Vikas Ralhan

18 Flips | 3 Magazines | 5 Likes | 7 Following | @vikasralhan | Keep up with Vikas Ralhan on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Vikas Ralhan”

How to Build This Iconic Cycling Muscle

There are quads. Then there are cycling quads. And of the four muscles that make up the quadriceps, the one that's come to signify the strongest, hardest-working riders—and the one that routinely turns heads on your rides—is the teardrop-shaped bulge just above the knee called the vastus medialis …

Cycling

8 Things Your Sweat Is Trying to Tell You

No one likes riding in drenched bib shorts or feeling the burn of sweat dripping in their eyes while out on the roads during the summer. But these annoyances have a purpose—sweat is actually the body's (pretty brilliant) built-in cooling system. Your body temperature rises, your nervous system …

Immune System

Don't Be Shy: Ask Consumers to Pay Up

Financial consultant Ramit Sethi delivered a talk on how to ask your first customers to pay you.<p>There's an unexpected barrier that first-time entrepreneurs might be surprised to hit just before releasing their product to the world. That is gaining the self confidence to actually charge what it's …

sethi

Consulting Starbucks: How To Set Your Customer Experience And Corporate Culture Goals

I was talking with an employee of Starbucks here in Seattle and he asked me an intriguing question. (This was off the record, so I won’t use his name.)<p>“In the research and consulting you’ve been doing on company culture and the customer experience, what’s your take:<p><b>Do you think Starbucks takes</b> …

7 Steps To Living Your Dream Life

By Laura Shin In 2008, Betsy and Warren Talbot were happily employed, living in Seattle with a townhouse and car. When health scares among their loved ones made them face their mortality at age 37, they decided to pursue their dream of living out of their backpacks for the rest of their lives.<p>Since …

To Avoid the Customer Recency Trap, Listen to the Data

A lot of stories emerge from customer data. The trick is figuring out which story to listen to.<p>Companies that are planning marketing campaigns typically look at their data on past responses to figure out which customers are most likely to react favorably, and they spend their marketing dollars …

Eleven Things Science Shows Will Make You Happier Every Day

Did you know there are 11 ways we can make ourselves happier, and they are backed up by scientific research?<p>Our team tried out the popular productivity blog Buffer’s list of scientific suggestions this week and we added our own unscientific data to the mix. We spend a significant portion of our …

Customers Remember Experiences, Not Your Brand Logo

Most businesses spend big money testing their brand logo, catchy marketing phrases, and demographics, but spend little time training and validating that their employees can and do deliver memorable experiences to their customers. The result, according to a recent Gallup survey, with 70 percent of …

How GE Uses Data Visualization to Tell Complex Stories

<i>GE, perhaps more than any other major company, is dedicated to the use of data visualization as a key part of its marketing and communications efforts. Stemming from our Insight Center on visualizing data, I spoke with Linda Boff, GE’s executive director of global brand marketing, about the</i> …

Leadership isn’t a job, it’s a state of mind

Have you ever used a word so often that it has lost all meaning? Leadership has turned into one of those words for me. Even asking, "What does leadership mean to you?" sounds like a pompous question thrown into an awkward team-building session.<p>A quick poke around the Internet would lead most to …

The fuel of the future

WHICH source of renewable energy is most important to the European Union? Solar power, perhaps? (Europe has three-quarters of the world’s total …

Princeton University

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FORTUNE — <b>Dear Annie:</b> I’m trying to change careers, hoping to apply my two decades of consumer-product marketing and branding experience to the health care field. I’m at the point where I’d like to set up some one-on-one meetings with networking contacts who are senior managers at health care …

You're Never Too Young To Be A Leader

Most people near the starts of their careers aren't typically thought of as leaders in the workplace. Not only do they inhabit a low spot in the office hierarchy and lack experience and skills, but also many are too timid and insecure to assume a leadership role. But with the right attitude, an …

Facebook's Next Big Step: Its Own Phone

After years of denying it would, Facebook now plans to introduce a smartphone designed for its social network. The Android-based device will be made by HTC, according to the New York Times and it will be unveiled on Thursday.<p>According to the Times:<p>The software is designed so that some of the core …

Foxconn Plant in Peanut Field Shows Labor Eroding China Edge

Standing on a street corner near Foxconn Technology Group’s plant in central China that makes iPhone 5 handsets, employee Wang Ke says he’ll quit if …

How to Figure Out If Entrepreneurship Is for You

Most advice for aspiring business owners on whether they're cut out for entrepreneurship is nonsense, claims one founder, who offers alternative guidance.<p>Just about everyone dreams of being an entrepreneur at some point, and why not? The attractions are obvious – the independence, flexibility, …

Entrepreneurship

What's Better for Business: Logic or Emotion? Answers From Neuroscience

<i>Part 1 of a series on neuroscience and innovation</i><p>Humans are animals. While we like to think we’re captains of our destiny, we’re far more driven by instinct than we know. In many ways, we’re just glorified apes, even in business.<p>For over a century, the overriding philosophy in business has been …

JCPenney Is Raising Prices So That It Can Mark Them Down

CEO Ron Johnson is trying to restore traditional sales at the struggling department store chain. Last year, he vowed to wean customers off coupons, but the strategy failed and traffic plunged, leading to painfully low sales numbers.<p>"Somewhat oddly, this shows that JC Penney's products were priced …