ITV is pushing its IPs into the metaverse and mobile gaming more strongly than ever before. In its drive to connect with lucrative audiences on other …
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A collaboration you didn’t know you needed, Burberry has chosen Star Wars actor Adam Driver as the face of its latest fragrance Burberry Hero. Joining …
Silicon Valley is reaping the benefits of a resurgent advertising market with revenues up across the board as brands clamor for a slice of the …
Two leading media agencies have evolved their product offerings as part of long-term commitments to promote meaningful progress on reaching diverse …
Coca-Cola has teamed with 3D creators at Tafi to host an auction for special-edition virtual ‘loot boxes’ of NFTs. Profits from the event will be …
The Drum Awards for Agency Business celebrates the agencies that excel through strong workplace culture, effective management and excellent …
