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Google woos retailers with Shopping Insights tool for more detailed product search data

Google woos retailers with Shopping Insights tool for more detailed product search data

VentureBeat - Paul Sawers

Google has launched a new ad product that marries search and mapping data to help brick-and-mortar retailers identify shopping trends. It works by analysing consumers’ habits across devices, cities, and times of year. The Shopping Insights tool lets anyone search for products by keyword, then filter …

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