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Vine videos go HD in latest app update

The Vines you see looping on the Web and your mobile devices are about to start looking a lot better: The app has begun rolling out support for 720p …

The Everything Guide to Twitter Cards

<i>This post originally appeared on the Buffer blog.</i><p>Here’s a riddle: When is a tweet more than a tweet?<p>We’re all pretty familiar with Twitter’s 140 characters—and of course, a photo is always an eye-catching addition. But what if your Twitter audience could sign up for your email list without ever …

The 25 best Vines of 2014

Compiling the best Vine videos of 2013 was one thing. Since last year, the weird and wild universe of Vine has continued to expand in every direction …

Here's The First Ad To Hit Snapchat

Following its blog post in which it announced it would start running advertisements on the ephemeral photo-sharing service this weekend, Business Insider spotted what looks like the first paid campaign: A trailer for the upcoming Ouija movie.<p>Snapchat had said it wouldn't put advertising into the …

Advertising

The Top 10 Retail Brands on Social Media

There’s a lot to be learned from looking at the top-performing brands in the social game network-by-network. Retail brands are devoting time and …

What's Really the Difference Between Facebook Pages, Groups and Profiles?

With several overlapping features, Facebook's Pages, groups and profiles leave many users confused.<p>Together, these three functions help us stay …

5 Unusual Ways to Benefit from Twitter Ads

Shares 5K<p>Are your Twitter ad campaigns giving you the results you expect?<p>Are you using Twitter’s advertising and remarketing options?<p>Twitter ads …

Amazon customers given option to buy using Twitter hashtags

en_GB<p>article<p>Amazon has partnered with Twitter on a shopping service that allows customers in the UK to add products to their Amazon shopping carts by …

eCommerce

Why Large Tech Companies Are App 'Unbundling'

Recently, Google split up its Drive apps into three separate standalone apps: Sheets, Slides, and Docs. Facebook separated its chat offering, Messenger, into its own standalone app, and Foursquare broke its app in two to launch Swarm, an app focused on social mapping. A strategy that all of these …

Building a better business card: inside Twitter's radically different user profiles

Can this be your one true identity on the web?<p>Even for a product known for its long learning curve, Twitter’s old profile pages could be vexing. The text of your biography smushed on top of your header photo, making both hard to look at. Background images tiled awkwardly. And when you looked at a …

How retailers are driving sales (indirectly) from Instagram

Instagram is growing like a weed. The question now is whether it can ring up sales.<p>On Instagram itself, there are limited options for driving people …

Facebook: WhatsApp Will Continue to Operate Independently

Facebook promised to add a handful of new standalone apps this year — but we're not sure this is what people had in mind.<p>The social media giant …

WhatsApp Cofounder On Snapchat: 'I Don't Give A S--- About This'

Here's what he said about Snapchat to Wired:<p>"It's not 100 per cent clear to me what's working about Snapchat ... Great, teenagers can use it to get laid all day long. I don't care. I'm 42, essentially married with a kid. I don't give a shit about this. I'm not sexting with random strangers. I send …

Evan Spiegel

The world’s shortest cooking show is evidence that you can do interesting work in 15 seconds on Instagram » Nieman Journalism Lab

Whenever a new form of online media comes along, it’s pilloried in some corners as insufficient for <i>real</i> content. Think blogs in 2002 (“It’s just guys eating Cheetos in their mothers’ basements!”) or Twitter circa 2009 (“You can’t say anything in 140 characters! #longform”). And we’ve seen the same …

Kids May Be Leaving Facebook, but They Love YouTube

At the world's biggest video site, teens and tweens rule.<p>Lots of people think kids are done with Facebook. No way, says Facebook: Kids love Facebook!<p>But, let’s say Facebook <i>was</i> concerned — maybe just a little bit — that the kids were no longer alright. Where should it go to find them?<p>If you say …

Kay Jewelers befuddles Twitter with #ekbwk hashtag

Silly, silly Kay Jewelers. Doesn’t it know that creating a branded hashtag, especially one that isn’t even a word or phrase, is just asking to be …

Dear Twitter, You Are Beautiful. Stop Trying to Be Someone Else

Another week, another tweak to Twitter's user interface. This one, in case you missed it, was a tentative upgrade that leaked via the profile of our …

Instagram publishes best practice guide for marketers

en_GB<p>article<p>Instagram has published an online best practice guide for marketers, showcasing case studies from brands including Nike, General Electric …

Marketing

Facebook Advertisers Complain Of A Wave Of Fake Likes Rendering Their Pages Useless

It's complicated, but here is how it works: Facebook lets people promote their pages with advertising tools called "Suggested Posts" or "Suggested Pages." For small sums of money, companies with a few hundred fans can dramatically increase the reach of their Facebook material so it gets seen by …

Internet

Now With 75% Of All Traffic Coming From Apps, Pinterest Revamps Its Mobile Website

Pinterest is today launching a new version of its mobile website, which the company says is “complete rewrite and redesign” aimed at better integrating the features found in Pinterest’s native mobile applications, like its more useful pins (those embedded with additional information) and related …

Teens aren’t abandoning “social.” They’re just using the word correctly.

Advertisers are perplexed and a little angst-y.<p>I know this, because I work in advertising. Wait. Don’t stop reading because I admitted that. This …

Facebook Paper Is Content — But Don’t Call Facebook a Media Company

Is Facebook Paper short for Facebook <i>News</i>Paper?<p>Thursday’s unveiling of a new standalone content curation app, Facebook Paper, comes after weeks of …

What Is Vine Video Growing Into?

Social Media

Brands Crowdsource Product Shoots via Instagram

In a world increasingly filtered through Instagram, a carefully crafted photo shoot starts to look dated. That's why retailers are rushing to …

Pinterest Beefs Up Search Tools for Recipe Pins

Pinterest has cooked up a new way for users to find relevant recipes on its platform.<p>Users can now enter individual foods and ingredients into the …

Facebook Will Now Tell You What's Most Popular On Facebook

Facebook will now surface trending topics alongside the News Feed, using a new product the company simply calls "trending." Trending will show a …

Facebook Is Still Copying Twitter—This Time With Its 'Trending' Feature

Today Facebook announced “Trending,” a new feature that puts a list of trending topics in the top right corner of the News Feed. The company began testing this feature last fall, and is now rolling it out to a larger audience.<p>Users in the U.S., UK, India and Australia will begin to see the list of …

6 Tips for Instagram Marketing Mastery - Jeffbullas's Blog

Since its inception back in 2010, Instagram has become one of the fastest growing mobile applications to date. Considering it has an estimated 150 …

Marketing

Tumblr Adds Support For @ Mentions, Similar To Twitter

Tumblr today has added a small, but notable, change to its service which could have a larger impact in terms of making the now Yahoo-owned blogging platform feel more like a social network: it has added support for user mention notifications. That means you’ll now be able to tag others by typing in …