wendybroersen

122 Flips | 3 Magazines | 6 Following | 32 Followers | @wendybroersen | Keep up with wendybroersen on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “wendybroersen”

3 Time Management Tips That Will Improve Your Health and Productivity

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Time management can be difficult. What is urgent in your life and what is important to your life are often very different things.<p>This is especially true with your health, where the important issues almost never seem urgent even though …

Time Management

Put Yourself on the Road to Success With These 5 Principles

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Depending on whom you ask, success means different things. If you were to ask me, I'd say it means having a career that revolves around my real life. If you were to ask my cat, she'd say it involves finding a way to catch, immobilize and …

Motivation

Trash to Treasure: Hidden Business Opportunities

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Where some see the misshapen, the blemished or the unfinished, savvy entrepreneurs sense opportunity. It isn't easy, but some have created successful brands by repurposing imperfect products or services. Some have even carved out a …

Selling

How to Steal Your Competitor's Social Media Followers

This story originally appeared on KISSmetrics<p>Social media is used to build brand ambassadors, drive traffic, and convert sales. While building a social media following can be very difficult, one way to speed up the process is to tap into a fan base that is already established - that of your …

Social Media

4 Tips for Being a Balanced Entrepreneur -- At Work and at Home

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>One of the differences between being an entrepreneur and a venture capitalist is that I meet with many more business owners now than I did then. As such, it has become more apparent that many of my struggles as an entrepreneur are …

Entrepreneurship

Work Hard and Dream Big: 5 Inspiring Entrepreneurs You Should Follow on Twitter

What if you could tap into the minds of today's top business brainiacs, to find out what they're thinking about right now? Why are they so successful? What are they doing that maybe you should do, too?<p>You can, of course, on Twitter. Think of the social platform as your perpetual spoonful of wisdom …

Entrepreneurship

7 Mistakes That Could Turn Your Corporate Video Into a Corporate Disaster

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>It's every marketer's dream: produce a company video that goes viral or gets nominated for an Emmy Award. That's easier said than done. Often when trying to make a video a huge success, companies forget the end game is the customer, not …

Public Speaking

Dressed for Success: How 3 Fashion Startups Are Revamping the Industry

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>With the fashion industry seeing its fair share of disruption, entrepreneurs are heading to co-working space Projective Space to get in on the action.<p>Nestled on top of the famed Zarin Fabrics -- the go-to shop for <i>Sex and the City,</i> <i>Cashmere</i> …

Startups

Survey: Email Is 40 Times More Effective Than Facebook and Twitter

This story originally appeared on PR Daily<p>What? You've opened up that thing called "Outlook Express," and you're writing an email?<p>Surely you know that this form of marketing and communications is as pass? as floppy disks and cell phones the size of Shaquille O'Neal's shoe.<p>Or is it? Now comes a …

Social Media

Is Your SEO Strategy Ready for Google's New Algorithm?

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Last fall, Google rolled out one of its largest changes of the past decade - an entirely new search algorithm, nicknamed "Hummingbird." In contrast to the past updates, Panda and Penguin, which modified existing search algorithms and …

SEO

What Needs to Happen for More Women, Minorities to Get Into Computer Science

A PayScale report ranked computer science careers among some of the most in-demand and lucrative professions in the United States. But recent figures on high-school students who took the College Board's Advanced Placement Computer Science exam last year paint a picture of a field that is failing to …

High School

5 Steps to Building a Business Around Your Passion

This story originally appeared on Lewis Howes<p>Fear is a funny four letter word.<p>It is designed to protect us from real danger in our lives (<i>like a bear chasing us</i>) but at the same time paralyzes us from achieving our dreams.<p>I believe passion is the sword of love that pierces through the wall of fears …

Entrepreneurship

The Positive Power of Saying 'No'

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Why is saying no so hard? In my personal and professional relationships, I have a difficult time turning people down, even when there are good reasons I should. I'm not completely sure why so many of us feel this way, but I think it has …

Relationships

10 Tips to Turn Your Startup Dream Into a Reality

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Every entrepreneurial venture starts with a good idea, evolves to a bunch of amazing ideas, and with any luck, ends up as a successful business.<p>But how do you move from that first idea to your final success? In our book, <i>Small Business,</i> …

Entrepreneurship

5 SEO Trends Every Entrepreneur Needs to Know for 2014

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>"Is SEO dead?" It's a common question within the online marketing world today.<p>If you're an entrepreneur relying on a strong online presence to connect with customers, you're right to pay attention. It's undeniable that the SEO landscape …

