Tom EdwardsIs 2014 The Year of Tumblr BlackFin360 - Innovation To Realityblackfin360.com - by TheBlackFinIn 2013 one platform created more requests for POVs and testing from our Fortune 500 clients than any other. That platform… Tumblr. What makes Tumblr …
Tom EdwardsMarketing Daily & #MyCalvins BlackFin360 - Innovation To Realityblackfin360.com - by TheBlackFinMy commentary was included in today’s Marketing Daily article discussing the launch of Calvin Klein’s new #MyCalvins digital campaign. Follow Tom …
Tom EdwardsATS Mobile Top 20 BlackFin360 - Innovation To Realityblackfin360.com - by TheBlackFinI appreciate the mention by ATS Mobile in their recent post outlining their choice for the top 20 mobile marketing leaders to follow on Twitter. …
Tom Edwards5 Ways The Facebook Paper App Could Change the Future BlackFin360 - Innovation To Realityblackfin360.com - by TheBlackFinWith the recent rollout of Facebook’s new mobile news reader app Paper we see the next step in their single purpose app strategy. This post does dive …
Tom EdwardsVisual Storytelling & Thumbstopping Design BlackFin360 - Innovation To Realityblackfin360.com - by TheBlackFinHow we consume information is constantly changing. With the shift towards mobile centric visual storytelling and the decrease in organic reach by …
Tom EdwardsFlipboardIcon version of the Flipboard logoSocial Advertising Goes Native BlackFin360 - Innovation To Realityblackfin360.com - by TheBlackFinThe line between social & native advertising continues to blur. With that in mind I created the following presentation to provide an overview of …