Uygar KILIC

713 Flips | 18 Magazines | 61 Likes | 219 Following | 104 Followers | @ukcw | Creative Director. Digital Marketing Manager. Growth Strategist. @uygar

To Regain Consumers’ Trust, Marketers Need Transparent Data Practices

It’s a good time to be a consumer. New digital business models have flipped the customer-brand relationship on its head. No longer do consumers need to do their own background research on a product or company to find what they are looking for. Instead, brands come to us. There are more options and …

3 Ways to Immediately Get More ROI From Your Instagram Marketing

Don't just put up a post or an ad and call it a day.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>While popularity for social media platforms like Facebook, Twitter and Snapchat has begun to wane, more and more brands have begun shifting ad spend to Instagram.<p>Whether it be for …

Marketing

I Tried Jeff Bezos's PowerPoint Replacement at My Company--and It Actually Worked

Getting your team literally on the same page increases meeting productivity, keeps everyone engaged and allows for meaningful dialogue.<p>A few months back, a friend whose new boss used to work for Jeff Bezos at Amazon told me that the company actually banned PowerPoint presentations in favor of memos.<p>…

Robin Williams Did This 1 Thing to Unlock His Creativity--and It's Exactly What Neuroscience Recommends

Unlocking creativity ain't easy--but some brilliant scientific and comedic minds have figured it out.<p>We all have self-defeating habits and do plenty to sabotage our own success. Unfortunately, it's no different when it comes to creativity.<p>Neuroscience research indicates that those who struggle with …

How to Create a Great Logo for Your Small Business

The first step to an awesome logo is an idea.<p>This story originally appeared on Bizness Apps<p>If you’re reading this, you probably plan to start a small business or a side hustle very soon. And you probably have a couple of questions running through your mind like: “Do I really need that logo?” or …

Graphic Design

The 7 Legal Rules Your Emails Must Follow

When sending marketing emails, make sure you adhere to these seven guidelines so you don't end up on the wrong side of the law.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>The following excerpt is from</i> <i>Susan Gunelius</i><i>’ book</i> Ultimate Guide to Email Marketing for Business. <i>Buy it now …

This 21-Year-Old's $10 Million Business Is Just Nuts (Literally)

Daniel Katz started his first business at the age of 12. Nine years later, he's on his way to building an empire.<p>Daniel Katz isn't good at sitting still. He gets up each day at 2:30 a.m. to do what he calls an hour-long "heavy workout," which, depending on the day, consists of lifting weights, …

What to Post on Each Social Media Platform: The Complete Guide to Optimizing Your Social Content

Not all content needs to be shared everywhere. And not all content is suitable for every social media platforms.<p>It’s all right to post entirely …

Social Media

5 Winning Social Media Strategies From a Master Marketer

Real content from real people develops real relationships.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Most people who have their businesses on social media are looking hard for answers to solutions for more traffic, engagement and conversions to build their brand. While great …

Marketing

Daily Design Inspiration

Part of the Daily Design Inspiration series that started it all on Abduzeedo. This is where you'll find the most interesting things/finds/work …

Happy 20th Anniversary, HTC: a brief look at the company’s innovation

The Taiwanese electronics company is celebrating its 20th birthday this week and has released a video, showcasing 20 years of its brilliance.<p>HTC just released the all-new U11, bringing the highest DxOMark rated camera and a unique squeezable shortcut feature. In fact, HTC hasn’t always been that …

Connect the Dots to Find That Next Creative Breakthrough

Sometimes we all need a little help finding the path toward that great idea. New tools now let your most creative colleagues map minds together.<p>We've all been there. We have an idea in our head, but what comes out looks nothing like it. Figuring out what is causing that difference to occur takes …

Leo Burnett Office

Universally considered as one of the pillars of the modern Ad agency, Leo Burnett embodies a rich lineage of contemporary creative thinking infused with age-old heritage and values. Situated in a free plan space on the 2nd floor of a recently restored conservation building, the journey forms a …

