The DrumTracking the value of social conversations through share of influencethedrum.com - CreatorIQKnowing the value — not just volume — of conversations about your brand across social media is a critical metric to track. This is particularly …
The DrumBrands outperform competitors in most KPIs with creator marketing, research revealsthedrum.com - CreatorIQBy Tim Sovay, chief business development and partnerships officer New research shows that brands leading the way in creator marketing investment are …
The DrumCreator-led affiliate marketing is the future of e-commerce - if you do it rightthedrum.com - CreatorIQBy Mike Balducci, general manager affiliate, e-commerce and payment solutions To find the best influencers for your affiliate marketing program, look …
The DrumFor creator-led marketing campaigns, Instagram remains the place to be — here's whythedrum.com - CreatorIQMarketers today have more tools and technology at their disposal to reach and engage with prospective customers than at any other time in history. So …
The DrumWhy creator-led marketing is the most effective marketing strategy in 2023thedrum.com - by Creator IQBy Conor Begley, chief strategy officer, CreatorIQ Brand investment in creator-led marketing is growing in popularity. In the US, companies will have …
The Drum6 ways inflation has impacted the affiliate marketing industrythedrum.com - by Alfie StaplesIt’s nigh on impossible to ignore the word “inflation” as the world closes the chapter on Q1 2023, and for good reason. Rising inflation started its …