UX for content creators

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Help Your Content Go Anywhere With A Mobile Content Strategy

You’ve put a lot of thought, time and effort into creating great content, and <b>you want users to have a great experience with your content</b>. While you …

Digital Marketing

Writing Digital Copy for Domain Experts

<b>Summary:</b> These tips for writing web content for specialized audiences will help you sound authoritative and bolster your credibility. Professionals …

Medicine

Reading Content on Mobile Devices

<b>Summary:</b> Readers can understand short, simple text content on mobile devices just as well as on computers, but they slow down when reading difficult …

Usability

The Impact of Tone of Voice on Users' Brand Perception (Nielsen Norman Group UX research)

<b>Summary:</b> A two-part experiment found that different tones of voice on a website have measurable impacts on users’ perceptions of a brand’s …

Usability

Bad Copywriting Is The Most Overlooked Problem In Product Design

Explained in 2 pictures and a few paragraphs.<p>Even though I’ve been using Spotify for many years, I still get confused as to what “continue” refers to.<p>…

UX Design

Cringeworthy Words to Cut from Your Online Copy

<b>Summary:</b> The right words can make or break trust; they affect your tone of voice and how people perceive your site.<p>Carefully chosen words can boost …

Language

How Chunking Helps Content Processing

<b>Summary:</b> Chunking is a concept that originates from the field of cognitive psychology. UX professionals can break their text and multimedia content …

Usability

Legibility, Readability, and Comprehension: Making Users Read Your Words

<b>Summary:</b> Users won’t read web content unless the text is clear, the words and sentences are simple, and the information is easy to understand. You …

Usability

Why Content Reigns Supreme In UX Design

Lorem ipsum dolor son of a…<p>It’s been nearly 20 years since Bill Gates declared that “content is king.”<p>His original 1996 article reads like a manifesto, calling for sites to deliver quality and entertaining content to their customers, explaining why content-providers must be compensated, and making …

UX Design

Creating Good User Experiences by Focusing on Content

By<aside class="pull_aside"> <blockquote class="pullquote TOPICPLACEHOLDER">The more you can embed content strategy into every step of your design …

UX Design

How to Win Friends and Influence People with User-Centered Copywriting

Whether you’re writing marketing copy or UX copy, your goal is to get the user to take action. But in order to get users to act, you need to overcome …

UX Design

By: Chad

Fantastic piece. Once again it brings the idea of to the forefront. I believe that advances in responsive design will, to your point Charles, …

Gen Z

How To Deal With Redundant, Out-Of-Date And Trivial Content ROT

Publishing content to the web is expensive. I know what you’re thinking: no, it’s not; it costs nothing, especially when compared to print. And you …

Web Design

26 Digital Typography Rules for Beginners

The beautiful art of typography is clearly one of the most basic skills every designer should master. After all, it’s one thing that can make or …

Typography

Progressive Content for Progressive Reduction

Every new interface we come up with is also an exercise in instruction design. Designers typically leverage their user’s prior knowledge to create …

UX Design

The Step Before Writing

Twice in my career I have worked as a web editor. Both times I felt constant pressure from within the organization to simply publish content …

Digital Marketing

Why Designers Should Never Use Fake Text In Web Design

Once you’re ready to go beyond low-fidelity, it’s time to ditch the lorem ipsum.<p>As we discussed in the Guide to Usability Testing, a webpage with a simple structure but quality content performs much better than a nice layout with subpar text. That at least proves its worth — but the importance of …

Web Design

Content Modelling: Creating Responsive Content Experiences

For the 90% of people who start a task on one device and complete it on another, how do you make sure your site’s fundamental message remains clear? …

Digital Marketing

Combining Content Writing And Design For Ultimate Usability

Let’s be real: Very few people outside the realm of design visit a site to admire the creativity found there. Even fewer people are interested in the …

Usability