Tiiu

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Victorious, Ogilvy Publish Massive Guide To Digital Video Marketing

Over the past couple years, we’ve shared dozens of documents that analyze the growth of the online video industry and advise marketers about the best …

Sleek Vertical Planters Let You Grow an Elegant Garden Indoors

If you live in a small home, then you know that floor and counter space is at a premium. This often leaves little room for potted plants, but floral designer Kim Fisher has an ingenious solution. She has created a 22-inch circular hanging planter that holds colorful vegetation, even with limited …

The 5 Biggest Social Media Trends of 2015 [Infographic]

There's been a lot written regarding the top social media trends for 2015. Fortunately, you won't have to scour through report after report to make …

Martyn Etherington Speaks: The story of a B2B digital marketing turnaround

I had the chance recently to catch up with Martyn Etherington, a marketing leader I’ve long admired. Martyn had just left his post at Mitel, where he …

Facebook Beats Pinterest as Foodies’ Go-to Social Platform

Pinterest gets a lot of buzz as the popular place to share recipes, but Facebook is still the No. 1 social platform for food lovers, according to a …

Social Media

Ad Budgets Increase Slightly, With Need For More Content

Advertising budgets are rising -- but so are expectations, according to a study conducted by The CMO Club in partnership with IBM, which found that …

Advertising Industry

Will Facebook’s New ‘Donate Now’ Buttons Be a Boon for Nonprofits?

Facebook is about to get a whole lot more useful for nonprofits.<p>Today, the social giant launched a "Donate Now" button organizations can plug …

Social Media

Mobile Readers Abound; the Ads, Not So Much

By<p>Jack Marshall<p>Jack Marshall<p>The Wall Street Journal<p>Biography<p>@JackMarshall<p>Google+<p>jack.marshall@wsj.com<p>Traditional and online publishers are struggling to cash in on their surging mobile traffic, raising questions about their future growth as consumers increasingly turn to smartphones and tablets for …

Digital Advertising

Instagram Ads Tops Facebook's for Click-Through Rate

But its CPM of $6.29 is almost double that of its owner's.

Snapchat Discover to Add Mashable, Limit Sponsorship Takeovers

For the second time since rolling out Discover in January, Snapchat is getting ready to shake up its publisher portal's roster.<p>Snapchat will soon add …

Advertising

Can Ben Silbermann Turn Pinterest Into The World’s Greatest Shopfront?

Pinterest, the social media phenom, has created the web’s new design paradigm–and maybe the greatest selling engine ever devised. We sit down for a rare interview with Ben Silbermann, Pinterest’s CEO.<p><b>For a guy running</b> such a beautiful website, Ben Silbermann looks like hell: He has prominent bags …

Social Media

Growth Hacker is the new VP Marketing

<b>The rise of the Growth Hacker</b><br>The new job title of “Growth Hacker” is integrating itself into Silicon Valley’s culture, emphasizing that coding and …

Marketing

What Every B2B Content Marketer Needs to Know About Pinterest

Business-to-business brands have historically been slow to embrace social media platforms. Even as they have begun exploring LinkedIn, Twitter and …

Comcast’s ‘Watchable’ Streaming Portal to Give Creators a Bigger Cut of Ad Revenue

Comcast is offering Web content partners for its new, free streaming portal a more attractive advertising revenue split than what they get from YouTube or Facebook.<p>The cable giant plans to allow the short-form video creators to keep 70% of the ad revenue they generate from its soon-to-come …

Dow Jones

Pinterest: In-Store Mobile Shoppers' Little Helper

Pinterest has a large part in users’ purchase decisions, and April 2015 research conducted by AcuPOLL for Ahalogy found that its influence follows …

eCommerce

At Adobe, the 'App Is the Ad'

As senior vice president and CMO of Adobe, Ann Lewnes leads the company’s corporate brand, corporate communications and integrated marketing efforts …

Marketing

Measuring mobile ad performance: Why we need to borrow a metric from TV

By all accounts, mobile advertising is the wave of the future. Mobile ad spend is projected to increase 430 percent between 2013 to 2016, when it’s expected to surpass $100 billion worldwide, according to eMarketer. By 2019, overall ad spend will go on to surge to an estimated $200 billion. This is …

Apple, Facebook And Firefox Prepare To Bury The Banner Ad

<i>“</i><i>Data-Driven Thinking</i><i>” is written by members of the media community and contains fresh ideas on the digital revolution in media.</i><p><i>Today’s column is</i> …

# CLASSIC ARCHITECTURES /// Model and Plans of the TWA Terminal by Eero Saarinen

I suppose that every architects know the <b>TWA Terminal Eero Saarinen</b> designed for JFK airport (New York) in 1962. However, the following photographs …

EERO SAARINEN

Eero Saarinen was one of the 20th century’s great visionaries, both in the fields of architecture and in furniture design. He created the ubiquitous …

Beautiful airports around the world | CNN Travel

Airport Buildings - Terminal Architecture - e-architect

<i>Airport Architecture, Projects, Architects, Pictures, News, Airports Designs</i><p>Airport Buildings : Air Terminal Architecture<p>Key Aeronautical …

Famous Modern Architects and Their Work, With Pictures

Famous Modern Architects and Their Work<br>Masterpieces of Modern Architecture With Pictures<br>Gaudi, Saarinen, Wright, Mies, Le Corbusier, Piano, Johnson, …

Architecture