Tony Lama

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National Prayer Breakfast

The Ultimate Goal Is To Be Better Today Than Yesterday, With A Plan To Become Even Better Tomorrow

How do we stack up? It’s a question we seem to constantly ask ourselves. Our brains want to know how we are measuring up compared to everyone else. Do we matter more than other people matter? Is our position more valuable than another person’s position? People can spend their entire lives trying to …

Leadership

Your Digital Strategy Shouldn’t Be About Attention

Are they talking about your brand? Around the clock? From Facefriend to Tweeter to Instapal?<p><i>Pssst.</i><p>That’s probably not the right question.<p>Today, too many strategists believe that a clever plan to win the internet’s attention is a good digital strategy.<p>It’s not. Why? The painful truth is: attention …

Marketing

U.S. Tourism to Cuba Could Lead to Demand for Airbnb-Like Stays

The success of President Barack Obama’s new Cuba policy depends partly on hotel hand towels.<p>Not just hand towels, but working air conditioning, …

Cuba

J’Accuse Barack Obama

In not sending a high-level delegation to Paris in the wake of the Charlie Hebdo attacks, the U.S. president has failed to uphold the shared values …