Marketing

The 5 Key Elements of a Great Direct Mail Sales Piece

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>In his book</i> The Direct Mail Solution<i>, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work!</i> <i>In this edited excerpt, the author outlines why you should write</i> …

Using a Purposeful Meal as a Networking Opportunity

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>So, what exactly is a purposeful meal meeting? First, I'll clarify what it is <i>not</i>. It's <i>not</i> a way to escape work. It's <i>not</i> a time to have three martinis. It's <i>not</i> a romantic date. And it's <i>not</i> about critiquing new restaurants or reviewing fine …

Networking

5 Ways to Market Your Startup on a Dime

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><b>Q. I'm set to launch my first social network startup at the end of February. However, to gain some initial interest, I need to market the site in an inexpensive way. What are some different, low cost ways I can do so?</b> <i><br>-Matt Querzoli</i> …

Marketing

5 Tips for Launching a Side Business

This story originally appeared on FOX BUSINESS<p>While some entrepreneurs quit their day jobs to follow their dreams, <i>U.S. News & World</i> Report senior money editor Kimberly Palmer started a side business because she was worried about the stability of her dream job.<p>"I felt a lot of financial stress …

Small Business

'Polished, Poised, Prepared': Confidence Tips from Women Entrepreneurs

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When you are a business owner, it doesn't matter how much funding you have, where your college degrees are from or whom you network with if you are not confident about your ideas.<p>At the end of the day, if you don't have faith in yourself …

Entrepreneurship

The 3 Things You Need to Consider Before Meeting a Mentor

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>As the new year is in full swing, many entrepreneurs have big plans for 2014 -- hoping to eclipse goals from last year. One way to make sure you are on the right track is to meet with a mentor. But for these meetings to be a success be …

Entrepreneurship

How Understanding Your Customers Can Help You Create Copy That Sells

This story originally appeared on KISSmetrics<p>No matter how good your product is, if you can't convey its value to potential customers, they'll never experience what you've created.<p>That's why sales pages are so important. With the right copy, you can give visitors a clear understanding of what …

Weight Watchers

5 Tricks to Remembering Anybody's Name

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>What's in a name? A lot, it turns out -- particularly when it comes to garnering new business contacts. When you remember somebody's name -- even after meeting them just briefly -- it sends the message that the interaction was important …

Body Language

Work From Home Like a Boss: Top Tech for Your Home Office

Working from home -- and making a decent living doing it -- demands discipline, focus and follow-through. Decking your workspace out with some of the latest, greatest office tech doesn't hurt either. Having the right gear just might boost your productivity, that is if you don't let it drive you to …

Homework

Turning Content from 'Meh' to Wow With Storytelling

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>If you have had your ear to the ground in the world of startups, you have probably heard the phrase "content is king." Indeed, many industry pros are pointing to content entering a golden age and companies are taking notice. Yahoo is …

Marketing

8 Ways the 'Internet of Things' Will Impact Your Everyday Life

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Bigger than the Industrial Revolution.<p>This is how some analysts talk about the budding "Internet of Things" and the innovation that will come as a result. We will start to see a plethora of "dumb" objects become connected, sending signals …

Internet of Things

Why You Should Commit to Small Daily Improvements and Other Must-Read Business Tips

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>A roundup of the best tips of the week from Entrepreneur.com.</i><p>Big goals don't provide immediate gratification. To reach them, you have to commit to small improvements in your daily habits, says Jeff Olson, founder and chief executive of …

Skin Care

14 Apps Every Entrepreneur Needs in 2014

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Entrepreneurs are known to be the masters of efficiency, right? The secret? We don't do it alone. Besides having an amazing team to support our endeavor, we also utilize cutting edge apps to keep us on our A-game. (When you're heads down …

Apps

Setting Boundaries To Be a Better Leader

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>It takes less than two seconds to send a tweet and just a few quick minutes to send an email. Our digital world has not only caused our output at work to increase and become easier, with so many mobile-device options, but it’s also caused …

Social Media

5 Rookie Networking Fails and How to Avoid Them

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>When you have the opportunity to network, do you handle it well, or is it a big, fat fail?<p>While online networking has dominated in many ways over the past 10-plus years, in-person networking -- conferences, conventions, workshops, trade …

Networking