Entrepreneurs And Marketers, Brands Are More Valuable Than Companies. Here Are Ten Brand Building Strategies.
If you are going to launch or market a company, you may as well try and build such a powerful brand that it creates tremendous brand equity. The difference could be worth billions. For example, global
Virtual Fitness Is Disrupting the Fitness Industry. Here's What It Teaches About Disrupting Any Industry
McDonald's spent $300 million recently on a tech acquisition, Spotify has purchased three podcast companies, and even warehouses are joining in on the fun by adding "tech-like" amenities to stay ahead
Can You Build a Million-Dollar Business Starting With Just $100 on Fiverr? Here's a Plan to Do Just That.
Andrew Medal reveals a Fiverr plan that he says can get your business up and running efficiently -- and cheaply. If you’re building or starting a business, then Fiverr is an excellent resource to get of
If voice search optimization isn't part of your marketing strategy, you're losing a lot of potential customers. SEO has been a thing for, well, decades now. Pretty much everyone knows that if you're starting
Entrepreneurs who overthink their plan just get stuck. Success is not necessarily easy, but it's probably simpler than you believe. They had built a seven-figure business in less than three years. It at
Bill Gates and MIT Have Predicted the World's Next 10 Big Innovations. Here's What They All Have in Common
From robot dexterity to vegan burgers and custom cancer vaccines. Every year, MIT Technology Review combs through recent inventions and picks the 10 new technologies most likely to break through into mainstream
In 2007, Steve Chou and his wife Jennifer were living a pretty normal life — one where they both got up and went to work whether they wanted to or not. Steve was a Director of Engineering and Jennifer
Revenue-based financing is on the rise, at least according to Lighter Capital, a firm that doles out entrepreneur-friendly debt capital. What exactly is RBF you ask? It’s a relatively new form of funding
Golf has Tiger Woods, basketball has Lebron James, and tennis has Roger Federer, but when it comes to the master of LinkedIn, there is not one single superstar that stands out. So instead of choosing one
When it comes to starting your own side hustle, few opportunities are more enticing (and low-cost) than launching your own blog. After all, there are countless stories of bloggers who went from zero to
By Deborah Sweeney You should probably have a good handle on your company’s cash flow, but do you ever wonder how your company compares with other small businesses? Intuit QuickBooks recently released
So, you've managed to attract potential customers to your website. Now, what do you want them to do? Most small business owners today know that they need a website. But what many fail to realize is that