If you run a growing business, you're working really hard. You probably take on a bunch of work yourself so you don't have to spend money on hiring a bunch of people, and that's probably OK. But don't
There is a common myth about entrepreneurs. The myth goes like this: Entrepreneurs are really rich. This is patently false. Entrepreneurs, as a class of people, cannot be described as financially successful.
Boosting online visibility has never been more important. Because of this, the number one job for companies online is building a unique brand and gaining credibility. No longer can companies create brands
I tried to shorten the title of this post, but anything less expansive would be selling short the importance of the message. There's a single rule that apples to everything in business and life, a rule
Consumer behavior has changed dramatically. We now have more interests than ever due to mobile and the social Web, and you can be engaged and exposed to your areas of interest whenever you want, and to
One of the fastest ways to grow sales and improve the profitability of your business is to go after high-end customers. High-end customers can afford to purchase more of your products and services at prices.
In my last column, I detailed the one question that reveals everything a hiring manager needs to know to evaluate a candidate. The idea here is that getting a detailed, thoughtful answer to just this question