the_gmt

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Why Silicon Valley Employees Are Taking LSD to Be More Productive

You think those techie types aren't like you and me? There could be a reason.<p><i>Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek.</i><p>We always know less about other people than we think we do.<p>Somehow, we manage to categorize them quickly and keep them …

Ready, Set, Brand! The Canva for Work Quickstart Guide

Behind every great brand is great design. With my quickstart guide, I’ll teach you how to supercharge your brand’s visuals with Canva for Work – step …

Mobile Shopping’s Data Goldmine

Mobile shopping is here to stay whether retailers like it or not. Some 44% of shoppers use their smartphones while they’re shopping; more than a third of them are comparing prices. The impact of mobile research can be profound, affecting the buying behavior of nearly 90% of mobile shoppers, …

The Danger of Dogfooding

When everyone involved in building a product are also using the product themselves, they’re said to be ‘dogfooding’. Dogfooding empowers good design …

Product Management

How Costa Coffee Used Data To Drive Loyalty And Sales

By Meg Carter4 minute Read<p>With a coffee shop, maybe two, on every street corner, coffee has become the ultimate takeout commodity. Yet despite coffee …

Costa Coffee

Why Going Home At 5:30 Brings In Top Talent

Selina Tobaccowala was talented: She founded eVite–which still sends more than 3 million invitations per month–while she was at Stanford. Then she went to Ticketmaster and ran product engineering. Dave Goldberg needed her to do the same for SurveyMonkey.<p>So how did SurveyMonkey–then a small …

The Surprising Benefits of a Creative Rivalry

Mohammed Ali had Joe Frazier; for Bill Gates there was Steve Jobs –chances are, you too have at least one close rival. You monitor their achievements …

Paul McCartney

The Key to Creativity and Productivity

Here's why embracing healthy conflict within your team proves to be a necessary part of getting things done faster and better.<p>Brainstorming sessions often begin with the assertion that there's no such thing as a bad idea.<p>That sounds lovely in theory, but research has shown that it's lousy for …

Wall Street

3 Phrases That Will Get You Noticed

When these phrases are used appropriately and wisely in group and team situations, they will put you in a natural leadership position.<p>I spend a lot of time helping leaders with succession planning--essentially, helping them develop other leaders.<p>What's interesting is what happens just <i>before</i> the …

Leadership

Most Audacious Companies: Coursera | Inc.com

There are 195 countries in the world. Coursera has users in every one of them. Not bad for a start-up that's just one year old.<p>Founded by Andrew Ng and Daphne Koller, two computer science professors at Stanford University, Coursera is an online platform that lets people take free online courses …

Key Ingredient for a Successful Customer Loyalty Program

If you want to keep your customers coming back for more don't make them wait.<p>Loyalty programs are designed for the long-term. Whether it's a discount, special offer, preferential service, or the good, old-fashioned café punch card-- whatever you're offering your repeat customers is meant to lure …

Are You Listening to Your Most Important Customers?

You don’t see many tweets touting companies as #betterthanaverage. But there’s plenty of social media chatter about really good or bad customer experiences. The same holds true for the feedback companies receive directly via e-mails or phone calls. Customers are most likely to offer feedback when …

Your Least Engaged Employees Might Be Your Top Performers

Some of the most engaged employees in your organization are your worst performers. And some of the least engaged are your highest performers.<p>This conclusion comes from new research by the consulting firm, Leadership IQ. The study “matched engagement survey and performance appraisal data for 207 …

Email Is Not Free

My job description does not include managing email flow. Yours probably doesn’t, either. But it’s increasingly a big part of the work we do. In fact, in a single week last fall, I received 511 emails and sent 284. Almost 160 emails a day is ridiculous. Even if I was efficient and processed each …

Pandora For Pants: Are Personal Shopping Services The Future Of Retail?

Consumers are discovering the advantages of web-based personal shopping services like Wantful, Stitch Fix, and True & Co.–and it’s time marketers see their potential, too.<p>Let’s face it: as much as shopping can thrill our endorphins, it can also be a drag. How often have you enjoyed the hunt of …

Is Your Company Going Into Innovation Debt?

Innovation debt may not show up in Excel, but it will kill your company. Here’s how to recognize it and fix it before it’s too late.<p>“Innovation debt is the cost that companies incur when they don’t invest in their developers,” Peter Bell writes in his personal blog. “It happens when the team is too …

When It Comes To Marketing, You Are Not Your Customer

You might dress like your customer, shop like your customer, or even act like your customer–but you’re always going to see things through the eyes of a marketer. Here’s how to remedy that.<p>Ninety percent of marketers own smartphones, compared with only 51% of consumers. While many companies are …

How Work BFFs Make Your Employees More Engaged–And Your Company More Profitable

Empathy, positive reinforcement, and other “soft skills” contribute in a significant way to the very real bottom line at an organization. So help your employees build relationships.<p>This post goes out to a certain coworker who had a desk near mine for five years and was always good for a laugh, a …

Steal Like Picasso: How Outside Inspiration Can Fuel True Innovation

Picasso’s apocryphal line, “Good artists borrow, great artists steal,” can apply to any industry, not just art–and it can create real innovation, not just derivative knock-offs, if done correctly.<p>Austin Kleon, author of <i>Steal Like an Artist</i>, has quoted Steve Jobs, who cited Picasso’s apocryphal …

Clay Christensen On What Your Business Can Learn From Divorce

Nobody sets out to get divorced, but it happens all the time. The trick to avoiding divorce–or industry disruption–is to pay attention to the jobs that need doing, says Christensen.<p>To call Clay Christensen an “innovation guru” or “business scholar” might not represent the power of his thought: A …

Forget data transparency: options grow for letting you hide your data

There’s no doubt it’s a data driven world. But increasing concerns about companies’ collection and uses of personal internet user data have given …

Defining the merits of gamification

Over the past year, our firm has received more calls on Gamification than any other new business topic. Two client questions stand out: What is …

The Motivational Power Of Working In Pods

Nameless, faceless, hulking behemoths–the more successful your company gets, the smarter it might be to organize it in pods.<p>If you’re looking for thoughts about the way people work, look to Dave Gray, whose book <i>The Connected Company</i> helps organizations arrange for maximal ass-kickery. In a new post …

Why Baby Boomers and Millennials Make Great Teams

Much has been written stereotyping both the millennial and baby-boomer generations, but the real insight lies in how they work together – if given …

Claim Your Freedom at Work

Sometimes we have to be shocked into seeing something that was there all along.<p>For a senior executive I’ll call Karen, one of those defining moments came most unexpectedly when her boss tried to give her a one-line performance review for the third year in a row.<p>Before Karen was promoted to vice …

Common Language Doesn’t Equal Common Culture

“Finally,” you think to yourself as you board the plane to London for a series of business meetings with the British subsidiary of your American corporation. “I can finally travel somewhere without one of those cultural guidebooks for understanding how I’m supposed to behave in a new place.” In the …

Earn Your Leadership Role Every Day

Six ways to ensure you are worthy of the position you hold.<p><i>“My Trident is a symbol of honor and heritage. By wearing the Trident I accept the responsibility of my chosen profession and way of life. It is a privilege that I must earn every day.”</i> -- Navy SEAL Creed<p>Many entrepreneurs and …