Social Selling

By Vernon Niven | Tips, tricks and knowledge for the modern sales professional.

Lights, Camera, Buy! Is Shoppable Video A Blockbuster Or A Bust?

It’s the longstanding dream of every marketing executive: Imagine that consumers could just click on what you’re selling in a video ad and buy it</i> …

Properly Trained Sales Teams Experience A 4X ROI [Infographic]

Successful training should keep your sales team engaged and ensure they are constantly staying on top of it or else it’ll inevitably fail.

How Twitter Helped Me Network More Than LinkedIn Ever Did

Sure, 140 characters might not seem like much. But, used effectively, they can definitely pack a punch.<p>When you think about using social media to expand your network and improve your career, one particular platform likely springs to mind: LinkedIn.<p>Don't get me wrong -- I'm a big fan of LinkedIn and …

LinkedIn

Report: Twitter has stopped caring about 'Buy' buttons, just like the rest of us

Remember Twitter’s ‘Buy’ buttons? Turns out, they may be just a memory, according to a new report from BuzzFeed.<p>Twitter is said to have moved most of the staff working on Buy to either its customer service or dynamic ads teams. Many others have left the company.<p>A source on Twitter’s commerce team …

Twitter

Majority of US Adults Get News From Social Media

Sixty-two percent of US adults now get news from social media sources, according to a Pew Research study published today. Reddit has the largest number of users who say they get their news on the site at 70 percent, followed by Facebook users at 66 percent and Twitter at 59 percent.<p>The numbers drop …

Social Media

The sales secrets of high-growth companies

The authors of <i>Sales Growth</i> reveal five actions that distinguish sales organizations at fast-growing companies.<p><b>What distinguishes</b> sales organizations …

Salesforce

5 Ways Sales Can Leverage Content Marketing to Close Deals

You put a lot of time into showing the amount of visits and leads that your content produces, but the content marketing team is still relegated to …

Selling

Ex-­Googlers raise $2.5 million for Pattern, a friendly “workspace” for salespeople

Pattern, a year-old, Redwood City, Ca.- based startup, wants to become a kind of external brain that lightens the load of managing customer relationships for salespeople. Felicis Ventures, SoftTech VC, and First Round Capital have just furnished the company with $2.5 million in seed funding toward …

Google

Twitter Is Letting More Fit Into 140 Characters

Twitter wants more to fit into a tweet.<br>The San Francisco, Calif.-based company announced on Tuesday it is reducing what counts toward its trademark 140-character tweet limit. Over the coming months, the “@username” in a tweeted reply won’t count toward the limit. Media attachments such as photos, …

Microblogging

How and Why B2B Selling Is Becoming More Predictive Than Ever Before

The world of B2B selling is changing all the time. There are new developments altering the landscape, and you have to keep up with them if you want to succeed.<p>The world of B2B selling is changing all the time. There are new developments altering the landscape, and you have to keep up with them if …

Selling

The 8 Types of Salespeople

Harvard Business Review

Influence is the New Online Currency and Technology is Key

If you’re not focussed on building influence online, you’re missing out on a lot of revenue.This article is going to convince you about the …

Marketing Automation

Zendesk is looking for a great Strategic Account Executive - Enterprise Sales EMEA.

Description<p>Zendesk is looking for a Strategic Account Executive in the UK (Being in London frequently is required) who is responsible for growing our …

Bachelor's Degree

The Only Question You Need for An Accurate Forecast

There is only one way to ensure that you have an accurate sales forecast. You don’t need software, and you don’t need dozens and dozens of questions. …

CRM

Great Salespeople Are Born, but Great Sales Forces Are Made

In sales, where charisma and extroversion can be advantages, some people attribute success more to inborn personality traits than to skills that can be coached or taught. Yet the fact that companies in the U.S. alone spend more than $20 billion annually (by conservative estimates) to train …

Salesforce

The LinkedIn Data Breach - What Should You Do?

The account information of 117 million LinkedIn users has surfaced on the online black market, with the hacker responsible seeking 5 bitcoins ($2,200 …

LinkedIn

Why You Should Add A Value Calculator to Your Marketing Automation Workflow

Marketing automation can be a powerful tool. Adding value selling tools to the mix will only increase the amount of powerful data at your fingertips.

Calculators

The Difference Between Annoying Salespeople And Highly Effective Ones

Why the most obnoxious salespeople are actually doing the wrong things, and what the best one do instead<p>Have you ever gotten a dozen emails and phone calls from an obnoxious and aggressive salesperson who just won't quit?<p>Isn't that annoying?<p>Why do salespeople do this? Are they crazy enough to think …

10 Ways to Close More Deals in Half the Time

If you're not doing these 10 things, you're losing money<p>Time is money, and never is that more true than it is in sales.<p>Closing deals comes at a cost to the salesperson: the opportunity cost of closing more deals in the same amount of time.<p>As a salesperson, every call you have should be calculated, …

Good News

Your executive kit for Social Selling success in 2016.

Sales for Life Copyright © 2016<p><b>YOUR EXECUTIVE KIT <br>FOR SOCIAL SELLING SUCCESS IN 2016</b><p>Download your kit now!<p>50+ Free LinkedIn Background …

Twitter to Stop Counting Photos and Links in 140-Character Limit

Twitter Inc. will soon stop counting photos and links in their 140-character limit for tweets, according to a person familiar with the matter.<p>The …

Twitter

How To: Interview your client and propose a value based price

When you’re starting to explore value based pricing, one struggle is getting the client to talk to you about their business: What are their goals and …

Investing

The 17 Worst Social Media Tips I Ever Got

A couple of years ago, I was a total social media fool. I mean, I registered on Facebook because my brother Jonathan and I founded an online based …

Social Media

Using A Personal Brand To Sell

For me, building my personal brand is integral to everything I do. My brand is how I get traction for the tools I build and the projects I’m invested in.<p>My personal brand is how I sell.<p>As part of my efforts to build this brand, I’m always open to the opportunity to contribute to other sites. One …

Marketing

Why Clients Are Not the Referral Source to Count On

Professional services firms depend on referrals for continued growth. And many firms stridently cling to the belief that clients—both current and …

How To Make Yourself Visible To Customers

It is in your best interest to be a visible brand. Consumers should be able to easily find you – if they stumble upon your business time after time, …

Viral Marketing

5 Reasons Why Marketing Plays A Critical Role In Enabling Sales

Great sales enablement teams are also working hand-in-hand with, or are part of the marketing operations team. Here's how marketing fits in the …

7 Sales Tips That Have Nothing to Do With Selling

You'll be surprised how far these counter-intuitive power moves can take you<p>A salesperson's job is no walk in the park - you hit roadblocks day in and day out. When deals are in limbo and prospects are missing in action, how can you get yourself unstuck? Here are 7 things you can do right now to …

What Buyers Want: The Buyer’s Selection Process

Wouldn’t you have a considerable competitive advantage if you knew, upfront, which criteria prospective clients were using to evaluate you? We think …

Mergers & Acquisitions