5 things I learned at Design Leadership Camp

Student and teacher<br>A few weeks ago, in the middle of the scenic Colorado desert in the tiny town of Gateway, I was privileged to be in the company of …

Design

'It Will Never Work,' They Said -- But It Did

Naysayers shouldn't stop you from forging ahead, especially if you have the the willpower as well as the research to prove them wrong.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>Editor’s Note: In the new podcast</i> Masters of Scale<i>, LinkedIn co-founder and Greylock partner Reid</i> …

Entrepreneurship

The 10 things in advertising you need to know today

Good morning. Here's everything you need to know from the world of advertising today.<p><b>1. YouTube is looking more TV-like by the day with original shows from Elle DeGeneres and Katy Perry.</b> The new programming will be available on YouTube's normal, ad-supported service and might help YouTube ditch its …

United and Pepsi Affairs Force Brands to Respect Social Media

When Jason Marker, the new chief executive of the company that owns Carl’s Jr. and Hardee’s, met with several of his marketing executives this week, one of his first requests was for screens to be installed in the company’s headquarters to display real-time social media conversations about its …

3 Companies Bringing Content Marketing Back to Life

Companies just need to take advantage of trends in content marketing and determine how to make content work for them -- and their audiences -- again.<p>Take a minute to think about marketing in 2014 and how a basic 500-word article could probably drive results for your company: site traffic, …

How to Write the Perfect Business Blog Post

Business blogging is one of the basic tenets of inbound marketing, and one of the best ways for businesses to gain greater online visibility.<p>This story originally appeared on PR Newswire's Small Business PR Toolkit<p>Business blogging is one of the basic tenets of inbound marketing, and one of the …

Marketing

5 Small Business Marketing Schemes That Will Waste Your Money - Small Business Trends

Marketing is no easy task. Whole businesses exist devoted to marketing other businesses. Some companies have their own marketing departments. Small …

Science Says There’s a Right Time to Post to Social Media

Gary Vaynerchuk uses a term for describing social media posts that I really like. He calls these posts “micro-content.” Bits and pieces that make up …

The ad fraud issue could be more than twice as big as first thought — advertisers stand to lose $16.4 billion to it this year

A study commissioned by WPP ad agencies The&Partnership and conducted by ad verification company Adloox estimates advertisers could be wasting $16.4 billion to fraudulent traffic and clicks manufactured by bots in 2017.<p>That is more than double the $7.2 billion the Association of National …

Learn how Silicon Valley monetizes social media, and you might just make it there

The world of social media moves like lightning. With billions of users across numerous social networks, ideas can make the leap from one person’s mind to an international state in a matter of minutes, which is exactly what marketers at the world’s largest tech companies are constantly trying to do. …

How to Design Facebook Images That Get More Clicks

The following is an excerpt from our eBook How To Design Facebook Images That Get More Clicks. Download your FREE eBook now to get more Facebook ad …

Social Media

3 Questions to Answer Before Starting a Business

Thinking of starting a small business? You're on the right track. There's a lot of thinking to be done before starting a small business of your …

Small Business

How This Entrepreneur Kept His Day Job While Starting a Business

Devote time to your side hustle while keeping your regular paycheck.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Some entrepreneurs are glorified in the media for making the leap from full-time worker to business owner. While this strategy can work for some people, other times it …

Small Business

Nokia to buy Comptel for $370M as it pushes deeper into carrier software

Nokia, once the world’s biggest handset maker, really wants everyone to know that it’s a software company now. And today it made a big acquisition to that end: it is buying Comptel, a company that specialises in building software-based data communications solutions for mobile carriers. Nokia’s …

Trump touts new jobs as Intel resurrects Arizona chip factory

Intel chip factories come and go, but one planned for Arizona has assumed new political importance amid President Donald Trump's attempt to enliven US manufacturing.<p>Intel Chief Executive Brian Krzanich stood by Trump in the White House on Wednesday to announce a plan to resuscitate an Arizona chip …