Łukasz Bieńkowski

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4 reasons customer stories increase brand awareness

Stories are timeless representations of our experiences. We tell stories to make people laugh, to encourage friends, and even to spread celebrity gossip.<p>As humans, we pay attention to stories because our brains are wired to do so. It helps us relate to the storyteller and remember the most …

9 things Bernie Sanders should’ve known about but didn’t in that Daily News interview

My former colleagues on the New York Daily News editorial board sat down with Sen. Bernie Sanders (I-Vt.) on April 1 for an illuminating interview. The more I read the transcript, the more it became clear that the candidate for the Democratic presidential nomination doesn’t know much beyond his …

Government

Photos From an Abandoned Resort Town Show How Terrorism Destroyed Tourism in Egypt

Once a crowded holiday resort town, Sharm el-Sheikh in Egypt is now hauntingly empty. Before the Arab Spring in 2011, about 15 million tourists …

10 most important things in advertising

Twitter CEO Jack Dorsey. Bill Pugliano/Getty Images<p>Good morning. Here's everything you need to know in the world of advertising today.<p><b>1. Yahoo's big media hires have complained that they have to compete against "Kim Kardashian's ass."</b> Yahoo's content strategy is frustrating a lot of its own writers …

Advertising

Photographs reveal the destruction left behind by ISIS in the ancient city of Palmyra

ISIS fighters seized Palmyra in May 2015, immediately raising concerns that the group would destroy the city's antiquities and artifacts that date back to the first century.<p>The group is known to loot and destroy ancient sites for both religious and financial purposes, and soon after the capture of …

Middle East