Account Management

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High street shops to get high-tech mannequins

House of Fraser in Aberdeen and Hawes & Curtis in London are among the first shops to start using beacon technology<p>A handful of British high street shops – including House of Fraser in Aberdeen, Hawes & Curtis in London, and Bentalls in Kingston upon Thames – have begun using high-tech mannequins …

Google Tests Way to Track Consumers From Mobile Browsers to the Apps They Use

Google has come up with a way to overcome the ad-targeting gap between mobile web visitors and mobile app users, according to people familiar with …

Facebook Now Tells Whether Mobile Ads Lead to Desktop Purchases

Facebook is trying to show advertisers how powerful its mobile ads can be when it comes to driving sales.<p>The social network announced on Wednesday …

Ryan Seacrest, Macy’s Collaborate on Men’s Wear

The collection of tailored clothing and furnishings is spearheaded by Randa Accessories and includes product from Peerless Clothing and PVH.<p>Macy’s …

Permira's Hugo Boss Stake Reportedly For Sale

Permira Advisers LLP is in talks with advisers about a potential sale of its remaining stake in German fashion house Hugo Boss AG seven years after …

Hermès Launches Tie Break App

The mobile app is intended as a new way for shoppers to learn more about the brand’s ties.<p><b>HERMÈS’ TIE BREAK:</b> Hermès today is launching a mobile app …

Boutique hotels just got easier to book

Wix wants to help boutique hotels, bed and breakfasts, and vacation rentals take control of their web presence.<p>On Wednesday, the cloud-based web development company launched WixHotels, a booking engine that allows hotels to manage their own inventory without paying commission to one of the big …

Hotel Science: How Marriott & Starwood Hotels Choose Your Room Amenities

Like that little bottle of lotion in your hotel bathroom? Go ahead and take it–that’s exactly what the hotel is hoping you’ll do.<p>The process of selecting hotel room amenities–items guests can pick up and touch–is extensive and can take months to complete. Teams are assigned to research, test and …

Robot Butlers Roll Into Action at Starwood Hotels

Look out Rosie the Robot, Starwood Hotels' Aloft brand has a taskmaster of its own.<p>His (or her?) name: A.L.O. pronounced "el-oh", the hotels' first Botlr (short for robotic butler). Standing just under 3 feet tall, A.L.O. comes dressed in a vinyl-collared butler uniform and will soon be on call all …

Hyatt Leads New Wave of Elite Hotels

New York Park Hyatt Set to Open Next Week as Demand Revives for High-End Lodging<p>In the latest sign that companies are allowing their executives to travel lavishly again, a new wave of luxury hotels is set to open in New York and other major cities as developers seek to cash in on the rejuvenated …

Hospitality

‘Athleisure’ trend sends denim sales plummeting

It’s a crisis of acid-washed proportions.<p>The “atheleisure’’ craze that has city women donning comfy yoga pants and other leggings for everyday wear …

Never wash your jeans again with odor-fighting denim

Listen up: We’re sharing a secret. These jeans we’re wearing? These perfectly broken-in, just baggy enough, possibly covered in grime, but dark enough you can’t really tell dungarees? They could probably walk on their own. Because washing jeans means stiff, tight jeans and if that means dealing …

Clothing

Can Technology Solve the Fit Problem in Fashion E-Commerce?

According to studies, between twenty to forty percent of all clothing purchased online is returned, often due to issues with fit, costing fashion …

Gender, Demographics Influence Mobile Sales

Millennial and Gen X women are most likely to use a smartphone or tablet to make purchases, while 81 percent of Boomers prefer a desktop or …

Now You Can Wear Your Spanx in Public

Have you ever wished it was socially acceptable to wear those love-handle suctioning, ripple-reducing, sausage casing-like undergarments known as Spanx out in public? No? Well, no matter! Sara Blakely, the woman behind the billion dollar shapewear brand is giving us the gift of Spanx …

Smart shoes vibrate you in the right direction using Google Maps

When you're out running, walking, or biking, it's inconvenient and potentially hazardous to keep your eyes glued to the map on your phone. Imagine if your shoes told you which way to go without you ever having to take your eyes off the road or sidewalk. That's the idea behind the Lechal smart shoes …

Airbnb woos business travelers

Airbnb on Monday set out to woo business travelers to its service that lets people turn unused rooms in homes into de facto hotel space.<p>Airbnb …

Hotelwifitest Challenges Hotel Wi-Fi Ratings

Not all hotel Wi-Fi is created equally, and Hotelwifitest.com is enabling guests to challenge claims of “fast, reliable Wi-Fi” by enabling them to …

These ex-Googlers are helping hotels Facebook-stalk you, all the better to give you goodies

The hotel industry has a lot to gain by staying more informed about and better engaged with guests.<p>New York City-based Voyat makes a customer relationship management platform that pulls in all sorts of information about hotel guests, both existing and potential, and forms promotional and rewards …

My Star Denim Introduces Bespoke Tailoring Service for Plus-Size Women, So Say Goodbye To Tugging At Those Skinny Jeans

Even those of us who <i>love</i> shopping tend to dread hunting for new denim. Like a good man, the right jeans are hard to find. They sag in the butt, they …

Madewell Drops 47(!) New Denim Styles Today

Madewell Denim<p>It's been a year since <b>Madewell</b> moved its denim HQ to Los Angeles and gave its jeans offerings a major makeover. Today, the <b>J.Crew</b>-owned brand is expanding the category even further, offering a whopping <b>47 new styles for fall</b> from biker zip skinnies to a denim flight suit (check out both …

Capsule x New Balance 'Canadian Tuxedo'

In the past few years, several sneaker companies have thrown denim on their most popular models and New Balance is following suit with their latest …

Drew Brees is the honorary mayor in Comfort, Texas

COMFORT, Texas — Drew Brees has another title before the New Orleans Saints' season even starts. He was honorary mayor Wednesday in this small town in his home state. His first order of business was to make a promise he admitted he couldn't deliver.<p>Via his endorsement deal with Wrangler, the Super …

Wal-Mart on the Prowl to Boost Web Expertise

The retailer said Tuesday that it would buy social marketplace Luvocracy through its @WalmartLabs research and development arm.<p>Wal-Mart Stores Inc. …

Virtual Reality: Advertising's Next Big Thing?

You're on a wooden plank.<p>Pivoting, you find yourself on the precipice of a deep pit. Taking unsteady steps, you cross with your arms outstretched for …

LinkedIn Ads Can Be Tested and Targeted Like Never Before

LinkedIn advertising is growing up. The company officially launched Direct Sponsored Content today, a sign of maturity that has brands and agencies …

Starbucks Looks to Share Its App Payment System With Other Retailers

Starbucks CEO Howard Schultz revealed that his company had amassed nearly 12 million active monthly mobile users in the U.S. and Canada during the …

Is Facebook’s Bolt Teaser the Start of App Ads on Instagram?

Facebook's teasing of Bolt, a new app on Instagram, could mean that a new photo-sharing app is in the works, a new ad product is coming to Instagram …

Real-Time Marketing Isn’t Just About Twitter

When MTV announced the nominees for next month’s Video Music Awards, it leaned on social media, of course, to create buzz. But the channel it …

Millennials travel more and prefer private accommodations

Millennials might graduate with high levels of student debt and account for the highest percentage of the unemployed in America, but they haven’t …