Vernon NivenTechnology What digital success looks like without all those Instagram likesFast Company - Lydia DishmanAli Grant, the founder of digital communications agency Be Social, says we need to redefine how influencer marketing measures success. The announcement of Instagram removing visible likes was twofold.
Vernon NivenMarketing Influencer Marketing: the $68M secret you don’t knowgodaddy.com - William Harris Pura Vida Bracelets reported $68.3 Million in revenue for 2018 leading to an incredible acquisition by Vera Bradley — and they credit a lot of that …
Vernon NivenAdvertising Industry Everything you need to know about Firework, the TikTok competitor Google wants to buyDigiday - Deanna Ting On Friday, The Wall Street Journal reported Google was mulling the acquisition of social media app Firework, a move seen as countering the rise of …
Vernon NivenInstagram Instagram cuts the Following tab so we can like and comment in peaceTNW - Rachel KaserInstagram’s killing the “Following” tab in its app, meaning you’ll no longer be able to track the every online move of the people you follow. It’s almost as though Instagram recognized the feature was
Vernon NivenSmall Business How to Set Up and Use Your Small Business Instagram Profile [Infographic]marketingprofs.com - Vahe Habeshian Today, a social media strategy is crucial for most businesses—especially since there are nearly 3 billion social media users around the world. For …
Vernon NivenIcon version of the Flipboard logoInfographics 14 Visual Content Marketing Statistics to Know for 2019 — Cool Infographicscoolinfographics.com - Randy Krum It’s good survey data, but take it with a grain of salt. Venngage is a visual design tool, sharing data about visual content marketing. The …
Vernon NivenInstagram Instagram Adds New 'Restrict' Option to Limit the Exposure of Trolls and Cyberbullies | Social Media Todaysocialmediatoday.com - Andrew Hutchinson As noted recently by Instagram chief Adam Mosseri, a key aim for Intagram is to create a platform where all users feel safe to express whatever they …
Vernon NivenLinkedInLinkedIn Just Suggested Members Try a Surprising New Strategy. (It Sounds Like the Opposite of What LinkedIn Has Always ItsInc Magazine - Bill Murphy Jr.There's a running joke that you can take any cartoon in the New Yorker magazine and replace it with a single common phrase, and it will still be funny: "Hi, I'd like to add you to my professional network
Vernon NivenYouTube YouTube Adds New Comment Filters in YouTube Studio | Social Media Todaysocialmediatoday.com - Andrew Hutchinson YouTube has announced a new set of comment filters within YouTube Studio, which will make it easier for creators and brands to identify key video …
Vernon NivenFashion Why Sustainability Is Becoming As Important As Influencers In FashionForbes - Alessandro BogliariDid you know that the hashtag “#sustainablefashion” has grown five times in the last three years? The fashion industry is the second most polluting in the world, and sustainability has become a new movement
Vernon NivenInstagram Instagram Begins Testing a Feature Enabling Brands to Drop It Like It’s HotAdweek - David Cohen Instagram began a test Monday of enabling brands and creators to remind their followers about upcoming product launches and make it easier for people …
Vernon NivenInstagram Get More Traffic From Instagram With This Easy Content Plancontentmarketinginstitute.com - Susan Moeller How do you get traffic from Instagram, which seems designed to keep users inside the platform forever? Follow the VALUE framework. And do it with …
Vernon NivenIcon version of the Flipboard logoMarketing Defining Unethical Marketing [CHART] - e-Strategy Trendse-strategyblog.com - David Erickson The post Defining Unethical Marketing [CHART] appeared first on e-Strategy Marketing Trends.An overwhelming majority (92%) of marketers consider …
Vernon NivenInnovation The Right Way and the Wrong Way to Ask For Social Media PromotionsInc Magazine - Hillel FuldIf you are asking someone out of the blue to share your post, on any platform, you are doing marketing wrong. Not a day goes by without someone sending me an email or a message telling me how they wrote
Vernon NivenPinterest Study: Pinterest Users Are More Likely to Try New CPG ProductsAdweek - David Cohen Roughly 75% of Pinners say they are “very interested” in new consumer packaged goods products, compared with 55% of people on other digital …
Vernon NivenSocial Media TikTok: What Marketers Need to Knowsocialmediaexaminer.com - by Are you curious about TikTok? Wondering how to use TikTok for your marketing? To explore what marketers need to know about TikTok, I interview Rachel …
Vernon NivenTechnology How human curation came back to clean up AI’s messesFast Company - Jared NewmanAfter years of investment in algorithmic recommendations, major tech companies are rediscovering the human touch. This article is part of Fast Company’s editorial series The New Rules of AI. More than
Vernon Niven Pinterest Adds New Features to Its Group BoardsAdweek - David Cohen Pinterest beefed up its group boards with the addition of reactions, the ability to sort Pins and a new way to communicate with group members …
Vernon NivenInfluencer Marketing Influencer fraud’s $1.3B price tag—and how marketers can respondprdaily.com - Ted Kitterman A new study says companies will waste big bucks on posers with fake followers and over-hyped promises, but industry insiders say it presents an …
Vernon Niven Information gerrymandering in social networks skews collective decision-makingnature.com - Carl T. Bergstrom &Joseph B. Bak-Coleman An analysis shows that information flow between individuals in a social network can be ‘gerrymandered’ to skew perceptions of how others in the …
Vernon Niven Facebook Updates its Community Values to Better Frame its Policy Decisions | Social Media Todaysocialmediatoday.com - Andrew Hutchinson The social media landscape is always changing, which means the social platforms themselves need to continually update their approach, and ensure that …
Vernon Niven Infographic: 5 tips for developing great content with influencersprdaily.com - Ted Kitterman To control your message and design an audience experience that will produce desired results, you have to optimize the content you use for influencer …
Vernon Niven 9 Things You Need To Do To Get Your Blog Ready for Massive Blog Promotionthesocialms.com - Susanna Gebauer Many new bloggers still believe that blogging is all about writing blog posts. And whoever created the „best“ blog posts will get the most …
Vernon NivenP2P Peer-to-Peer Is the Next Wave of Influencer MarketingEntrepreneur - Barrett WissmanMillennials and their Gen Z brethren are interested in authenticity, not salesmanship. After reality television transformed Average Joes into overnight celebrities and social media took over phones, very
Vernon Niven The machine always wins: what drives our addiction to social mediaThe Guardian - Richard SeymourWe are swimming in writing. Our lives have become, in the words of the author and academic Shoshana Zuboff, an “electronic text”. Social media platforms have created a machine for us to write to. The is
Vernon NivenAdobe Premiere Adobe Premiere Pro will use AI to reframe videos for all of your social appsThe Verge - Dami LeeAdobe is hoping to eliminate the tedious, time-consuming process that comes with editing videos for different social platforms with its new AI-powered Auto Reframe feature for Premiere Pro. For example,
Vernon Niven Spotify users can now share music and podcasts to SnapchatTechCrunch - Sarah PerezSpotify users can now share their favorite music and podcasts with friends on Snapchat, the company announced this morning, with added support for sharing a song, playlist, artist profile or podcast either
Vernon Niven Private Instagram posts and stories can be shared publicly using just a web browserThe Verge - Nick StattInstagram has a security flaw in the way it handles posts on accounts that have been set to private, BuzzFeed reported today. The report illustrates how a series of mouse clicks on any web browser can
Vernon Niven Private Instagram Posts Aren’t Exactly Privatebuzzfeednews.com - Ryan Broderick and Ryan Mac and Logan McDonald A shockingly simple work-around allows your followers to share private photos and videos posted to both Facebook and Instagram. Photos and videos …
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