang & Olufsen's Beolit 12 AirPlay speaker impressed us a few years back by packing great sound into an attractive package. The only issue was that, at $799, it was more expensive than most could justify. Now, the company has just released the Beolit 15, an updated Bluetooth speaker that's just as …