Tom Malkiewicz

91 Flips | 7 Magazines | 2 Likes | 1 Following | 1 Follower | @tmalkiew | Keep up with Tom Malkiewicz on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Tom Malkiewicz”

Yes, The Multiverse Is Real, But It Won't Fix Physics

“We are all agreed that your theory is crazy. The question that divides us is whether it is crazy enough to have a chance of being correct.” Niels Bohr spoke these words to Wolfgang Pauli about the latter’s theory of elementary particles, but it could just as easily apply to many of today’s most …

Dark Matter

Interview with Paweł Jędrzejewski, founder of Sylius project

Sylius, an e-commerce project based on Symfony components, recently released its 1.0.0 stable version. After several years of work and thousands of …

An Analysis of the World's Leading robots.txt Files

A site's robots.txt file advises the web crawlers of the worlds what files they can and can't download. It acts as the first gatekeeper of the …

SEO

The Small Business Owner's Digital Marketing Checklist

Updated June 20, 2018<p>Digital marketing involves using marketing tactics that leverage digital technologies, such as websites, content marketing, …

Marketing

Keyword Rankings Are Meaningless: Learn How to Grade Your SEO

Measure organic success with relevant metrics.<p>4 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Like many business owners and managers, you probably test the effectiveness of your SEO campaign by Googling the keywords you think are most important to see if you show up on the …

Google Search

Branding For Small Businesses Made Simple

There’s a lot of content out there that is written to help small business owners do their own marketing, but it’s often written by marketers who are adept in things like analytics, content marketing, and technical jargon. It may be written using terms you don’t understand and business processes …

Marketing

3 Easy Tactics Any Site Can Use to Acquire Their First 50 Links

Without a solid base of links, your site won't be competitive in the SERPs — even if you do everything else right. But building your first few links …

SEO

Forget Link Building — My Best Link Earning Strategies for post-Google Penguin World

Link Earning and Authority Building for Savvy Digital Marketing Practitioners<p>I cringe whenever I hear digital marketers, SEO managers, or start-up …

SEO

Content as a Service Is the Next Evolution for Marketing

In order for businesses to continue to provide customers and prospects with the right content, via the right channel at the right time, they will need to embrace CaaS.<p>4 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Content marketing has quickly become one of the most …

Customer Experience

5 Common Blogging Mistakes (And How to Fix Them)

According to a survey by Curata, 42.5% of companies increased their content marketing staff levels in 2016.It makes sense that the content marketing …

SEO Copywriting: 5 Examples of How It’s More Than Just Adding Keywords

I get a lot of emails every day about tons of different topics.Some of the most common questions I get are about SEO.“How do I rank for XYZ …

5 Ways to Grow Your Personal Brand in One Week - Small Business Trends

Do you want to grow your name and your business online? If so, you need to build your personal brand first. Start thinking of your name — and …

Homepages Rarely Convert Because These 6 Elements Are Often Ignored

No, this headline isn’t clickbait.This article does contain critical homepage elements that are often overlooked. And you might be ignoring them. In …

5 Powerful Strategies to Improve Your Local SEO Rankings in 2017

There’s a myth around SEO that prevents many local businesses from reaching the level of success they deserve – the idea that local SEO doesn’t …

Small Business

Social Media Marketing Best Practices From 25 Experts Who Have Been There and Done That.

I am a huge fan of learning from others and my latest mission is to learn more from the best social media managers around the globe.<p>I didn’t have any easy way to reach out to talented, social media managers for an interview, so I started looking at active FB Groups. I soon found an active community …

An Effective Website Planning, Design and Development Process

Building an effective new website, like many things, cannot be done in a bubble and takes time and collaboration to be successful. We recently …

Project Management

10 Fundamentals to Understanding SEO

If you don't understand the basic foundation to SEO, it will seem like a foreign language.<p>9 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>If you remember when the training wheels were on your bike, the thought of riding without them was daunting and scary. Once your parents …

Google Search

18 Ways to Nudge Your Google Ad Higher Without Paying a Cent Extra

Few small companies can spend their way to the top of Google rankings, but none really has to.<p><b>Campaign Structure:</b> Target ad groups that only contain related keywords.<p><b>Speedy Load Times:</b> Many aspects can result in longer load times. Many blogs are image-heavy, and that can be what slows the load time.<p>…

AdWords

The 10 Best Abs Exercises for Beginners

Just because you’re new to working out (and your abdominals are hiding behind a layer of fat) doesn’t mean you need to be relegated to your …

Workouts

This New Data Will Make You Rethink How You Write Headlines

Every day, people are working really hard to create quality content. But then they shoot themselves in the foot by slapping on some crappy headline …

Stop Making This Google Search Console Position Mistake

Analytics + SEO<p>Clients and even conference presenters are using Google Search Console’s position wrong. It’s an easy mistake to make. Here’s why you …

The Ultimate Website Planning Guide + A Dozen Questions to Consider

Let’s face it – websites are expensive and a <i>huge</i> undertaking. It’s one small step for the internet and one giant leap for the future of your …

Why You Should Become a Published Writer as a Solopreneur

Getting your expertise published can make an impact on your brand, inspire new levels of creativity and make you stand out.<p>6 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>There are two words in the public relations world that often cause industry outsiders to say “huh?”<p>These …

Writing

Traditional SEO Is Dying

I recently moved to Boston from Kansas, where I was working as a web developer and SEO specialist. Little did I know this move would turn my …

SEO

21 Ideas for Social Media Content for Your Small Business

Does your business use social media? Nearly half of all small businesses (48%) do.<p>Incredibly, that’s basically the same number as have websites.<p>Social media is certainly popular. And it makes sense a lot of small businesses use it. It’s largely free, for starters. And it’s not too tough to learn, …

Five essentials to help beat your competitors at SEO

Mastering search engines is a key part of driving sales online and even a basic understanding of what makes a website appear at the top of Google can be game changing.<p>Search engine optimisation (SEO) is often regarded by businesses as a low-priority task on a long to-do list, which means that it …

SEO Basics: How to Make Your Website Google-Friendly

Updated July 12, 2017<p>Whether you have a website already or have one in the works, your online business won’t achieve its full profit potential or …

How to optimize for Google’s featured snippets

<b>Google featured snippets are an amazing opportunity for marketers to skyrocket above competitors on page one, increase page views, and boost</b> …

21 Bing Ads Hacks That’ll Increase Clicks While Decreasing Spend

Before I launch into this article, I want to get the elephant in the room out of the way.Bing.I know what you might be thinking: “<i>Really</i>, Neil? …

How to Build SEO Backlinks: A Beginner's Guide

What Google wants to see is authoritative and relatable links talking about your site.<p>11 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Many entrepreneurs, business owners and marketers can relate to the difficulty of growing a business. Not only do you have to execute on the …

Google News