Vernon NivenUK privacy watchdog warns adtech the end of tracking is nighverified_publisherTechCrunch - Natasha LomasIt’s been well over two years since the UK’s data protection watchdog warned the behavioural advertising industry it’s wildly out of control. The ICO hasn’t done anything to stop the systematic unlawfulness of the tracking and targeting industry abusing Internet users’ personal data to try to …
Vernon NivenWhat Direct-to-Consumer Retail Companies Can Do to Succeed in 2022verified_publisherInc Magazine - Tara NolanThe DTC market is less of a wild west than it was even five years ago, but megatrends like supply chain shortages and the emergence of digital channels shift more swiftly than ever. Early direct-to-consumer (DTC) companies including Warby Parker, Casper and The Dollar Shave Club did more than create …
Vernon NivenOnline advertising is more expensive since Apple changed its privacy policiesverified_publisherMarketplace - Matt LevinFacebook reported its earnings Monday, missing its third-quarter revenue expectations. The parent company of Facebook’s younger social media cousin, …
Vernon NivenPayPal is Reportedly Trying to Buy Pinterest for a Whopping $45 Billionpetapixel.com - David CrewePaypal has reportedly offered to buy the digital pinboard site Pinterest for $45 billion, which could bring more tie-ins to financial technology and …
Vernon NivenAmazon is now a bigger shipper in the U.S. than FedExverified_publisherAxios - Erica PandeyAmazon is not primarily known as a logistics company, but in 2020 the company shipped more parcels than FedEx. Why it matters: Logistics is a $1.5 …
Vernon NivenSupply-chain woes pull Christmas ads forwardverified_publisherBusiness Insider - Lara O'ReillyHi, welcome back to Insider Advertising. I'm Lara O'Reilly, Insider's media and advertising editor. Before we begin, some news: This is the last edition before our newsletter goes on hiatus. Thank you so much for reading. While we're on our brief pause, you can keep up with me on Twitter @larakiara …